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ATÓRA Training

@atora.training

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▪️STRONG | LEAN | FIT
🔻ATÓRA x REC GEN NOW LIVE
POSTS STORIES REELS
ATÓRA BRAND SUMMIT Last week we brought our network together for a weekend of reflection, connection and celebration. It’s easy in business to keep your head down and forget to pause, enjoy your successes and identify opportunities to improve - so that’s exactly what we did. A big few days full of talks from HQ, team building activities (not including the midnight fire drill) and questions designed to help our team reflect on the year that’s passed. A special mention to Jimmy Horwill for sharing his stories his time as a professional athlete, this was the icing on the cake. Momentum & energy is at an all time high. Be ready for 2027. by @atora.training
SUMMER’S COMING, BE READY The ATÓRA Summer Block needs no introduction. 10 weeks of our best programming designed to help you build a body that looks as good as it feels. Sign up now and you’ll get to train for free until Dec 1. Download the app to secure your spot. by @atora.training
// ATÓRA X REC GEN ALL-IN These are the sessions communities are built on. A packed gym full of good people training, connecting & celebrating our new collection. Head to the ATÓRA app to explore the collection, and check our story for the community content drive. Big thanks to @atora.newstead for hosting, and @donniesbne for the post-session refuel. We’ll be running this back asap. by @atora.training
// REC GEN COLLECTION: WE’RE LIVE Our limited ATÓRA x REC GEN collection is now live. Head to the ATÓRA app to secure yours now and access our member-exclusive discount code. Stay tuned for a recap from Friday’s ALL IN with the REC GEN team 👀 by @atora.training
REC GEN COLLECTION > Let us walk you through our upcoming drop with @recgen and discuss the process behind our first training collection. Swipe through. PREMIUM VERSATILITY The Oxy Chunk tee is designed to be your staple training piece. For the first tee, we wanted a graphic that ties into both brands’ training ethos, with a clean front to maximise wearability outside the 4 walls of your studio. MATERIAL CHOICE REC GEN’s Oxy material is the obvious choice for our first collection. ATÓRA was born in Brisbane, and training in the Australian heat will always be a part of our identity. We needed fabric that could cope with these demands, and we found it. FOR HER The women’s counterpart to the Oxy Mass, the Oxy Float Crop is a shorter, smaller hero piece that features the same clean presentation in front and ATÓRA graphic on the rear. A REC GEN fan favourite. A DIFFERENT FEEL This collection is slightly different to our usual offering as a brand, so we wanted to capture it in a way that feels familiar but also seperate to our day-to-day content. Leaning into harsh flash with black & white film gave us exactly the feel we wanted. COACHES FIRST Built on the Oxy Mass tee, this piece is designed with our coaching team in mind. More fitted than the other two tops in the collection, it’s another premium piece that might even become a favourite among members as well? ON LOCATION To launch the new collection, we’re leaning on two of our most premium sites. @atora.coomera for our initial shoot, and @atora.newstead to host the launch on October 23rd. Stay tuned for updates. FUNCTIONAL PERFORMANCE For our men’s short, we built off REC GEN’s Type 2 7” piece to deliver another premium piece that moves with you. Training, running, rest days. Complete with a subtle ATÓRA logo on the back. COMING SOON These pieces will go live this weekend, on Sunday 25th October. If you want to see them in the flesh, book in to our REC GEN ALL-IN event at @atora.newstead this Friday. Train, connect, refuel and walk away with a discount code to use when we go live on Sunday. We’ll see you there. by @atora.training
OPEN DAY! What a morning! Huge thanks to everyone who came down, trained with us and brought the energy. We’re only just getting started 🚀 Keen to see what ATÓRA is all about? 8 DAY TRIALS ARE NOW AVAILABLE. Come give us a go! Link in bio to get started 🤝 by @atora.training
// ATÓRA X REC GEN COMMUNITY SESSION To celebrate the launch of our new collection, we’re hosting an all-in community session with @recgen at @atora.newstead next Friday, October 23rd. Grab your friends, book in via the app and come down at 5pm to get a look at the new kit, take some photos and train with the team. Hang out after and enjoy some pizza and a couple drinks on us. Limited spots so don’t wait to book. See you there. by @atora.training
// HYBRID WEEK Move like an athlete. This week, train with power as your focus to improve athleticism, move heavier loads & train with repeatable intensity. Expect speed-focused lifting, plyometric work and intense intervals. See you in the gym. by @atora.training
// HYBRID TRAINING WITH FCT French Contrast Training is a methodology we use in our hybrid weeks to help build power and improve neural recruitment in our lifting. A fancy way to say our members learn to move heavy weight, fast. If you want to learn more, come check out ATÓRA during our next Hybrid week (next week). by @atora.training
OUR DOORS ARE OPEN Anyone, any ATÓRA, any session. Now’s your chance to see what you’ve been missing, no strings attached. Download the ATÓRA app, book in for your first session, and message your facility with any questions you’ve got. We’ll see you tomorrow. by @atora.training
// FREE ATÓRA. LIMITED SPOTS. Any ATÓRA. One week. No cost. Experience real programming delivered by expert coaches designed to push you further. Unlock the best week of training you’ve had all year, and gain access to our exclusive Open Access deal when the week’s over. This is your last chance to try ATÓRA for free in 2026. Don’t be the one that misses out. by @atora.training
// BEHIND THE BRAND A peak behind the before, during & after at the Invitational a few weeks ago. This community is everything, the reason we do what we do. Any thoughts on which event we should run next? by @atora.training

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