Tyler White | ROI of Design

One thing AI quietly changes in product work is how fast you get to the real conversation.

For years the process looked clean on paper. Discovery, wireframes, high fidelity, then finally something people could react to.

The problem is the real learning only starts once people can actually interact with something.

In the clip below we were talking about skipping part of the wireframing step and generating a few directions quickly instead.

Not because wireframes are bad.

Because waiting an hour or two to start a real conversation doesn’t make sense anymore.

When you can generate a few directions in minutes, the dynamic shifts.

You’re not asking people to imagine how something might work.

You’re asking them to react to something real.

That’s where things break.

That’s where bad ideas get exposed.

And honestly, that’s the part that matters.

#productdesign #uxdesign #aiindesign #designworkflow #b2bsaas