Janet Waldron

May we have an honest dialogue about cruelty-free logos and what they mean?

Why are we promoting brands that are owned by cruel companies? The leadership at those companies must be laughing in the boardroom at the fact that not only are we allowing them to profit off of us but are also giving them free advertising when we share/promote cruelty free brands they own.

What if Marshall got a cruelty-free bunny logo for their pet products? Would you be so fast to promote that product? So why are you doing that for Clorox, Colgate, PG, Estée Lauder, etc? They are torturing animals too.

On another post, it was explained to me that they want to show support for cruelty free brands / that they can be profitable when owned by a cruel company. They were profitable which is why they were purchased by the cruel company. At that point of purchase, they should be dropped for a truly cruelty free company. That’s the message to send those nasty companies that value profit over compassion.

Google the brand’s parent company and if they aren’t cruelty free then choose another product otherwise we aren’t going to make them change their ways.