Andrew Glaze

#HOKAPartner Three of my all-time favorites, @hoka, @strava, and @utmbmontblanc, just teamed up to give YOU a shot at the most iconic trail race in the world. After 10 years of running in HOKAs (and 5 finishes at UTMB), I’m heading back for round 6 this August. This year, I’ve partnered with HOKA to help one of you get there too. 🏁 The HOKA Mafate 5 x UTMB® Challenge is live. Here’s how it works: 

▶️ Run 109.6 miles (174.6 km) on @Strava between August 8 and September 12 (That’s the same distance as the full UTMB course)

▶️ Complete it and earn a digital finisher’s badge 

▶️ You’ll be entered to win: An all-expenses-paid entry to UTMB® Mont-Blanc 2026, a pair of the all-new Mafate 5, and a full HOKA trail running gear pack 

⚠️ If you want to run UTMB, TDS, CCC, or OCC, you’ll still need to have earned the correct number of UTMB® Stones to qualify. Don’t have stones? You can still win entry into the MCC race. 

🟦 Now let’s talk about the Mafate 5. This is HOKA’s top-of-the-line technical trail shoe, and it’s built for long, rugged efforts: 

✔️ Dual-density midsole with SCF EVA top layer for extra cushion 

✔️ Vibram® Megagrip outsole with 5 mm lugs and Traction Lug tech 

✔️ Rocker Integrity Technology for a smoother ride 

✔️ TPU cage and warp knit upper with anti-fray treatment 

✔️ Gaiter attachments for ultra protection 

✔️ Skyward Blue/Black colorway 

It’s like the Challenger 7 with more grit and mountain muscle. 

Perfect for the rocky climbs of Chamonix. 📊 I’ve logged over 61,000 miles on Strava. Running is how I stay grounded, manage stress, and show up better in every part of my life. It’s part of who I am. Let’s chase something big together. Lace up the Mafate 5 Run 109.6 miles/174.6 km And hopefully I’ll see you at the start line next year 

Check the HOKA Mafate 5 x UTMB Strava Challenge page for more details & full legal rules.

#HOKA #FlyHumanFly #UTMB #ForTheLongRun @HOKA @Strava @UTMBMontBlanc