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Santiago Ruiz

@santi.oneee

3 days ago

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Posted On: November 2nd 2026, 12:47 pm

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@bozamusic

@shanon_mauricio

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Ultima clase en Piura antes de viajar 🦁✨, me gusto mucho prometo terminarla y volver a dictarla 🤞🏽

🧠: yo

#ella #boza #parati

Comments (9)

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3 days ago

anapausuarez_02

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shanon_mauricio

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shanon_mauricio

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shanon_mauricio

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47 today 🎂
I’ve been sharing my life on Instagram for well over a decade. Back when none of us really knew what this platform would become, let alone that you could build an entire career on it.

And yet, here we are.

I’m 47 years old, building a career in an industry largely shaped by people half my age, where nothing is guaranteed and figuring it out is half the job.

And I genuinely love it.

Some people still don’t understand what I do. Some don’t consider it a real job. Some probably think I just walk around drinking espresso and putting on nice clothes all day.

I’m completely fine with that.

Because behind the camera, this has been one of the most challenging, rewarding, and entrepreneurial chapters of my life. I’ve built a business around being myself, and learned to trust my instincts more than other people’s expectations.

But the greatest return hasn’t been financial. It’s been freedom.

The freedom to be present with my wife. To watch my kids grow up without feeling like I’m constantly missing something. To create, build, take risks, and design a life that feels like my own.

At 47, I’m more comfortable in my own skin than I’ve ever been. Less interested in explaining myself. More interested in seeing what’s possible.

I never imagined this would be my career. Or that I’d be finding an entirely new version of myself at this age.

But that’s the beauty of life. You don’t have to have it all figured out by a certain age. Sometimes the best chapters are the ones you never saw coming.

So here’s to 47. To staying curious, taking chances, embracing the uncomfortable, and being unapologetically yourself.

Even if that means setting up a tripod on a sidewalk while strangers wonder what the hell you’re doing.

Wouldn’t have it any other way.

I posted an early picture this morning, taken on one of those trips up into the mountains to party with the boys. Looking back, I realize just how far I’ve come since those days.

Funny thing about getting older. My mind still feels like that young outlaw heading into the mountains looking for adventure, but my body reminds me that a lot of miles have passed beneath my wheels.

Beverly took this shot yesterday up in Ojai as I was climbing aboard. Fonzie was ready to ride, and so was I.

The years have changed a lot of things, but they haven’t taken away my love for the open road or the freedom that comes with it.

I’ve lived through some extraordinary times, made lifelong friends, lost more than a few, and witnessed a culture change forever.

Some of those miles and the stories behind them are captured in my latest book, Crossing the Rubicon.

The road goes on, and so do I.

— George Christie