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Sam Paule

@s_paule2

2 years ago

Co Creator:

statefairbsbl

Back to the 314! #committed

311

39

Posted On: April 11th 2025, 08:42 pm

Tagged Users:

@statefairbsbl

Back to the 314! #committed

Comments (39)

jacobhouse__

2 years ago

jacobhouse__

LFG Paul 🔥🔥🔥‼️‼️‼️ congrats brotha

mrck05

2 years ago

mrck05

Samuel!!!!

ryanretone23

2 years ago

ryanretone23

Congrats fella

carter_dego_

2 years ago

carter_dego_

Yessir Paul!

connorrhorer27

2 years ago

connorrhorer27

El Capitan 🧑‍✈️

officialdh.9

2 years ago

officialdh.9

You know what we say 🤫 congratulations man!

drewjbunge

2 years ago

drewjbunge

Strong work Sam

_ianjunkin

2 years ago

_ianjunkin

🙌Tamp🙌

kaner.young

2 years ago

kaner.young

comment media

kannon.hibbs

2 years ago

kannon.hibbs

Atta boy👏

riegel.23

2 years ago

riegel.23

Sammy boy❤️ Can’t wait for you to come back

jordan_hedrick_

2 years ago

jordan_hedrick_

Yessir Cap!

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POV: Not ready for autumn/winter yet.

Autumn/winter pieces are already waiting in my wardrobe, but my outfit and my mood are still very much in summer mode.☀️😎

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Fringe Fashion · Leather Outfit · Red Leather Pants · Autumn Style · Fall Winter Fashion · Statement Pieces · Fashion Inspiration · Chic Outfit · Street Style · Sunshine Lover · Fransen Trend · Leder Outfit · Rote Lederhose · Herbsttrends · Wintermode · Eleganter Look · Modische Inspiration · Trendbewusst · Sonnenkind · Herbst Styling

Here’s how to write a hook so good it is scientifically impossible to skip.

This is called the Triple Hook Method.

And if you do this right, it will hypnotize the viewer in a way where they physically cannot scroll away.

Step 1 is the Context.

This is the basic step, but so many people still get this wrong.

Viewers only watch content where they have a vested interest in the topic.

So the first line of the hook must establish context on what the video will be about.

You can say it in the audio, show it in the visuals, write it in the text or caption, ideally all 3 aligned, but this context must be established immediately.

We’ve have data that shows even delaying context towards the end of the first sentence causes the skip rate to go way up.

So priority number 1 is to set immediate context.

Now Step 2 is where most people mess up.

This is the lean.

What you’re trying to do is get someone curious in a certain direction.

You want them to lean in on the context and actively want to hear more.

Now you can make this lean happen in a variety of ways…

But regardless of which method you pick, the viewer must lean in and not opt out.

So when you read back that first 1-2 sentences on its own…is the context clear and is there something curiosity inducing that would make you lean in and want to hear more?

Context Lean…this is what “opens the curiosity loop” you hear people talk about.

Now step 3 is really where the money’s made.

I call this, the Contrarian Snapback.

To catch a fish, you get the hook in its mouth swimming one way, and then you jerk back the other way.

Not to be morbid.

Storytelling is the same way.

The goal is to say something that pulls the viewer away from the direction they were just leaning.

Essentially, snapping them back down another path.

Is the god-tier hook formula that works every single time.

Comment “hooks” and I’ll send it through so you can level up your hooks

Follow @kallawaymarketing for more videos like this.

#storytelling #marketing #creator #contentstrategy #hooks

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Kling 4.0 is now on PixVerse! Go unlimited for 10 days with Ultra—generate at zero credit cost using text, images, references, or Transition mode (first and last frames).

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