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NIL didn't even exist when your coaches were your age. Now it's one of the hottest careers in sports. 🚀

Meet Anessa Fike, who built a whole company around it. Come learn a field that's brand new.

This is just the beginning. More names drop soon. Deadline to register is June 25.

Register today. Link in bio.

#SYWACIA #HerGameHerFutureFest by @sywacia
1
a month ago
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It’s March! 🏀🏆

Great time with some of our team members this weekend. Huge month for us — and a huge run loading for VCU. 

Congratulations @vcu_hoops & our Head of Basketball Partnerships @mccarterboy36 on his Alma Maters @a10conference Championship!! 🏆

#marchmadnesss #selectionsunday #vcu by @sywacia
2
4 months ago
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“When we talk about why My NIL Brand is needed, and what it can do…..people wonder why what we have built has never existed before. Because it’s so very needed. Not every athlete is the same person. Not every athlete has the same personality. But when athletes go into corporate spaces, they get pigeonholed into sales. Almost always. We are changing that narrative. And the narrative that NIL is just big deals over 4 years. NIL is about the next 40 years, not just the next 4. And My NIL Brand is helping athletes from age 13 through the pros and beyond.” - COO Anessa Fike 

Co-founder & COO Anessa Fike shining a light on the real disconnect in sports. The truth is — athletes aren’t built the same, and that’s the point. Our differences should be nurtured and aligned with a future built on purpose, opportunity, and long-term success. Whether you go D1 or pro, you still have a meaningful life ahead of you.

The more aligned you are with your true self (your NIL brand) the better the outcome. Period. 

#NIL #nilis40not4  #SuperBowl taken in San Francisco, California by @sywacia
5
6 months ago
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Power, Data, & Football. So grateful to my parents and support system. W/ @chubbfoundation @sunnyomyers @we_are_bkp @fikeandco taken in San Fran by @sywacia
18
6 months ago
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It’s almost time!!!

Big shoutout to our Co-Founder & COO, Anessa, for being selected as a panelist during Super Bowl Week — when the stars truly align.

And on National Girls & Women in Sports Day, it feels even more fitting to celebrate a woman who continues to open doors and move the room.

From serving as a CPO 16 times,
to working with 125+ organizations globally,
to writing a powerful book that’s being praised by top voices in the space— we are extremely proud and fully confident in what she’s about to bring today. 

She doesn’t just show up.
She makes an impact.

A HUGE shoutout to the sponsors @brittanykingbk_ founder of @amplifyallyship & @tiksdc from @we_are_bkp for the opportunity!! 

#womeninsportsday #superbowl #NIL taken in San Francisco, California by @sywacia
12
6 months ago
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We’re excited to announce the third of our 50 College Athlete Ambassadors.

From our very first conversation, Donavan understood how impactful NIL can be when you look at it as a 40-year opportunity — not just a 4-year window.

He’s said more than once how important it is to him to give back to kids who may not have the same resources or opportunities he’s been blessed with.

So for him, NIL isn’t just about what he can get — it’s about what he can give.

Everyone help us is welcoming @_certified.don to @mynilbrand.

Let’s get to work!

#NILis40not4 #mynilbrand taken in East Texas A&M University by @sywacia
8
6 months ago
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We’re excited to announce the second of our 50 College Athlete Ambassadors!

Jayden earned CCAA Winter Academic Honor Roll and All-Academic honors, recognizing her excellence both on and off the court.

At Cal State Monterey Bay, she’s majoring in Hospitality and Tourism Management with a goal of pursuing a career in event planning, showing the same passion and leadership in the classroom that she brings to the hardwood.

She’s already living what we believe — that NIL is a 40-year opportunity, not just a 4-year money grab.

We’re proud to partner with such a talented and driven young woman who’s already a powerful role model for the next generation of athletes.

Everyone welcome @jayden.mcneal to @mynilbrand!

Let’s Work!!!

#MyNILBrand #NILis40not4 #Ambassador taken in Boise, Idaho by @sywacia
9
6 months ago
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We’re excited to announce the first of our 50 College Athlete Ambassadors.

Kobe understands that NIL is a 40-year opportunity — not a 4-year money grab. (That’s refreshing) 

We’re proud to partner with a talented and driven young man focused on building his brand while helping the next generation of athletes do the same.

Everyone welcome @kobeupnextt to @mynilbrand!

Let’s Work!

#MyNILBrand #NILis40not4 #Ambassador taken in Stockbridge, Georgia by @sywacia
23
6 months ago
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We’re opening spots for 25 student-athletes to join our live beta. Shape the future of NIL + secure 1 free year on the platform redefining brand building & the future of recruiting.

Comment “Let’s work” 

#nil #sportsmarketing #branding #nilis40not4 #identity #alignment by @sywacia
9
a year ago
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 by @sywacia
2
a year ago
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