Vogue Arabia

#Chanel lands in New York for #MatthieuBlazy’s first Métiers d’Art show for the brand. The location? Très New York – the subway!
The relationship of the brand with the United States goes way back. After Gabrielle Chanel opened her hat boutique in Paris in 1910, only two years later her designs could be bought at the department store J.M. Gidding & Co in New York. She later visited the city in 1931 on her way to Hollywood, where she was received as a celebrity in her own right.
Today’s show was a celebration of craftsmanship, with Blazy showcasing the full potential of the 11 Maisons d’Art that are part of the Chanel universe. They include specialized ateliers for lace, feathers, embroidery, shoe and button making, among other crafts. Have a first look at the show!

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