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Styling ,Costume Design and Production by @boogy_maboi
Visit my wardrobe hire studio @boogybodega
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📧 [email protected]
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Styled By You, a style feature curated by @archivesa. 

For Archive, under @strata_club , we captured a fashion series campaign centred around individuality, personal expression and the way style becomes your own. 

We shot four different films, in four different locations over two days with the most amazing crew. 

Production Credits

Client / Brand
Archive

Production Company
@strata_club 

Creative Director
@chiachels 

Director
@nathancheddar 

Director of Photography
@nathancheddar 

Photographer
@king_henry_iiv of @strata_club 

1st Camera Assistant
@mefi_ofc 

Lighting / Gaffer
@filaz_theo_g 

Stylist / Fashion Stylist
@styledbyboogy 

Talent / Models
@lesegomorris._ 

Production Assistant
@praisemwelase 

Film Editor
@mefi_ofc 

BTS Photo / Video
@zichblack 

STYLED BY YOU - Archive. taken in Johannesburg, South Africa by @gorealr.studios
34
a month ago
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#PeopleYouShouldKnow 

Lethabo ‘Boogy’ Maboi (@boogy_maboi) has helped shape the visual language of contemporary African fashion, music and youth culture. From K-TV and radio to styling some of the continent’s biggest artists, her instinct for fashion has made her a force behind the scenes.

Through @styledbyboogy, she continues to champion African talent, local brands and a distinctly South African sense of style.

#ManorAfrica #WomenWhoShapeCulture #StyledByBoogy by @gorealr.studios
136
2 months ago
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The chosen one.

@cottonfestjhb @pumasouthafrica @styledbyboogy @strata_club 

#fyp #pumasouthafrica #puma #cottonfest taken in Johannesburg, South Africa by @gorealr.studios
115
5 months ago
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Client @desiree_rsa 🧚🏽‍♀️✨
Managment @bae.electronica 

Photography @aart.verrips 💐
Studio @sunshinecoza 

Look 1 : Desiree wears @lukhanyomdingi top and 1/1 leather pants by @mikhailmax 🙏🏾

 
#StyledByBoogy #PRShoot #SAFashion by @gorealr.studios
1
6 months ago
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The Fifth Woman is a short documentary built around Desiree’s remix of Nina Simone’s Four Women. Nina named four: Aunt Sarah. Saffronia. Sweet Thing.
Peaches.

This Documentary asks: who is the fifth?

Desiree anchors it throughout, returning again and agair to two women who live inside everything she makes, her grandmother, whose presence she carries into every room she plays, and little Desiree, the girl she has never stopped being.
The fifth woman is every woman we came from and every girl we still carry. She is who we inherited and who we once were.
Part of the documentary was shot in the heart of designer Thebe Magugu’s Thebe Magugu House, a house that already knows how to honour women. Thebe Magugu’s work has long commemorated the women who raised him, placing them on fabric, making them impossible to overlook. And it is fitting that a series about women finding their fifth voice is told through house music, a genre that women built, sustained, and danced into existence long before the world gave them credit for it.

Desiree is that lineage made present. Her grandmother. The girl. The DJ. All of them, still here.

A short documentary by ZeZe Global

CREDITS:

Director & Editor : @maverick.seizure 
DOP : @rodeofeed_ 
Producer: @amiraasharifff 
Styling: @styledbyboogy 
Gaffer : @jeffreybrkn 
Lighting Assitant: @slxck.93 
Producer’s assistant : @nubia.aib 
2nd Camera: @calcinationp_ 
Make-up artist: @skyyyyyyyyyyeee by @gorealr.studios
23
6 months ago
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The Fifth Woman is a short documentary series built around Desiree’s remix of Nina Simone’s Four Women. Nina named four: Aunt Sarah. Saffronia. Sweet Thing. Peaches. 

This series asks: who is the fifth?

Desiree anchors the series throughout, returning again and again to two women who live inside everything she makes, her grandmother, whose presence she carries into every room she plays, and little Desiree, the girl she has never stopped being. The fifth woman is every woman we came from and every girl we still carry. She is who we inherited and who we once were.

Part of the documentary was shot in the heart of designer Thebe Magugu’s Thebe Magugu House, a house that already knows how to honour women. Thebe Magugu’s work has long commemorated the women who raised him, placing them on fabric, making them impossible to overlook. And it is fitting that a series about women finding their fifth voice is told through house music, a genre that women built, sustained, and danced into existence long before the world gave them credit for it.

Desiree is that lineage made present. Her grandmother. The girl. The DJ. All of them, still here.

CREDITS: 
Production house : @zeze.global 
Director : @maverick.seizure 
DOP : @roadeofeed_ 
Producer : @amiraashariff 
Styling: @styledbyboogy 
Gaffer : @Jefferybrkn 
Lighting Assitant : @slxck.93 
Producer’s assistant : @nubia.aib
2nd Camera : @calcinationp_

#desiree #ninasimonefourwomen #desireeshortdocumentaryseries #southafricandjs🇿🇦 by @gorealr.studios
4
6 months ago
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Anele Mdoda @zintathu shares her travel essentials and tips for the @gqsouthafrica November issue with @flightcentrersa 

Anele wears dress by @tadiwanashe.official 💛

Video @rageincproductions 

Editor-in-Chief: @molifekumona 
Art Direction: @keenan.jeppe 
Written by: @shannon_dawn11 
Creative Direction: @hlonixmbhele 
Styled by: @boogy_maboi 
Photography: @sincerelyobby 
Hair : @iamdeborah__king 
Make up: @livhu_mua 
Location: @beachhousecollectionsa 

#GQxAneleMdoda #GQxFlightCentre #StyledByBoogy by @gorealr.studios
4
a year ago
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🚨 NEW PRINT ISSUE 🚨

Media powerhouse, cultural icon, and unstoppable force — @zintathu fronts GQ South Africa’s November Travel & Entertainment Issue, in collaboration with @FlightCentrersa

From her early days behind the mic to her commanding presence on screen, Anele has become one of South Africa’s most influential voices. A celebrated broadcaster, producer, and entrepreneur, she continues to redefine success on her own terms — grounded in authenticity, creativity, and fearless drive.

In conversation with GQ, she opens up about her rise from student DJ to award-winning presenter and film producer, the power of communication, and finding balance in love and legacy.

Anele wears a custom @houseofsass_sa dress. 

Editor-in-Chief: @molifekumona
Art Direction: @keenan.jeppe
Written by: @shannon_dawn11
Creative Direction: @hlonixmbhele
Styled by: @styledbyboogy
Photography: @sincerelyobby
Hair: @iamdeborah__king
Makeup: @livhu_mua
Location: — @beachhousecollectionsa

The GQ South Africa November issue hits shelves nationwide Friday, 31 October, and is available digitally via the link in bio.

#GQxFlightCentrersa #GQxAneleMdoda #GQxEntertainmentAndTravel by @gorealr.studios
155
a year ago
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The Ndofaya Series 💥
Inspired by the heartbeat of Soweto, Bathu’s Ndofaya drop celebrates Meadowlands, a place of rhythm, resistance and undeniable style. We brought that story to life with visuals that honor its rich history and bold energy.

Creative direction and Photography by @philly_mohlala 
Trompies styled by @styledbyboogy 
Bongani styled by @murdahbongz 
Set Design by @francois._ferreira 
Make Up by @artyn88 
Digitech by @sibusiso_boodah 
Lighting by @justzembe 

#Capturious #Ndofaya #Soweto #Bathu #WorthyToBeCaptured #EditorialPhotography #Campaign by @gorealr.studios
4
a year ago
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Client Anele Mdoda @zintathu 
Management @osmtalent 
Event @flightcentrersa Top Achievers awards

Look 1
Jacket @fruche.official from @rfrique 
Accessories @swarovski thank you @sinnamon_pr 
Shoes customization @phutistyles 🩷 

Look 2
Dress @hertunba from @rfrique 
Accessories @boogybodega 
Shoes @socratishoes 

Make up @livhu_mua 
Hair @iamdeborah__king 

#StyledByBoogy #CelebrityStyling #AfricanFashion by @gorealr.studios
22
a year ago
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Creative Director: @Boogy_maboi

Photography & retouching: @king_henry_iiv 
Lighting director: @king_henry_iiv
Lighting Assistant: @motsocaptures
Digitech: @tyrone_jhns
Production Assistant: @tshepozitha
Team appears courtesy of @_rtcstudios 🙏🏾

Wardobe @nhlanhlamasemola
Additional wardrobe: @boogybodega
Stylist: Boogy Maboi
Make up: @amka.tonia 
Hair: @amka.tonia & @boogy_maboi 
Styling & hair assistant @koeksista 

Model @syntiche_kabuya

Producer : A Boogy Down Production for @styledbyboogy
Production assistant: @undre

#TestShoot #SAFashionEditorial #CreativeCommunity #StyledByBoogy taken in Johannesburg, South Africa by @gorealr.studios
155
a year ago
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Testing, testing, 1 2 3... is this thing on? 

DOP: @karabojack
1st Ac: @thehost_sa 
Production assistant: @tshepozitha 
Edit: @karabojack
Team appears courtesy of @_rtcstudios 

Wardrobe: @nhlanhlamasemola.official 
Additional wardrobe: @boogybodega
Stylist: @boogy_maboi 
Make up: @amka.beauty 
Hair: @amka.tonia & @boogy_maboi 
Styling & hair assistant: @koeksista 

Model: @syntiche_kabuya 

Creative Director: Boogy Maboi
Producer : Boogy Down Production for @styledbyboogy
Production assistant: @undre____ 

#TestShoot #VideoFashionEditorial  #SAFashion #NhlanhlaMasemola taken in Johannesburg, South Africa by @gorealr.studios
25
a year ago
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