Instagram story viewer> @surefootedathletics> Post
2 months ago
Co Creator: averyshurst
Photo by New Generation of Female Athletes on August 13, 2026. May be an image of standing, lake, mountain and text.
Photo by New Generation of Female Athletes on August 13, 2026. May be an image of swimming, pool and text.
Photo by New Generation of Female Athletes on August 13, 2026. May be an image of soccer, volleyball, softball, scoreboard, poster, banner and text that says 'Kinda chic to... to... celebrate your teammates 8'.
Photo by New Generation of Female Athletes on August 13, 2026. May be an image of ‎diary, book and ‎text that says '‎Kinda chic to... let your mind rest instead of replaying every mistake GHOURNAL GRATITYDE CNE The تال_رلل_اور‎'‎‎.
Photo by New Generation of Female Athletes on August 13, 2026. May be an image of basketball, backboard, ball, sports equipment, basketball court and text that says 'Kinda chic to... not letone one bad game ruin your week wOV'.
Photo by New Generation of Female Athletes on August 13, 2026. May be an image of sportswear, grass and text that says 'Kinda chic to.. Kindachieto... to. slop lelling a coach delermine your worlh'.
Photo by New Generation of Female Athletes on August 13, 2026. May be an image of track and field, softball, frisbee, grass, park and text that says 'Kinda chic to... have fun!'.
Photo by New Generation of Female Athletes on August 13, 2026. May be an image of steak and text.
Photo by New Generation of Female Athletes on August 13, 2026. May be an image of golf, tennis, racket, sports equipment and text.
Photo by New Generation of Female Athletes on August 13, 2026. May be an image of ‎poster, magazine and ‎text that says '‎Kinda chic to be... ک SUREFOOTED H/. ROOTED.FREE.PURPOSEFUL. FREE. PURPOSEFUL. ROOTED.‎'‎‎.
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Posted On: August 13th 2026, 06:47 pm
Tagged Users:
Maybe the coolest thing an athlete can become is someone who knows who she is.

For my master’s capstone in Strategic Communication & Leadership, I was challenged to identify a gap… something I believed was needed in the world and create something that could help fill it.

For me, that answer became SUREFOOTED.

Because this isn’t just something I’ve studied. It’s something I’ve lived.

For a long time, it was hard to separate who I was from the athlete I was. When basketball was going well, I felt good about myself. When it wasn’t, it was easy to question everything. And the more I studied identity, communication, leadership, comparison, pressure, and the experiences of female athletes, the more I realized how many girls are trying to navigate the same thing.

So I created SUREFOOTED for her.

The girl who loves her sport and wants to be great at it.

She still competes at a high level.
She still wants to win.
She still challenges herself.
She still sets big goals and works like crazy to reach them.

She just knows her performance isn’t who she is.

Her worth doesn’t rise when she plays well or fall when she doesn’t. She can pursue excellence without spending every day trying to prove that she’s enough.

And that’s what I want this page to become.

A place where I can take everything I’ve studied, everything I’ve learned, and honestly, a lot of the things I wish I would’ve understood sooner and share them with the next girl.

I’m going to build SUREFOOTED over time. My hope is that it can play a small part in creating a new generation of female athletes who compete with confidence, use their voices, know their worth, and stand firmly in who they are, what they’re capable of, and who God says they are.

This is just the beginning. 🤍

SUREFOOTED.
Rooted. Free. Purposeful.

“The Sovereign Lord is my strength;
he makes my feet like the feet of a deer,
he enables me to tread on the heights.”
Habakkuk 3:19
Comments (3)
_smithan 2 months ago

_smithan

AMAZING

ediecdarby 2 months ago

ediecdarby

Love this so much. So chic to be AVERY HURST 👏👏❤️😘

philliphughess 2 months ago

philliphughess

very chic very demure very mindful @averyshurst

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