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SONZOY CHANDRA

@sonzoychandra

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followers

1188

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Helping Organic & Vegan Skincare brands in Berlin grow sales with FB Ads using ROI-focused,data-driven strategies to attract high-converting customers

POSTS STORIES REELS

Want to bring new customers to Facebook?
Reach decreases when you show the same audience, sales stop.

Solution –
Run 3 types of ads / posts:
1. Awareness – for new audiences
2. Engagement – for interested audiences
3. Sales – for hot audiences

In these three steps, you will get a new audience, conversions will increase.
CTA: Comment with “Customer” to get the video link. by @sonzoychandra

Not using Urgency in your products?
Customers are delaying decisions, sales are low.

Solution –
Show limited time offers, example: “Only 50 products left by 12 midnight tonight.”
CTA – “Order now.”

Urgency + Scarcity increases conversions and increases engagement. by @sonzoychandra

by @sonzoychandra

Is your CTA not clear?
Customers are not taking action.

Solution –
Use clear and repeated CTA.
Example – “Order today” or “Find out by commenting.”
Keep the video/reel short and focused.

Engagement will increase, conversion will occur, and sales will be easier to close. by @sonzoychandra

Are you not showing the old audience again?
If you don't retarget, engagement will decrease.

Solution –
Give Retarget videos, demos, testimonials for interested customers.
CTA – “Comment to express your opinion.”
In this way, interested customers will be active again, conversion will increase.

Maintain consistency and increase engagement repeatedly. by @sonzoychandra

Why is engagement low in Vegan Skincare business in Berlin?
Your content is not able to hold the attention of the customer.

Solution –
Hook in Reel/Video + Show Usage + Testimonial.
Post FAQ style, answer the questions of interested customers.
Add CTA – “Share your experience” or “Like the video.”

These steps will increase customer trust, start the conversation, and make the customer decision easier. by @sonzoychandra

by @sonzoychandra

Facebook Ads Budget Spending but No ROI?

You are spending your budget, but you are not getting new customers.
The problem is—you haven’t tested the right audience or creative.

What to do:
1. A/B Testing – Find out which creative is performing best
2. Audience Segmentation – Separate cold, warm and hot audiences
3. Retargeting Campaign – Retarget interested customers
I have created a Step-by-Step Facebook Ads Testing video, which will help you learn how to use your budget properly.

👉 Comment “Ad Test” to get the video.

#FacebookAds #BerlinBusiness #AdStrategy #sonzoychandra by @sonzoychandra

Facebook Ads Creatives Don't Work, Sales Drop
You're creating content, but sales are dropping.
The problem is—the creative strategy isn't right.
Facebook Ads require customers to stop, look, and connect with the content.

This requires:
1. Hook – A headline or caption that catches the eye
2. Visual – An image/video that makes people stop scrolling
3. Offer – An offer that makes people say, "I need it"

I've made a video showing how to create High-Converting Facebook Ads Creative.

👉 Comment with "Creative" to get the video.
#FacebookAds #HighConversion #BerlinSkincare #sonzoychandra by @sonzoychandra

Content is not organized? How will sales increase?
You are creating content, but sales are not increasing.
The problem is—the content is not divided correctly.

To sell a product, content must be divided into three parts:
1. Traction Content – Attracts customers
2. Retarget Content – Shows interested customers again
3. Sales Content – Which closes the sale

If organized correctly:
⭐The post will be seen by the customer
⭐The customer will trust
⭐They will eventually buy

I have created this entire strategy with a video.
👉 Comment “Content Strategy” to get the video link.

#ContentMarketing #FacebookAds #BerlinSkincare #sonzoychandra by @sonzoychandra

Why don't orders come just by seeing content?

People don't see your content, so sales aren't increasing.
The problem is—there's no right hook, visual, or offer. Thousands of posts are going up on Facebook every day. No one will stop, look, or click.

You need to follow two steps:
1. Content structure: hook, visual, offer
2. Target audience: who, their problem, how you're solving

I've created a video guide, which will help you create content for your product and repeatedly introduce yourself to new audiences.

👉 Comment with "Content" to get the video.

#ContentStrategy #FacebookAds #BerlinOrganic #sonzoychandra by @sonzoychandra

Running Facebook Ads but getting fewer new customers?

Are you running Facebook Ads but getting fewer new customers?

The problem is not Boost or budget. The problem is—you are always showing the same audience. The interest of old customers has decreased, so the reach is reduced, the inbox is not coming, let alone sales.

What to do? Run three types of ads:
1. Awareness Ad – for cold audience
2. Engagement / Message Ad – for warm audience
3. Sales Ad – for hot audience

Many people only run Sales Ad. The reality is, only 3% of hot customers in the market are ready to buy. The remaining 97% are not ready yet. Awareness and Engagement Ads are essential to catch them.
I have created this three-step Step-by-Step Campaign Video Guide.

👉 Comment “Customer” to get the video.

#FacebookAds #BerlinOrganic #NewCustomers #sonzoychandra by @sonzoychandra