Generative Research
Generative Research usually comes at the beginning of a project and is a way to deeply understand who your customers or users are. Some generative UX methods used to understand your users include:
-Interviews
-Ethnographic observation
-Contextual inquiry
-Diary studies
-Co-design
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10 Laws of UX every designer MUST know.
Great design isn't luck — it's psychology. Swipe through all 10!!
01. Choice Overload
02. Chunking
03. Cognitive Bias
04. Cognitive Load
05. Doherty Threshold
06. Fitts's Law
07. Flow
08. Goal-Gradient Effect
09. Hick's Law
10. Jakob's Law
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Focus Group
Though it seems like a great research method, Focus Groups do have some limitations and challenges. Focus Groups do not always provide a safe environment for free conversation due to the observing eyes of the other participants. It can lead to groupthink, which is when one opinion is expressed and everyone goes along with that. Also, Focus Groups often allow for only a few people to talk rather than hearing from all participants.
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Attention is the beginning.
What happens next depends on the experience.
When the journey feels effortless,
interest turns into action.
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if you’re facing UX flow issues in your product,
let’s talk. I’m onboarding early teams personally.
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Nobody skips research on purpose.
They skip it because nobody protected the timeline. Nobody made the business case. Nobody connected it to a revenue number.
That's not a UX problem. That's a system problem.
And systems can be fixed.
Human led. Human first.
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UX Terms and their meanings
.
User Research
Understanding your users, their needs, behaviors, and problems.
Wireframes
Simple layouts (like sketches) that show where things go on a screen.
Usability
How easy and smooth it is for someone to use your product.
Pain Points
The problems or frustrations users face when using a product.
Empathy
Putting yourself in the user’s shoes to understand how they feel.
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No research = just guessing.
Good UX starts with understanding users, not assumptions.
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Bodystorming
There is more than one way to test a prototype or concept. Why not act it out? In Bodystorming, you act out a scenario to see how smoothly it runs or how it could be improved. No need for a paper or clickable prototype to participate in Bodystorming. This is a physical experience. A group of people role play through a process to understand how it works. These can also be done for a digital experience or product. Just act out what's happening on the screen and see how the user or participant reacts to the process.
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Stop designing for yourself.
Your users think differently.
And that’s what matters.
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I had to message support just to understand what this toggle does.
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Users click first - read later.
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Those colorful story rings aren't just pretty—they’re a masterclass in Visual Status Communication. As designers, we want to reduce cognitive load. If the user has to "remember" what they’ve seen, we’ve failed.
Instagram makes it so you don't have to think—you just react. 🔴 ➔ 🔘
Maje Karo Bhai😄
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