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Jenessa

@jenessruns97

2 months ago

Photo by Jenessa on September 17, 2026. May be an image of bowler hat, book and text.

Photo by Jenessa on September 17, 2026. May be an image of ‎welcome mat, banner, poster and ‎text that says '‎Welcome Τα ጉልጆቾኝች go CлMP P'TAYLOR ॐै ي Saratoga Sept Lake, 2026 nu‎'‎‎.

Photo by Jenessa on September 17, 2026. May be a selfie of one or more people, blonde hair, people smiling and text.

Photo by Jenessa on September 17, 2026. May be a selfie of park and text.

Photo by Jenessa on September 17, 2026. May be a selfie of one or more people and text.

Photo by Jenessa on September 17, 2026. May be an image of ‎tablecloth, flask and ‎text that says '‎BRIDE BRID THE THE EST. ท่าูย 2020 Bacheloret' LAKE CAKE Taylor ក SARATOGALA 8ا‎'‎‎.

Photo by Jenessa on September 17, 2026. May be an image of hat, bowler hat, hat shop and text that says 'Saratoga Saddlery Boutique 國和 nI OPEN CLUP'.

Photo by Jenessa on September 17, 2026. May be an image of one or more people and text.

Photo by Jenessa on September 17, 2026. May be an image of bowler hat, book and text.

Photo by Jenessa on September 17, 2026. May be an image of one or more people, people smiling, sundress and text.

Photo by Jenessa on September 17, 2026. May be an image of smiling and text.

Photo by Jenessa on September 17, 2026. May be an image of drink, night and text.

Photo by Jenessa on September 17, 2026. May be a black-and-white image of smiling, cigarette, water bottle, flask and text that says 'elcame elcomp& veTa Τα R0 EAARM ARM EA'.

Photo by Jenessa on September 17, 2026. May be an image of napkin, tablecloth, shot glass and text.

Photo by Jenessa on September 17, 2026. May be an image of text.

Photo by Jenessa on September 17, 2026. May be an image of sundress and text.

Photo by Jenessa on September 17, 2026. May be an image of sundress and text.

Photo by Jenessa on September 17, 2026. May be an image of table, kitchen table, wine glass, tablecloth, microwave, dining table and text.

Photo by Jenessa on September 17, 2026. May be an image of ruler, hairpin and text.

Photo by Jenessa on September 17, 2026. May be pop art of smoking, cigarette, poster and text.

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Posted On: September 18th 2026, 12:07 am

Tagged Users:

@taixxxtai

@taylornheitmann

taylornheitmann

@tpawluckie

@brady_jencikwienner

brady_jencikwienner

Camp Taylor: where we celebrate the FABULOUS bride-to-be! Camp rules: have fun, make memories, and spoil the bride!

With wine glass decorating 🍷, a fiery campfire 🔥, a Last Trail Before the Veil 🍃, and a beautiful Sunset Sendoff 💃🏻🌅…. Mission accomplished!!

Last weekend was an absolute blast celebrating my best friend and the bride-to-be!🥹💞

Next stop: the BIG day!! 💍🤍
@taylornheitmann

#CampBach #CampTaylor #LastTrailBeforeTheVeil #SunsetSendoff #Bachelorette

Comments (1)

taylornheitmann

2 months ago

taylornheitmann

❤️❤️❤️❤️❤️

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Here’s how to write a hook so good it is scientifically impossible to skip.

This is called the Triple Hook Method.

And if you do this right, it will hypnotize the viewer in a way where they physically cannot scroll away.

Step 1 is the Context.

This is the basic step, but so many people still get this wrong.

Viewers only watch content where they have a vested interest in the topic.

So the first line of the hook must establish context on what the video will be about.

You can say it in the audio, show it in the visuals, write it in the text or caption, ideally all 3 aligned, but this context must be established immediately.

We’ve have data that shows even delaying context towards the end of the first sentence causes the skip rate to go way up.

So priority number 1 is to set immediate context.

Now Step 2 is where most people mess up.

This is the lean.

What you’re trying to do is get someone curious in a certain direction.

You want them to lean in on the context and actively want to hear more.

Now you can make this lean happen in a variety of ways…

But regardless of which method you pick, the viewer must lean in and not opt out.

So when you read back that first 1-2 sentences on its own…is the context clear and is there something curiosity inducing that would make you lean in and want to hear more?

Context Lean…this is what “opens the curiosity loop” you hear people talk about.

Now step 3 is really where the money’s made.

I call this, the Contrarian Snapback.

To catch a fish, you get the hook in its mouth swimming one way, and then you jerk back the other way.

Not to be morbid.

Storytelling is the same way.

The goal is to say something that pulls the viewer away from the direction they were just leaning.

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