Amanda Holliday | Marketing & Social Media Strategist

Last month I went on a girls trip and got the full passenger princess treatment. One friend drove. Another booked the B&B and every dinner and wine tasting. All I had to do was show up.

It was glorious. And it’s exactly how your customers want to feel.

The best part about being a passenger princess? Not having to make the decision.

But look at what a lot of us hand our customers instead. Three buttons that all look equally important. Seven packages to pick from. A reply that says “let me know what works for you.” That’s handing them the keys. And when your customer has to do the work, you know what they do? Nothing.

Passenger princess marketing flips that:
→ You make the recommendation.
→ You plan the next step.
→ You answer their questions before they have to ask.

They still get to choose. You just make the right choice the obvious one.

This goes way beyond your website, so I built a roadmap that walks your whole customer journey, from your message to what happens after the yes. Tap “yes” or “not yet” as you go. Every “not yet” comes with a fix and fill-in-the-blank copy, and at the end you get the three moves to make first.

Comment ROADMAP and I’ll send it your way.

Take what works for you. Don’t worry about the rest.

#marketingexpert #marketingcoach #marketingstrategy