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BUREAU OF PLAY ASKED FOR A CAMPAIGN ABOUT THEIR TOYS. THE STUDIO CAME BACK WITH A CAMPAIGN ABOUT DETERMINATION. THE TOYS ARE IN THERE. MOSTLY AT THE EDGES. by @mesyeuxco
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a day ago
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I’ve known my direction for a while: design, brands, images. What I was missing was the target. So I kept learning, kept making, and trusted the moment would come.

After a lot of thinking and more cigarettes than I’d care to report, it did.

It’s called MES YEUX.
It wasn’t a straight line. Plans changed, and more than once it would have been easier to wait. But the right time is usually the one you decide on. So I decided.

MES YEUX is a pre-render visualisation studio. I take an art direction moodboard and turn it into near-final images, a clear reference for photographers, CGI artists and designers before they begin. Everything is made with AI, and I’m not here to replace anyone’s craft, only to help people elevate theirs.

Right now, it’s just me. But nobody gets anywhere alone. Joe and Calvin, my former creative directors at The Body Shop, are two people I wholeheartedly admire, and a lot of this stands on what I learned from them. And a big thank you to @figmaweave , where all of my work is made.

The image is an independent study for Friend.

mes-yeux.com taken in Chandigarh, India by @mesyeuxco
15
2 days ago
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