📌 FIRST: definitely SAVE this now so your team can do this today 👇🏼
The sharpest chiropractic offices I know don’t wait for patients to remember them. They REMEMBER their patients first 🎯
Right now, someone is thinking about their neck. Their back. That “twinge” they’ve been ignoring for weeks. They just haven’t picked up the phone.
But what if the PHONE picked THEM up first? 📞
Most offices reactivate with a mass text: “We miss you! Come book!”
Leaders reactivate with a real CONVERSATION.
🎯 Today’s focus:
1️⃣ Pull up your patient list. Who has drifted off? Whose name just popped in your head?
2️⃣ Look at their account. Get the EXACT date of last visit (“It’s been 3 months” or “It’s almost been a year”)
3️⃣ Pick up the phone. Actually CALL. Not text.
4️⃣ When they answer: “Hey [name], you popped in my head today. It’s been [X], and I just wanted to check in. How ARE you?”
5️⃣ Then LISTEN. Genuinely. Don’t pitch. Don’t book. Just connect.
Here’s the thing... the invitation back DOESN’T come at the start. It comes at the end. Naturally. After they’ve told you about their new job, their kid, their move, their back that’s been bugging them again.
THAT’S when you say: “Sounds like a lot on your plate. Want me to get you back on the schedule this week? I’ll take care of you.”
That’s not a sales call.
That’s a HUMAN call 🫶🏼
❌ Average teams send mass reactivation texts and hope somebody bites.
✅ Connected chiropractic teams pick up the phone, CONNECT first, THEN invite... and quietly refill the schedule every single week.
And the best part? You don’t have to call 20 people. You just have to call ONE today. That’s it. ONE genuine call = one refilled slot on next week’s schedule (and often, one warm referral because that person tells someone else you called just to check in)
👉🏼 SAVE this + send to your team so they remember to make ONE real call today 📞
Miranda | Founder, The Connected Chiropractic Assistant
P.S. New here? 👋🏼 I’m Miranda. Every Friday I drop ONE quick win (TGIF... Today’s Goal Is Focused) to help chiropractic teams