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20 days ago
Co Creator: magicbaumi
Photo by PIONEERS on October 16, 2026. May be an image of banner, poster and text.
Photo by PIONEERS on October 16, 2026. May be an image of lighting, signboard, display case, street, newsstand and text.
Photo by PIONEERS on October 16, 2026. May be an image of lighting, display case and text.
Photo by PIONEERS on October 16, 2026. May be an image of rack, poster and text.
Photo by PIONEERS on October 16, 2026. May be an image of vending machine, newsstand and text.
Photo by PIONEERS on October 16, 2026. May be an image of text.
Photo by PIONEERS on October 16, 2026. May be an image of sneakers, sports equipment, sportswear and text.
Photo by PIONEERS on October 16, 2026. May be an image of welcome mat, carpet, mat and text.
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Posted On: October 16th 2026, 11:38 am
PIONEERS x ALTRA Running

Marathon weekend, ALTRA style. 🏃‍♂️⚡

For this year’s Berlin Marathon, we brought @altrarunning to Ku’damm with a dedicated pop-up inside The North Face Store, combining retail, running, and community in one space.

The ALTRA Vanish Carbon 3 took center stage, with a shakeout run on the morning of September 27 giving runners the chance to put the shoe to the test on the streets of Berlin. 👟

Back at the store, a Barista Bar became the meeting point for the community, while a heat press station gave visitors the opportunity to personalize their own shirts on-site. ☕️🔥

A weekend built around running, community, and shared experiences in the heart of Berlin. 💜

#PIONEERSAgency #AltraRunning #BerlinMarathon #BrandExperience #RetailActivation

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