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Millie Moo and Friends

@milliemoo_andfriends

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BEST NEW BUSINESS WINNER 2026 🏆Are you an independent creative business looking to sell your products in the Harlequin centre Watford?
Apply below 👇
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🎉🎉WHOOOOOP🎉🎉🎉 We’ve been shortlisted for Independent Operator of the Year at The Revo’s 2026! 🥹✨ If you’re wondering what the Revo awards are, they celebrate the people, businesses and places behind brilliant shopping and leisure experiences across the UK , from independent shops like ours to major shopping centres and household names. So for our little shop full of independent businesses to be recognised at this level feels pretty special! As we approach our first birthday, I’m so proud of what we’re building at Millie Moo & friends. This is for our independents, talented makers, our lovely team and every customer who chooses to shop with us. You’re all part of it. A special thank you to the team at @harlequin_watford for their continued support and for being part of our journey. Watford’s independent businesses making a little noise on a big stage! 🙌 Can’t wait for the awards night ❤️ #TheRevos2026 #MillieMooAndFriends #Watford #ShopIndependent #SupportSmallBusiness by @milliemoo_andfriends
🎉 WE ONLY WENT AND WON!!! 🏆🥹 GOLD WINNER : HERTFORDSHIRE’S BEST NEW BUSINESS! I honestly don’t think this has quite sunk in yet. Less than a year ago, Millie Moo & friends was nothing more than an idea. A slightly scary leap of faith and a LOT of hard work and last night we were named Gold Winner for Best New Business at the SME Hertfordshire Business Awards 2026. I’m ridiculously proud of what we’ve created. Not just a shop, but a home for so many amazing independent businesses, makers and creatives. To our brilliant team @a.littlejem and @samuelgreen_illustration, every single one of our friends who trusts us with their business, and every customer who walks through our doors, shops local, tells their friends about us and keeps coming back, this belongs to all of us. A massive thank you to everyone at @harlequin_watford for all the support you’ve given us and especially Simon Plumb, who has backed us and supported what we’re trying to create from the beginning. It really does mean so much. A huge thank you to the judges and sponsors for recognising our business and everything that goes into it. To be chosen as the Gold Winner amongst so many brilliant businesses is something we’ll never forget. A HUGE congratulations to all the other finalists and winners too. Being in a room surrounded by so many incredible Hertfordshire businesses was pretty special. Honestly, what a huge achievement just to be there and be recognised for what we all do. We opened our doors in November 2025. September 2026: GOLD WINNERS. 🏆 What. A. Year. Apparently that little shop opposite Dunelm is doing alright. 😂 Millie Moo & Friends GOLD WINNER BEST NEW BUSINESS 2026 🏆 Independent • Local • Unique #MillieMooAndFriends #GoldWinner #BestNewBusiness #SMEHertfordshireAwards #ShopSmall IndependentBusiness Watford HertfordshireBusiness by @milliemoo_andfriends
✨ Why sell with Millie Moo & friends? ✨ If you’re a small business ready to grow, this is your sign… 👀 Here’s why our sellers love being part of our magical space: Flagship store in a prime location in one of the UK’s busiest shopping centres Active social media support & content included. Access to 46,000+ visitors DAILY, A high-spending, mixed demographic of customers.( based on last years annual footfall of 17.1 million) Your own space on our website + QR code for your display, Located in the Harlequin Centre with 150+ retail & leisure attractions⭐ Opportunity to be our ‘Featured Friend’ with front-of-store exposure This isn’t just a shelf… it’s a chance to grow your brand, be seen, and be part of something special Ready to join us? Link to apply is on our instagram bio. ( We do have a waiting list for some categories ) #ShopSmallUK #SmallBusinessSupport #RetailOpportunity #MillieMooAndFriends HandmadeBusiness GrowYourBrand by @milliemoo_andfriends
Your local gift dealer here 👋 New stock’s landed, the regulars are getting excited and someone’s just whispered, “Have you got any more out the back?” Our independent businesses are busy dropping off even more gorgeous things for Christmas… and we’re struggling not to buy it all ourselves. 🛍️🎄 Pop in for a little look. Famous last words. And if your husband asks, you’ve had it for ages. 🤫 #supportlocal #supportindependent #supportlocalwatford #milliemooandfriends #smallbusinessbigdreams by @milliemoo_andfriends
❤️ Lest We Forget ❤️ With Remembrance Day approaching, we have a lovely selection of remembrance pieces in store, including these beautiful handmade crochet poppies. A little handmade tribute to those who gave so much. ❤️ Pop in and have a look next time you’re passing. We will remember them. ❤️ #RemembranceDay #LestWeForget #HandmadePoppies #MillieMooAndFriends #ShopIndependent by @milliemoo_andfriends
When the universe sends you a sign… 👀⬅️ And it leads straight to Millie Moo & friends. Who are we to argue with fate? Pop in. Have a browse. Blame the universe. #supportindependent #supportlocal #supportlocalwatford #milliemooandfriends #christmasgifts by @milliemoo_andfriends
When a regular customer says, “I’m only looking today…” 👀 We nod. They nod. We both know how this ends. 🛍️😂 #supportlocal #supportindependent #supportlocalwatford #milliemooandfriends by @milliemoo_andfriends
It’s a sign! Come in and treat yourself to some new clothes stocked instore by @buythewardrobe__btw Ps I just realised I used permanent marker to do this reel! 🤦‍♀️ Open 7 days a week in @harlequin_watford #supportindependent #supportlocal #supportlocalwatford #milliemooandfriends by @milliemoo_andfriends
✨NEW SELLER ALERT ✨ Welcome to @catscraftstudio89 who have joined us in @milliemoo_andfriends Hi! I’m Cat, the maker behind Cats Craft Studio. Based in my very small Studio in Buckinghamshire UK, what started as a quiet creative hobby at the beginning of 2026 U-turned into something more! creating durable, tactile pieces that feel personal, fun and well-loved for all to enjoy. I believe everyday objects should feel special and I wanted to bring a little more colour and comfort into everyday life. I have always loved the magic of working with yarn and fabric yet it took me until my 30s to start allowing myself to become my inner creative. Whether you’re treating yourself or picking out a gift, I hope Cats Craft Studio’s products bring you joy. Thank you for stopping by, your support means so much! Cat x We are absolutely packed full of amazing small businesses who will be bringing you more and more gift inspiration over the coming weeks 🎄 #supportlocalbusinesses #shoplocal #supportindependent #milliemooandfriends #smallbusinesssupportingsmallbusiness by @milliemoo_andfriends
IT’S OUR BIRTHDAY WEEKEND! 🥳🎂 One whole year of Millie Moo & friends… how did that happen?! We’re celebrating with gifts for anyone named Millie and sweet treats for everyone with doggy treats for our four-legged friends too! 🐾 Thank you for every visit, purchase, share and lovely chat. You’ve helped make our little shop everything we hoped it would be ❤️ Come and celebrate with us at The Harlequin, Watford this weekend! Know a Millie? Tag her below and make sure she doesn’t miss out! #milliemooandfriends #itsourbirthday #supportlocal #supportindependent #supportlocalwatford by @milliemoo_andfriends
It’s good to be different and we certainly are! Maybe you’ve already realised that when we’re as excited about your purchase as you are. Or when a quick browse turns into a proper chat. Or when you find the perfect gift for that person who’s impossible to buy for. We’ve put a lot of ourselves into this little shop, alongside all the independents who fill it with lovely things. Come and see what we’re all about 💖 📍Millie Moo & friends, Harlequin Watford #supportindependent #supportlocal #milliemooandfriends #smallbusinessbigdreams by @milliemoo_andfriends
✨NEW SELLER ALERT ✨ We’re delighted to welcome @kalmwellbeingscents to Millie Moo & friends! Founded by Kat and lovingly hand-poured in Hertfordshire, KALM. is a small, independent wellbeing brand creating beautiful home fragrances using only pure essential oils. From calming candles and reed diffusers to pulse point oils and thoughtful gifts, every product is mindfully created to bring a little calm into everyday life. With a focus on natural ingredients, wellbeing and beautiful, understated design, KALM. is all about making those small moments of self-care feel special. Just in time for Christmas, discover their cosy seasonal scents and gorgeous gift ideas in store! 🎄 ✨ Made with mindfulness. #naturalscents #naturalcandles #handmade #supportindependent #milliemooandfriends @kalmwellbeingscents by @milliemoo_andfriends

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