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frog

@frog_design

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frog is the reinvention and experience partner for the eco-digital era. Part of Capgemini Invent.
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From Ideas to Awards - we’re proud to celebrate two Red Dot Awards that show how bold ideas can become powerful experiences and services: Nome, frog’s human-centered approach to how physical AI shows up, behaves and collaborates, was honored with a Red Dot award in the Red Dot Award: Design Concept 2026. frog and @sanofi have been awarded a Red Dot Award in the Service Design Concept category for co-creating a connected experience that supports disease management through clarity, usability, and patient-centered thinking. Working as an extension of Sanofi's Consumer Experience team, we're proud to have helped bring this vision to life. A huge thank you to our clients, partners and frog teams whose collaboration, creativity and ambition made these wins possible. Congratulations to everyone involved! #MakeYourMark #RedDotAward2026 by @frog_design
AI is transforming healthcare, but technology alone won't earn trust. On the latest Design Mind frogcast, @sanofi's Sylvia Park-Ekecs and frog's Ross Landles discuss why the future of healthcare depends on designing experiences that are as human as they are intelligent. From patient-centricity to AI-powered care, they explore the next frontier of healthcare. Listen to the podcast now on frog.co #MakeYourMark by @frog_design
We’re thrilled to see our work recognized with a @reddotdesignaward in the category Product Design this year. A sincere thank you to our incredible partners at @jpmorganchase Chase Payment Solutions and to the talented frog teams behind this project, it truly was a collective effort.  These wins reflect the craft, collaboration and ambition that define how we work – we couldn’t be prouder.  Explore the full story with Chase Payment Solutions on frog.co #MakeYourMark by @frog_design
Brands are entering the era of agentic commerce, however, consumers aren't yet ready to hand over transaction autonomy to an agent. So, how can your brand build agentic experiences that earn consumer trust? In our latest Design Mind article, we explore the six principles for designing agentic commerce experiences, while navigating consumer expectations. Take a deep dive into these principles here on frog.co #MakeYourMark by @frog_design
AI is transforming how research is conducted. But it can’t replace human insights when it comes to turning information into evidence and evidence into better decision-making. Synthetic research works best when dealing with scale, repetition and structure. Tasks such as transcription, clustering, desk research and early synthesis all benefit from automation, yet still require human imagination. When done right, AI in research enables teams to: - Explore more directions - Structure information faster - Expand capacity - Reduce operational friction This Design Mind article explains what must remain human in research, exploring the thinking behind a human-led, AI-augmented research model. Read the article on frog.co #MakeYourMark by @frog_design
Explore the serious side of playful design. In our latest episode of the Design Mind frogcast, Jenny Savage, Senior Visual Designer at frog, explores a topic that often gets overlooked in business and design conversations: play. As products, services and digital experiences become increasingly complex, creating simplicity requires intention. It requires creativity. And often, it requires a willingness to embrace a more playful approach. Play can make technology feel more human. From AI to everyday digital interactions, moments of creativity and even silliness can foster stronger connections and deeper engagement. In this conversation, we also discuss neurodiversity, AI and what dating apps reveal about the way we design human experiences today. Listen to the full podcast on frog.co #MakeYourMark by @frog_design
Why being found is not the same as being chosen. AI is transforming how customers discover brands. Systems now decide which options appear and which brands make the shortlist. That makes visibility essential. But it's no longer enough. AI may decide what enters consideration, but customers still decide what gets chosen. That choice is shaped by trust, identity, experiences and meaning, built long before the moment of search. In our latest article, we explore: - Why discovery and choice are no longer the same moment - How AI is reshaping what it takes to be considered - What makes customers choose your brand over the algorithmic default Read the full article on frog.co #MakeYourMark by @frog_design
What does luxury look like in a world where expectations are constantly evolving? In the latest Design Mind frogcast, frog’s Anne-Laure Colcy and Gagandeep Gadri unpack five emerging trends shaping the future of luxury through 2030, based on insights from 5,000+ high-net-worth individuals worldwide. Joined by Accor’s Agnès Roquefort and frog’s Caroline Le Bars, the conversation explores what these shifts mean for hospitality, from branded residences to the reimagining of the Orient Express. From the resurgence of physical retail to the promise of space tourism, this episode offers a glimpse into what's next for luxury brands and the experiences they create. Listen now on frog.co #MakeYourMark by @frog_design
What does luxury really mean today and where is it headed by 2030? In our latest Design Mind frogcast episode, frog's Anne-Laure Colcy and Gagandeep Gadri unpack five new trends reshaping the luxury landscape, drawn from research with 5,000+ high-net-worth individuals worldwide. Then, Caroline Le Bars sits down with @accor's Agnès Roquefort to explore what these shifts mean for hospitality, from branded residences to the reimagined Orient Express. From retail's resurgence to space tourism, this episode is packed with insight for anyone shaping the future of luxury. Listen the full episode on frog.co #MakeYourMark by @frog_design
What happens when we build faster than we learn? Thanks to AI, many organizations are building products quicker and shipping faster than ever before. This might feel like progress, but a gap is emerging. Investment in building has surged, but investment in learning hasn’t kept up. Teams are producing outputs at scale, but they’re not always stopping to understand what those outputs actually do. The latest Design Mind article from frog explains how organizations that are the best learners - not just the fastest builders - will have the competitive advantage. Read the full article on frog.co #MakeYourMark by @frog_design
Why do only 19% of consumers want AI agents to be their primary brand interface? Let’s discuss agentic commerce. Infrastructure for autonomous purchasing is being built as you read this. But to convince consumers, brands first need to create agent-assisted experiences that feel useful, trustworthy and human. Our latest article explores: - Why agentic commerce hasn’t had its “ChatGPT moment” yet - What OpenAI’s Instant Checkout experiment revealed about consumer readiness - How brands like Macy’s, IKEA and Walmart are already reshaping commerce with conversational AI Autonomous purchasing is coming. But the most successful experiences will preserve the parts of shopping people actually enjoy: discovery, anticipation and exploration. Read the full article on frog.co #MakeYourMark by @frog_design
What is atomic marketing and how does it revamp your org chart to supercharge transformation? Marketers cannot run twenty-first century capabilities through twentieth-century structures. But what’s the solution? Our latest article explores the rise of the “Atomic Marketing Organization,” a new operating model designed for an era in which agentic AI executes at scale while human value comes from judgment, creativity and outcome ownership. We examine the following developments: - Marketing roles evolve from specialists to outcome leaders. - Small, flexible hubs replace rigid departmental structures. - AI agents absorb execution, enabling people to focus on strategy, innovation and decision-making. - Scaling becomes a question of system capacity, not headcount. Read the full article on frog.co #AtomicMarketing #MakeYourMark by @frog_design

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