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Posted On: May 19th 2026, 04:22 pm
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What happens when a beloved franchise evolves in a “pig" way?
A global cultural moment. 🐷💖
Over the past year, the Peppa Pig “PIG Changes” campaign helped introduce Peppa’s baby sister, Evie, to families around the world...and the response has been incredible.
In the past year our Peppa Pig team has been recognized with:
🏆 60 award nominations (and counting!)
🏆 36 award wins (and counting!)
Including recent honors at the PRWeek Global Awards for:
✨ Global PR Integration
✨ PR Breakthrough
✨ Grand Prix Campaign of the Year
Recognition from @prweek @thedrummag @digiday @thetoybook @goodhousekeeping and more reflects the creativity, collaboration, and passion behind this franchise-defining moment.
Huge congratulations to the Hasbro teams and partners who helped bring Baby Evie to life and create a campaign that resonated with fans across generations. 🙌
A global cultural moment. 🐷💖
Over the past year, the Peppa Pig “PIG Changes” campaign helped introduce Peppa’s baby sister, Evie, to families around the world...and the response has been incredible.
In the past year our Peppa Pig team has been recognized with:
🏆 60 award nominations (and counting!)
🏆 36 award wins (and counting!)
Including recent honors at the PRWeek Global Awards for:
✨ Global PR Integration
✨ PR Breakthrough
✨ Grand Prix Campaign of the Year
Recognition from @prweek @thedrummag @digiday @thetoybook @goodhousekeeping and more reflects the creativity, collaboration, and passion behind this franchise-defining moment.
Huge congratulations to the Hasbro teams and partners who helped bring Baby Evie to life and create a campaign that resonated with fans across generations. 🙌
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