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ALEX CATTONI & THE COPY POSSE

@copyposse

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⚡️The raddest human marketers, copywriters & storytellers on the Internet
🙋🏻‍♀️ Founded x @alexcattoni | 430K on YouTube
💬 DM “COPYWRITING” to ✍️➡️🤑
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New here? Allow me to (re)introduce myself! I’m Alex, founder of an all-women team of 10 on a mission to de-douchify the internet with modern marketing😜 ⁠ ⁠ But I didn’t start here. ⁠ ⁠ I’ve been in this industry for over 16 years (in internet years, that’s a looooooong ass time).⁠ ⁠ I’ve worked behind the scenes in MANY businesses…⁠ ⁠ I’ve written thousands of emails, crafted 100+ sales pages and managed more launches than I can count (some made millions, others made $0).⁠ ⁠ Before starting the Copy Posse, I purchased over 200 domains, brainstormed countless side hustles, lost over $100,000 in failed business ideas and investments…⁠ ⁠ And recorded at least 2 digital products that have never seen the light of day. ⁠ ⁠ It took me 14 years to go from marketing intern to Marketer of the Year and founder of a 7-figure brand — and I’m here to teach you everything I’ve learned along the way. ⁠ ⁠ Building a business takes trial and error, dedication and LOTS of tough lessons…⁠ ⁠ And you bet your booty I share those too. ⁠ ⁠ If you’re a rad human who wants to learn how to make money online with empathetic and authentic marketing and copywriting that doesn’t make you want to throw up 🤮 ⁠ ⁠ You’re in the right place. ⁠ ⁠ I’m so glad you came over to my corner of the Internet. Thanks for being here 🤘🤘🤘⁠ ⁠ xx Alex ⁠ by @copyposse
The secret to landing clients isn’t becoming a better salesperson. It’s learning how to have a better CONVERSATION.⁠ ⁠ In this week’s video, I’m breaking down the 5 steps to turn a discovery call into a BOOKED client 👇⁠ ⁠ 1️⃣ Investigate ⁠ 2️⃣ Lead & Listen⁠ 3️⃣ Reflect Back⁠ 4️⃣ Clear Next Step⁠ 5️⃣ Follow-Up Fast⁠ ⁠ PLUS the exact follow-up email you can steal to stand out from every other freelancer they talked to 👀⁠ ⁠ Comment “359” below and I’ll send you the video 🔗⁠ by @copyposse
Swipe for every writer’s biggest nightmare 😱 Happy Halloween, Posse!! by @copyposse
Marketing has changed 😬 Thanks to things like information overload, AI-assisted research and lower trust, old school marketing funnels are fizzling… Comment 355 for breakdown of my most profitable evergreen funnel (and the surprising reason why it works) ⬇️ #copywriting #emailmarketing #marketingdigital by @copyposse
There are 8 hidden ways to use AI that have NOTHING to do with writing or content creation 👉 comment “358” to peep behind the curtain. ⁠ One digs up the exact words my customers ALREADY use…⁠ ⁠ Another catches gaps in my copy before I hit publish…⁠ ⁠ And one saves me HOURS of busywork nobody pays me for.⁠ ⁠ I’m breaking all 8 down in today’s video 👉comment “358” below and I’ll send you the link 🔗⬇️⁠ by @copyposse
Look like a pro on your client calls 💅🏻 Comment “PRO” below to try HubSpot’s new Smart CRM for free. Paid partnership with @hubspot #ad #HubSpotMediaPartner by @copyposse
The mission: 8 YouTube Channels launched in a single weekend… Did we do it? 😏 #youtubecreator #businessowners #mastermindgroup by @copyposse
Life lately 🥰 by @copyposse
OMG this past weekend in Whistler was so much fun. My first ever YouTube retreat was a massive success 🍾 Watching these amazing business owners launch their YouTube Channels and post their first video has my heart exploding with pride! ❤️ Want to be at my next retreat? Comment “YOUTUBE” below ⬇️ by @copyposse
👀 I once had a Reel hit 3 MILLION views… and it made me exactly $0 😤 needless to say, I stopped following that strategy. ⁠ ⁠ Comment “357” for the social media strategy I use instead to bring in new followers, leads AND sales 🔗👇⁠ ⁠ If you’re spending HOURS creating content, chasing viral trends, and trying to crack the algorithm…⁠ ⁠ But those views STILL aren’t turning into followers, leads or customers…⁠ ⁠ It’s probably because you’re not treating your social media like the FUNNEL that it is. ⁠ ⁠ Here’s what you’ll learn in this week’s video 👇⁠ ⁠ ✅ The 3 types of content you need at the top, middle & bottom of your funnel⁠ ✅ How to use short-form AND long-form video strategically⁠ ✅ The “boring” post with barely any likes that made me $10K⁠ ✅ The metrics that actually tell you if your content is working⁠ ⁠ Comment “357” below and I’ll send you the link! 🔗 by @copyposse
⬇️ Comment “356” for 5 of my go-to copywriting formulas. by @copyposse
Marketing is getting weird, and honestly? I’m here for it. Here are 3 trends I’m seeing right now (still working on the last one). Comment 353 and I’ll send you my full breakdown on YouTube. by @copyposse

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