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Coursera

@coursera

23 days ago
The image, set against a blue background, asks "Want to work in sports?" below that is the text "Start here." To the lower right is the Real Madrid logo.
The image in blue tones depicts a soccer player kicking a ball. The text reads, "Learn how AI transforms player performance and training."
The image promotes fan engagement with top clubs like Real Madrid. An athletic man is depicted running toward a soccer ball against a dark blue background. The text reads, "Discover how top clubs like Real Madrid engage fans and build global communities."
The image has the text: Explore trends shaping the future of sports media—storytelling, live streaming, sponsorships, and more. There is also an illustration of an athlete on the bottom right.
A soccer player with a beard is shown on a blue background. The text reads, "From Real Madrid, the most successful club in UEFA Champions League history. Courses in English & Spanish on Coursera."
Flyer for the "AI in Sports: The Approach of a Club Specialization" course by Escuela Universitaria Real Madrid on Coursera Plus. The course has a rating of 4.7 stars and is at a beginner level.
Flyer for "Revolution in Sports Media: Innovative Strategies Specialization" with Escuela Universitaria Real Madrid and Coursera Plus logos. Text reads "Beginner Level."
A blue background with a subtle hexagonal pattern has the words "¡Hala Madrid!" written in a bold, white sans-serif font.
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Posted On: May 18th 2026, 05:00 pm
Not every sports career happens on the field.

Through Coursera, @realmadrid’s Graduate School now offers exclusive access to the business and innovation strategies behind one of the world’s most successful clubs.

⚽ Learn how AI is used to improve player performance
🌍 See how global fan communities are built
📺 Explore the future of sports media—from sponsorships to streaming

Courses are available in English and Spanish.

If you want a clearer path into sports business or media, this is it. Comment “REAL MADRID” below, and we’ll send you a DM with more details.
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