Sahar Milani - Holistic Brand Specialist

My recent chat on Mindful Makers about clean beauty reminded me of the fascinating history behind frankincense and myrrh, two botanicals used for centuries in traditional beauty and wellbeing rituals.

I have a soft spot for frankincense. During my time in Oman, I experienced just how deeply woven it is into the culture, and even enjoyed it as a tea. Quite refreshing, I must say!

I loved discovering how Katral-Nada and Nabaa drew on their Middle Eastern heritage and appreciation for botanicals to create @saaf.skincare , a UAE-founded brand rooted in simplicity and thoughtfully chosen ingredients.

But our Mindful Makers conversation goes beyond skincare.

We explore what clean beauty really means, the claims behind the labels and how understanding what we put on our skin helps us make more informed choices.

As someone who is always curious about what it means to live a life well lived, I believe it begins with asking better questions.

🎧 Curious to learn more? Listen to Mindful Makers on Spotify, Apple Podcasts or YouTube. Link in bio @sorshaa.edits 🤍

#MindfulMakers #SAAFSkincare #CleanBeauty #Frankincense #Myrrh FemaleFoundedBrands

Photo credits: @saaf.skincare