18 days ago
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Posted On: October 16th 2026, 07:40 pm
America is drinking less wine, but not loving it less. 🍷
In 2025, wine sales fell in 49 of 50 U.S. states. At the same time, Americans’ #1 reason to choose wine changed: it’s no longer about relaxing at home, it’s about making the moment feel special.
Fewer everyday bottles. More meaningful ones. Brands that tell that story will win.
Swipe for the numbers 👉
In 2025, wine sales fell in 49 of 50 U.S. states. At the same time, Americans’ #1 reason to choose wine changed: it’s no longer about relaxing at home, it’s about making the moment feel special.
Fewer everyday bottles. More meaningful ones. Brands that tell that story will win.
Swipe for the numbers 👉
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