Ruud ◦ UX Designer

Nike's "Just Do It" slogan is one of the most recognizable in the world. But its origin is surprising... and maybe even a little dark.

Do you know the origin story? I was shocked to hear where it came from. Check out the sinister background of the 'Just Do It' slogan.

Let me know in the comments if you've heard of this story before!

#Branding #BusinessGrowth #MarketingStrategy #Nike #BrandStory