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Tom

@parnellpro

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🎥 HEAD OF FILM @prodirectsoccer
🎥 DOP | VIDEOGRAPHER
🌐parnellproductions.co.uk |
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Work for @doclothingco , the Tech Wrap ! The brief was to showcase its weatherproof qualities and premium textiles in wet conditions. We wanted to be able to control the weather - so doing so we built a rain rig , in an empty warehouse where we could control the rain and the lighting . As always , it didn’t come with out its challenges , the warehouse had skylights , which we couldn’t neg, so we tried to control the light as much as possible , using @aputure.lighting and lots of negative we managed to achieve a look close enough to what we wanted . Then managed to add more of the look in the grade using @davinciresolvestudios . Crew smashed it as always 🙌🏻🎥 Cameras 🎥: Myself & @lukeodfilm Lighting : @lukeodfilm & Myself Edit 💻 : Myself Grade 🎨 : Myself Production: @benloftusfilm Producer : Will and @kierang_bailey Photography 📷: @rob_passmore Product : @doclothingco Model : @sheldonactive Shot on @sonycine Fx6 / Fx3 - with @aputure.lighting giving us the good stuff as always ! by @parnellpro
New creative with @alessia and @adidasfootball for a new boot Pack available at @prodirectsoccer . Enjoyed working with my team a lot on this one. Being able to trust the people you work with is a huge thing in the creative world and knowing that everyone will step up to the plate when called upon is invaluable when working under pressure. I can’t thank everyone enough for the work put in to create this short ad. Crew: Brand: @prodirectsoccer & @adidasfootball Concept: @farquian Script & Story: @gsrd09, @farquian & @lukeodfilm Production: @danielhallphotography, @hardycam, @anguswilson91, Paige, @benjwrighty & @farquian Directors: @parnellpro & @gsrd09 DOP: @lukeodfilm Camera Ops: @lukeodfilm, @parnellpro, @gsrd09 & @benloftusfilm Edit: @lukeodfilm Social: Joe Andrews Stills: @rob_passmore & @benjaminlawley_photographer As well as help from others in the office and at adidas! Camera: @sonycine Lights were from @aputure.lighting & @godox_global ! #sony #sonycine #aputure #lighting #football #dji by @parnellpro
This was special .🐐 Filming the legend that is @zidane for Adidas Football with @prodirectsoccer . The crew: Cameras : Myself | @lukeodfilm Directors: Myself | @lukeodfilm Sound : @adam_a_franklin Producers : @callawaj | @farquian Edit : @lukeodfilm Colour : Myself Thanks to all for making this happen and producing a great piece of agency content for a huge brand! by @parnellpro
🚨 New Work 🚨 for the @londoncitylionesses with @prodirectsoccer 🎥 London City Lionesses 26/27 3rd shirt kit launch video. Full credit to the team who worked across the launch- it takes a lot of talented people to create a bank of assets for a kit launch , so thank you to every single one of them who touched this project in some way. Camera 🎥/ Edit 💻 / Grade 🎨 : Myself. Director / Producer : @benloftusfilm Producer : @danielhallphotography Camera assistant : @bspence33 / @benloftusfilm Photographer : @andrzej_pawelczyk_photography Concept/ storyboard : @gsrd09 @benloftusfilm MUA: @zoetilston by @parnellpro
OG Anunoby just became a coach for the day. The NBA star @oanunoby Coaching clinic. One seriously cool project. 🏀 Had the opportunity to capture a coaching clinic for @skechersbasketball alongside NBA champion OG Anunoby. Not my usual style of work, but when the opportunity comes to shoot with a double winning NBA champ, you make the most of it. 🎥 Shot & edited by me. 📷 @benjaminlawley_photographer For @skechersbasketball #Skechers #OGAnunoby #NBA #Basketball #sportscontent by @parnellpro
THIS IS NOT AN EDIT 💻 I REPEAT - THIS IS NOT AN EDIT! This is mearly some of my favourite frames from a recent clothing brand shoot we shot in Bristol for @doclothingco . I’ve thrown some of my favourite clips together from the day. We shot with both the FX6 ( handheld ) and the FX3 on a DJI Ronin. Using only natural light. Camera 🎥 Myself and @gsrd09 Colour 🎨 Myself Brand : @doclothingco Camera : @sonyalpha @sonycine FX6 / FX3 #cinematography #videography #running by @parnellpro
A few frames from the latest shoot in the studio. 🎥 The brief - slow motion sexiness . Make it look cool as fuck. As always , shoots come with challenges , as a creator we want to create the best work we can, but are some times limited with what we have available to us. Without the use of a high frame rate cameras like the phantom or Freefly ember , we had to do what we could to get as slow motion as possible . We shot on the trusty @sonycine FX6 , using @aputure.lighting 1200s , 600, 400 , 300 spotlight and a 300 with a snoot. Shot for @prodirectsoccer . Thanks to @benloftusfilm for the assist! Camera / lighting 🎥 : Myself Grade 🎨 : Myself Camera assist : @benloftusfilm Models : @seedhouse1 / joe #cinematography #sonycine #aputurelights by @parnellpro
New work for @prodirectrunning . The latest Own the Elements campaign for pro:direct running . Normally we get out and shoot on location in the elements , but this time we went for something a little different . Loved the art direction and brief from Meg and after a bit of tweaking I feel we really nailed the lighting . Shot on @sonycine FX6 - With @aputure.lighting bringing in those sweet sweet colour tones . 🎥 : Myself & @benloftusfilm 💻 / 🎨 : Myself Art Direction : @sprawka.art 🙌🏻 Model : @rotriplex #cinematography #videography #sonycine #aputurelights #shotonsony by @parnellpro
New work for @prodirectsoccer - SOFT GROUND SEASON. This one was one of those shoots , where nothing really goes to plan . The rain was pouring from start to finish , making conditions tricky to film in, even setting up lights and equipment was a nightmare. Being a soft ground / winter ad , you might think this was perfect- but not so much . The pitch was on a slight slope , which meant even on our tallest wind up stand , the light in the background wasn’t high enough to imitate a flood light as planned . The rain lashing down the entire time meant we couldn’t put up scrims or the gel frame to shoot the key light through , which I wanted to soften, to make it look more like moon light - but , we had a plan and you have to adapt . We adapted, and all though not perfect, I was still pretty happy with the result for a single shot ad. Thanks to all the lads for their help on the night , one team one dream for sure on that evening ! Shot on the @sonycine fx6 - with @aputure.lighting lighting the way. Camera : Myself Lighting : Myself @gsrd09 Concept : Joe Andrews Producer : Joe Edit/ grade : Myself #cinematography #frameio #videography #sonycine #shotonsony #slowmo by @parnellpro
Latest work for @doclothingco . The brief was to create an authentic , realistic gym feel that hero’ed the DO product. A key part of that was showcasing the products in their truest form — highlighting the features, the fabric technologies, and the way they move. By capturing authentic movement, the energy of real athletes, and the emotion that lives in these spaces to create a product video that screamed authenticity. Shot on @sonycine FX6 and the Sony FX3 , using @aputure.lighting to create that dramatic look. Great working with my lads on this one , everyone worked tirelessly to get to this done. Camera 🎥 Myself and @lukeodfilm Edit 💻 Myself Grade 🎨 Myself Production assistant : @benloftusfilm Producer : Will Howard Product : @doclothingco #shotonsony #cinematography #frameio #sonycine #videography by @parnellpro
I haven’t posted for a while, and I’m afraid it’s not an exciting athlete project but thought I’d share this one , as it’s slightly different to the fast paced sports work I normally post. This was our latest YouTube pre-roll campaign spotlighting premium leather craftsmanship. A sleek, sensory driven piece built to stop the scroll (or rather, the skip). The final piece V the setup shown in all its glory ! 📽️ Camera Ops: Myself & @lukeodfilm 💡 Lighting: Myself & @lukeodfilm ✂️ Edit: Myself 🎨 Colour Grade : Myself 🎨 Art Direction: @larrybatesdesign 🏃🏽‍➡️ Production / short form : @benloftusfilm Lighting gear : @aputure.lighting Filmed on @sonyelectronics Sony FX6 @sonycine This one was all about texture, precision, and making every frame feel like luxury. Shoutout to the team for bringing the heat! Lean, agile, and absolutely dialed in. #Production #Filmmaking #YouTubeAds #CommercialCampaign #PremiumLeather #DirectorOfPhotography #PostProduction #Videography #cinematography #CreativeTeamwork #frameset #sonyalpha #aputurelights by @parnellpro
A couple new creatives for @prodirectsoccer . The latest @adidasfootball drops . First creative : @adidas Roteiro 🎥 Film / edit : myself 💻 Designer : Sam Murray Second Creative : @adidas 🎥 Film : @lukeodfilm 💻 Edit : Myself 💻 Designer : @larrybatesdesign #adidasroteiro #videographer #creativevideo #aftereffects by @parnellpro

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