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Photo by Holly Boylan | Business Operations on October 09, 2026. May be an image of text.
Photo by Holly Boylan | Business Operations on October 09, 2026. May be an image of magazine, poster and text.
Photo by Holly Boylan | Business Operations on October 09, 2026. May be an image of magazine and text.
Photo by Holly Boylan | Business Operations on October 09, 2026. May be a graphic of magazine and text.
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Posted On: October 9th 2026, 10:33 am
Estate agents, are you having these two conversations with homeowners right now?

October is a great opportunity to start building your pipeline for 2027, but it's about getting the right messages in front of the right people.

There are TWO topics I'd be focusing my content on right now and here they are.

🏡 Planning to move in 2027? Homeowners need to know that the preparation starts NOW, not in January.
📅 Should you really wait until January to sell? Challenge the common misconception and educate sellers on why waiting isn't always the best strategy.

Remember, not every piece of content needs to generate an instruction today.
Some of your most valuable content will start conversations with the homeowners who become your clients in 3, 6 or even 12 months' time.

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