Instagram story viewer> @hellojailbird> Posts
Jailbird(@hellojailbird)'s profile avatar HD Profile

Jailbird

@hellojailbird

2.4K
followers
937
following
We’re a communications agency who love all things PR and social media. Find out more👇
POSTS STORIES REELS
Meet FLOCK by Jailbird, our new social-first creative studio. We bring together cultural intelligence, social strategy and a black book of creators to make content designed for social from the start. From launches, events and partnerships to regular shoot days and always-on content, FLOCK helps brands turn real-world moments into content people want to watch. Built for brands across food and drink, hospitality, retail, entertainment, sport and lifestyle that want to participate in culture more naturally. Want to learn more about how FLOCK could work for your brand or business? Get in touch with the Jailbird team. More to come ✨ #FlockByJailbird by @hellojailbird
What’s really getting in the way of dinner in Irish homes? To launch @donegalcatchireland ‘s latest campaign, Now You’re Cooking, we set out to uncover the real barriers families face when getting dinner on the table. The research revealed a nation short on time, plans and fresh inspiration: 83% of adults reach dinner without knowing what they’re going to cook at least once a week, while 71% repeat the same dinner at least twice a week. Those insights helped shape a campaign rooted in a very real Irish dinner dilemma. From there, we got people talking. The campaign made waves across social and radio, reaching a total audience of over 1.6 million people. A brilliant collaboration, built on insights that hit home 👏 by @hellojailbird
Always the one capturing the moment? 📱 We’re looking for social-first creators for paid freelance work across live events this October including gigs and the Dublin Marathon on 25 October. No big following needed. We care about how you spot, shoot and edit the moment. DM us with: • A few examples of your work • Where you’re based • What you love to capture • Your October availability Know someone perfect? Send this their way 🙏🏻 by @hellojailbird
Knowing your patch is its own kind of expertise. Where to get lunch. What’s happening this weekend. Where to take the kids on a rainy Saturday. For brands, the useful question is what people trust a creator to know, and why they keep coming back for their recommendations. In our latest 2-Minute Trends, we look at regional creators, the digital garden wall and why a familiar local voice can carry weight. Read the full piece on our website. Link in bio. by @hellojailbird
Jailbird spotted the shift and here’s what it looks like in practice… 👀 Our recent Two Minute Trends explored the rise of employees becoming content stars. Our work with O’Briens and Lovin Dublin put that thinking into action, with Cillian bringing his wine knowledge and personality to the screen. The people behind brands are stepping front and centre on social media, giving audiences a genuine look at company culture and letting them hear from someone who lives and breathes the brand every day. Want to discover more trends shaping the future of social? Head to our website to explore the latest insights from Jailbird. Link in bio 🔗 by @hellojailbird
New client news! 🍷 We’re delighted to welcome @obrienswine to Jailbird following a competitive pitch. We’ll be working with Ireland’s largest family-owned drinks retailer on consumer PR and creator communications, helping people find their next favourite wine and feel confident trying something new. There’s plenty to get stuck into, with O’Briens Wine Festival and Christmas campaigns coming up. News of the partnership is already out in Drinks Industry Ireland and ShelfLife. A brilliant win. We’re looking forward to working with the O’Briens team! by @hellojailbird
What’s on our radar is back! This week, Luke’s in the hot seat, sharing the TikTok takes, Greek mythology reads, pop-girl bangers and web-slinging games taking over his brain. Swipe through to see what’s caught his attention by @hellojailbird
Cork creators, this one’s for you! We’re looking for local voices who drive electric to help us bring an exciting new EV campaign to life. Sound like you, or know someone who’d be a great fit? Drop us a DM and we’ll share all the details. by @hellojailbird
The Jailbirds love nothing more than creating campaigns that cut through, and working with some of Ireland’s brilliant creators and familiar faces is one of the key ways we make that happen! So when the @stellarmagazine InstaStar Awards nominations dropped, we were delighted to spot more than a few familiar faces. We’ve had the pleasure of working with many of this year’s nominees across a number of campaigns over the last while. With the awards taking place this Friday, we wanted to give a special shoutout to all the nominees we’ve worked with. They’ve helped make our campaigns that little bit more special, bringing ideas to life and making them sing across socials. Best of luck to everyone nominated! We’ll be cheering you on this Friday, and can’t wait to see who takes home the awards ✨ by @hellojailbird
This festival season, we teamed up with our new client @foxesbowwhiskey, a woman co-owned Irish whiskey brand shaking up the traditional drinks space. Festivals are expensive. Once you’ve sorted the ticket, the camping gear and everything in between, drinks are another cost that quickly adds up. So, as the unofficial sponsors of not getting ripped off, we knew exactly where Foxes Bow should step in. We got whiskey pouches into the hands of some of our favourite creators heading to EP, giving more people the chance to discover, enjoy and share the brand where it belongs. Keep an eye out, because we’ve a feeling you’ll be seeing a lot more Foxes Bow around the place 🦊 by @hellojailbird
A new @corriboil store just launched in Ballina, and we made sure the local welcome matched the occasion. For the opening, we brought local community groups into the celebration, built excitement in the area and landed coverage in the Irish Independent, Western People and Mayo News. A strong local launch with national reach. Just how we like it. 🙌 by @hellojailbird
The creator space is constantly evolving, and at Jailbird, we’re always thinking about where influence is heading next. A recent TikTok from @ioanailiesiu caught our attention, particularly her take on the move from an attention economy to a credibility economy. Attention can be bought. Credibility can’t. That idea resonated with us, because trust has always been central to how we approach creator work. Ioana breaks this down into five creator archetypes: the Educator, the Genuine Creative, the Cultural Guide, the Mundane Joe and the Gabber. Each earns credibility with its audience in a different way. Using her framework, we’ve spotlighted brilliant Irish creators who we think bring each archetype to life. As influence continues to evolve, one thing is clear: audiences are looking for substance, authenticity and a genuine reason to trust, listen and come back. by @hellojailbird

Download All

Save the photos and videos currently loaded on this page.

0Photos
0Videos
Ready to download 0 / 0

Keep this tab open until your download is ready.
back to up