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PURE VIP™

@officialpurevip

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The Official PURE VIP IG
Est. 2007 | NorCal | SoCal | HI | JPN | TX | CO
⚜️ VIP Culture & Lifestyle
✊ West Coast Elites™
#PUREVIP #WestCoastElites

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They came out of hiding!!! by @officialpurevip

@radproduxions setting up at @wekfest_usa San Jose, CA

#purevip #officialpurevip #wekfest #wekfestsj #tdemand by @officialpurevip

5 years since our last wekfest appearance.

5 years ago we had just gotten married, my daughter was only 5, and my son wasn’t even born yet. fast forward to today and we’re expecting another baby any day now, we bought our first home, and pure 4x4 outfitters was born along the way too.

this year’s wekfest was different because it was the first time i got to bring the whole family with me. we’ve always been a win or lose typa team, showing up because we love the cars, our teammates, and the memories (and the “Tennessee,” which i learned over the weekend meant tequila AND hennessy 😂). but this time i got to experience it through my kids. i hope this becomes core memories for them and all the pure kids. i didn’t grow up around any of this. i never got to experience car shows, camping trips, or this kind of culture & community with my friends and family. seeing them grow up around it all is something i don’t take for granted, and i’m eager to see how it shapes them in the years to come.

pure is going on it’s 20th year next year 🫠 can’t wait to see where the next 5 takes us, 2007 til infinity ♾️

#pure #purevip #pure4x4 #pure4x4outfitters #officialpurevip by @officialpurevip

Alright I think we’re finally recovered from Wekfest San Jose weekend. It’s been 5 years and it felt good to be back in the heart of it all. Our official coverage (a ton) from the event is now live via pureaddict.com/photojournal. Thank you all for coming by the booth and showin love, thank you @wekfest_usa for the hospitality, and thank you to the PURE familia for good times and memories 🖤🏴 …WF 2027?

#purevip #pure4x4 #officialpurevip #wekfest #wekfestsj by @officialpurevip

Wekfest San José 2026 Rollout! 🔥 Big thanks to @wekfest_usa, SJPD, and everyone involved for hosting such a smooth, well-organized event. Looking forward to the next one! 🤙🏽 #wekfest #wekfestsj #purevip by @officialpurevip

It’s only 10 AM and already poppin! Catch us at the front row of Wekfest San Jose 2026 🏴

#purevip #pure4x4 #officialpurevip #wekfest #wekfestsj by @officialpurevip

Wekfest San Jose capsule imminent; be sure to stop by our booth to peep the new limited drops. First come first served. May or may not also come with a shot of our bev of choice 🤤

WFSJ
Sunday 10 am ~ 7 pm
San Jose Convention Center

#purevip #pure4x4 #wekfest #wekfestsj #officialpurevip by @officialpurevip

The last of our trip down memory lane: Wekfest San Jose 2021, our last Wekfest appearance. This was the first year we introduced @pure4x4 to our lineup as well. The event was exceptionally LIT and we’re still not sure how we drove home. Can’t wait to RUN IT BACK with yall this Sunday as we break the 5 year hiatus and return to SAN JOSE.

#purevip #pure4x4 #officialpurevip #wekfest #wekfestsj by @officialpurevip

After a 5 year hiatus we’re pullin up to @wekfest_usa San Jose this weekend. Cars and rigs, trucks and whips, and a new shirt to make it official. Cop your limited merch at our booth and who knows, maybe take a shot too for old time sake LFG 🗣️📣🎥 EST. 2007

@officialpurevip x @pure4x4
Wekfest San Jose - Sunday June 28 10-7pm

#pure4x4 #purevip #wekfest #wekfestsj #officialpurevip by @officialpurevip

In preparation for Wekfest San Jose this Sunday, we want to take you back through the years. We’re at San Jose 2019, the year before covid. This might’ve been peak ratchetivities from the crew 😂 but literally priceless core memories with the entire SoCal NorCal squad.

📸 @_bkwan

#purevip #pure4x4 #wekfest #wfsj #officialpurevip by @officialpurevip

In preparation for Wekfest San Jose this Sunday, we want to take you back through the next couple posts. This one here is from San Jose 2018. This was a crazy year with a lot of breakout builds. We also had the SoCal chapter join us and together we always had some unforgettable moments lol (🐀⚡️)

📸 @radproduxions

#purevip #pure4x4 #wekfest #wfsj #wekfestsanjose by @officialpurevip

After a 5 year hiatus we’re pullin up to @wekfest_usa San Jose next weekend. Cars and rigs, trucks and whips, and a new shirt to make it official. Cop your limited tee at our booth and who knows, maybe take a shot too for old time sake LFG 🗣️📣🎥 EST. 2007

@officialpurevip x @pure4x4

#pure4x4 #purevip #wekfest #wekfestsj #sanjose by @officialpurevip