Posted On: October 15th 2026, 08:17 pm
What does the arrival of a new FDA-approved sunscreen filter mean for the future of sunscreen innovation in the United States?
In a recent webinar hosted by Global Cosmetic Industry, experts in dermatology, regulatory affairs, and cosmetic chemistry discussed what bemotrizinol (BEMT) means for public health in the United States and for formulators across the industry.
As the first new UV filter available to U.S. consumers in decades, BEMT marks an important milestone in reducing skin cancer risk and protecting against long-term UV-induced skin damage.
PCPC is proud of the work of our member companies, like Carl D’Ruiz of
@dsmfirmenich, and influential voices like Jane Yoo and Ava Perkins who are advancing these important conversations and awareness about sunscreen.
To learn more about sunscreen resources, PCPC’s commitment to sun safety, and to access scientific papers on UV filters, visit the link in bio.
#WearSunscreen #SunCare #SunscreenInnovation #UVProtection #Sunscreen