The Loop Factory

Together with SLAO, the Swedish Ski Association and Branäsgruppen, we uncovered the snow pile in Branäs today. What a joy to see the results!

With Snowwool, we’re using Swedish wool that would otherwise be incinerated to preserve snow over the summer. And it’s performing really well compared with traditional snow covers!

The saved snow will now provide a solid base for Ekorrbacken ahead of the season opening in mid-December.

This is the the kind of innovation we love at The Loop Factory. 💚

Curious about giving overlooked materials a new life? Follow our journey!

#Snowwool #TheLoopFactory #SwedishWool #CircularInnovation #Branäs