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Introducing my latest zine, designed by @utkandora and featuring a beautifully written by dear Kelly, Available now at @1909.bookstore ✨✨ by @asyacetin
9
2 months ago
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We are very proud to present our new logotype for @playinghouse_co , an artist-first platform bridging contemporary art and design. They orchestrate exhibitions at rotating locations, exploring the intersection of the functional, the familiar, and the inventive.

Typeface: Neue Kabel by Marc Schütz (2016), a revival of Rudolf Koch’s Kabel (1927)

We started from playinghouse’s original logotype, set in Futura, and went looking for its neighbor. Kabel was cut in 1927 Germany by Rudolf Koch, the same year as Futura, in a foundry only five miles away. 

Futura is the embodiment of pre-war modernism with its functionalism and geometric purity, while Kabel sits between modernism and expressionism, its geometric forms carrying Koch’s calligraphic touches. 

For playinghouse’s new logotype, we used Marc Schütz’s Neue Kabel (2016). Schütz returned to Koch’s original drawings and brought their quirks back in a contemporary form. 

Neue Kabel is lively and dynamic, but still clean and modern. Much like the pieces playinghouse exhibits: contemporary at a glance, but once you look closer, the hand of the designer and artisan appears. 

Thanks for the trust and great collaboration, Sophie Taylor, @claraleverenz & @angelayxy_ excited to see how the project grows! by @asyacetin
24
2 months ago
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Many years ago, we made some illustrations for @vercinyc 

They are a community/creative space in nyc, now opening in LA too. Congrats! Thanks @anant.xyz for great convo on building a community and on fire hydrants 🟠💻📝

This was a sliver of the process of our brand strategy help for their website. taken in SoHo, New York by @asyacetin
1
2 months ago
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Archiving some work from 2024.

Exhibition graphics and production for Luna Luna: Forgotten Fantasy exhibition @lunaluna at The Shed New York @theshedny in collaboration with @somethingspecialstudios @vivianlmak @noahbaker.studio @melcher.gabriel (and more…)

It was a fun and memorable project. 
🎡🎟️

Text from The Shed website:
Luna Luna: Forgotten Fantasy invites visitors into a colorful, riotous fun house of carnival attractions by visionary artists of the 20th century, including Jean-Michel Basquiat, Sonia Delaunay, Keith Haring, David Hockney, Roy Lichtenstein, and more.

The brainchild of artist André Heller, Luna Luna first opened in 1987 in Hamburg, Germany, as a spectacular fairground. And then, by a twist of fate, the park’s treasures were forgotten in storage in Texas for 36 years. With a blockbuster showing in Los Angeles in December 2023, Luna Luna: Forgotten Fantasy resurrected these artworks, to audiences’ delight.

Now, the showcase arrives at The Shed, creating a can’t-be-missed event in NYC. The Shed’s presentation—installed in the soaring, iconic McCourt space and Level 2 Gallery—includes special activations and concert events. Featured artists include Jean-Michel Basquiat, Arik Brauer, Salvador Dalí, Sonia Delaunay, Monika GilSing, Keith Haring, André Heller, David Hockney, Roy Lichtenstein, and Kenny Scharf. taken in The Shed by @asyacetin
3
4 months ago
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Exhibition Catalogue, posters, postcards etc for @niluferyildirim booth with @merkurartgallery at miart milan 2026.

designed with @erica.jliu by @asyacetin
7
5 months ago
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social media post series for Asya Cetin’s exhibition ‘Unguarded’ at Zarolat, New York.
2026.

we all don’t like social media but it turns out to be a necessary evil when promoting an exhibition. 

thanks asya for the invitation to help with your show
@asyacetin @zarolat by @asyacetin
4
6 months ago
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UNGUARDED zine
Designed by @utkandora @sparkjournalnyc 
Featuring works from the past 12 years, some currently on view at @zarolat by @asyacetin
7
7 months ago
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Found these images today. A rather simple and straightforward project that I enjoyed couple years back. One can say I like keeping things simple. 

Signage and wayfinding design for Available Works 2024 by @somethingspecialstudios under the guidance of @melcher.gabriel. 
Slides 4-7 are the larger event identity by @fka.cris inspired by blue masking tape! taken in WSA NYC by @asyacetin
6
7 months ago
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Poster for @beachsessions_rockaway 2025 with the artist @kimbrandtkimbrandt with @somethingspecialstudios.

The design was inspired by Kim Brands choreography where bodies come together to form masses only to dissolve again. But also the theme of the Beach Sessions for the year being “horizons”. 

2nd slide is the poster by @c_allumabbott following the same idea. 

Thanks for the guidence @melcher.gabriel and the project @_badgalmomo taken in Rockaway Beach by @asyacetin
0
8 months ago
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reduced yet powerful brand identity design for @soli.community included logo, magazine, website, merch and social media. 
2023-ongoing.
aproject by @aposto
thank you @orhuncanca and @elifbay for trusting me and great collaboration. taken in Cihangir by @asyacetin
12
2 years ago
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Over the past year, we met with @elifbay in Journey Cihangir to make a magazine on neighborhood culture. 9 months of transatlantic collaboration gave life to the first Issue of Soli. 

🌀

Soli is an Istanbul-based culture magazine that focuses on neighborhood stories to highlight the connections between people and places and the diversity of cities. It delves into the intricate relationship between neighborhoods and the people who shape them, aiming to reveal the essence of today’s cities - their diverse communities, shifting cultures and dynamic social fabric.
@soli.community 

FULL CREDITS

Published by Aposto @aposto 
Special thanks to Orhun Canca @orhuncanca 
Editor in Chief Elif Bayram 
Art Director Utkan Dora Oncul 
Editor Işıl İlkter @isilkter 

FEATURING
Ferit Sarper
Seden Mestan @sedenmestan 
Halil Solmaz @zeminberlin 
Yaşar Adanalı @postaneistanbul 
Agah Uz @agahuz & @tamamenorganiktost 
Tülin Bozüyük @tulinbo & @toulineceramics 
Osman Pekin @sincasaroma 
Burak Ayaz of @fahrikonsolosluk 
Ali Yalcin and Mustafa Yilmaz of @dukkan.london 
Koza Güreli Yazgan of @zeyrekcinilihamam 
Nausika Georgiadou of @skinopilodge 
Tolga Akarcalı & Ulaş Parkan of @taskonaklarhotelcappadocia 
Eftihia Stefanidi of @mona_athens 

AUTHORS
Berkok Yüksel @berkoky 
Büşra Erkara @busra_erkara 
Deniz Yılmaz Akman @denizyilmazakman 
Kornelia Binicewicz @kornelia_ladiesonrecords 
Paul Benjamin Osterlund @paulosterlund 
Zeynep Erekli @zerekli 

PHOTOGRAPHERS
Anastasiia Chorna 
Arnau Bach @arnau_bach 
Cemil Aliyev
Deniz Sabuncu 
Elif Bayram
Kaan Walsh @kaanwalsh 
Sarah Burton Fielding @sarahburtonfielding 
Utkan Dora Öncül
Yağız Karagözcük

TYPEFACE NOTES
Marist by Seb McLuhan @seb.mclauchlan released by @abcdinamo 
Amira 2 by Cyrus Highsmith & Cem Eskinazi @cemeskinazi released by @occupantfonts 
Simon Mono by JP Haynie @haynie.jp & Robert Janes @robert.janes realeased by @abcdinamo taken in Cihangir by @asyacetin
22
2 years ago
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Some posters and menus for @petracoffee boozy brunch last week. 
🍹
Thanks for the opportunity @nazzesen @kaanbergsen 
✨ taken in Istanbul, Turkey by @asyacetin
17
3 years ago
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