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sd™ | creative growth agency

@studiodefault.co

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ecom & dtc growth partner
creative strategy + content + paid media
johannesburg, south Africa
↓ work with us
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an official statement: we have a founder. 🚨 by @studiodefault.co
WHAT WE DO & HOW WE THINK. 📁 by @studiodefault.co
most people don’t particularly enjoy advertising. which is unfortunate, considering we’ve decided to make a business out of it. we’re @studiodefault.creative . an independent creative agency with a healthy distrust of the obvious, an unreasonable attention to detail, and a tendency to spend far too long on things most people won’t notice. although that’s rather the point. we make things worth noticing. studiodefault.co by @studiodefault.co
New service. 🚨 Every ad you run lands on the same page. The ad promises one thing. The homepage promises everything. So we build each ad its own page. Ad Pages is one ad and one landing page, built from the ad’s own promise, in your brand, with the product and the buy button on the first screen. Two jobs. Building the page: layout, sections, copy, phone and desktop, every link checked. Choosing the promise: which ads earn a page and what each one tells the shopper before they scroll. The example here is Puresport’s pomegranate ad and the page we built from it. It’s an independent spec example, not commissioned by Puresport. Let’s have a chat. 💬 by @studiodefault.co
some of you are putting down all five fingers. some of you are lying. we respect both approaches. by @studiodefault.co
Nights in the office PT2. 🔥 by @studiodefault.co
The algorithm is hungry. Again. More content. More variations. More testing. More everything. The problem isn’t your ad budget. It’s keeping up with what your ad budget demands. studiodefault.co by @studiodefault.co
we briefed ourselves. we wanted to see what sports nutrition could look like through the lens of contemporary sportswear advertising. less clinical. more cultural. so we explored movement, grain, restraint and a little creative obsession. the result is an independent campaign concept built around one idea: making the product feel like it belongs in the world of the people using it. concept, art direction & imagery by studio{default}™. uncommissioned concept. not affiliated with PureSport. by @studiodefault.co
The creative process is a contact sport. 🤪 #fypageシ゚ #humor #creative by @studiodefault.co
our office hours, unfortunately, are not actual hours ✈️ by @studiodefault.co
Views from outside the office. by @studiodefault.co
Shout out to @paper.design for making this process so much quicker. 🔥 Need ads for meta? Get in touch @studiodefault.creative #ads #skincare #creative by @studiodefault.co

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