Instagram story viewer> @sweelah.sg> Posts

SWEELAH!

@sweelah.sg

112

followers

4

following

🧸 Premium bamboo, baby-safe & lab-tested
☁️ In-house exclusive hand-drawn prints
🌿 Oeko-Tex/GOTS certified
Shop our little drops ↓

POSTS STORIES REELS

🇸🇬 Happy 61st National Day, Singapore! ❤️🤍

As we celebrate our little red dot, our hearts are so full seeing all the adorable photos of your little ones dressed in their NDP outfits, waving their flags, and making precious memories with their families. 🥹

Thank you for letting us be a small part of these special moments. Wishing everyone a joyful National Day filled with love, laughter, and togetherness.

With love,
The SWEELAH Team 🤍
#singaporeonlineshop #singaporekids #nationaldaysg #madeforlittleones by @sweelah.sg

This year, we decided to create our very first National Day collection. 🇸🇬❤️

Inspired by the old-school snacks that made our childhood sweeter, this collection brings back memories of visiting the neighbourhood mama shop with a few coins and carefully choosing our favourite treats. 🍭✨

As mama shops slowly become a rare sight, we wanted to share a little piece of our childhood with the next generation—bringing back happy memories for the grown-ups while creating new ones with your little ones.

Thank you for all the love and support for our very first National Day collection. Every order, share and kind message means so much to our small business. 🥹❤️

Which mama shop snack was your favourite? 🍬👇

#NDP2026 #NationalDay #kidsclothing #ChildhoodMemories #supportlocalsg by @sweelah.sg

Dressing up in @sweelah.sg outfits and modeling for them has been such a beautiful journey. 🤍

From the Christmas collection, when she wasn’t even 3 years old, to now, as she’s turned 3, it’s incredible to look back and see how much she’s grown. Her little features have changed, her personality shines even brighter, and she fills our days with endless chatter, laughter, and love.

My heart swells with pride every time I look at you. You’ll always be my little princess, my sweet chatterbox, no matter how big you grow. Watching you blossom has been the greatest privilege, and I can’t wait to see all the beautiful moments still to come. Mama loves you more than words can ever express. ❤️✨

#toddler #3yearsold #singapore #toddlergram by @sweelah.sg

🍟☀️ Our McTreats Summer Set is officially LIVE! 🍔🥤✨

The cutest foodie-inspired outfit for your little one this summer 🤍 Featuring adorable hand-drawn fries, burgers, nuggets & drinks on buttery soft bamboo fabric 🌿

✨ Cooling & breathable
✨ Perfect for SG weather
✨ Soft, stretchy & lightweight for all-day comfort
✨ Gentle on sensitive & eczema-prone skin

💛 Girls’ set: Flutter-sleeve top with sweet ruffle shorts
💙 Boys’ set: Classic short-sleeve top paired with comfy shorts

Made with 95% bamboo, 5% spandex for that ultra-soft, buttery feel ☁️ Bamboo fabric is naturally breathable and moisture-wicking, helping to keep little ones cool and dry even in warm weather. Its silky smooth texture is gentle on delicate skin, reducing irritation and discomfort for kids with sensitive or eczema-prone skin 🤍

Our fabric is also OEKO-TEX®️ certified 🌿 meaning it has been tested for harmful substances and is safe & gentle for your little ones to wear.

We can’t wait to see your little ones dressed in comfort and style this summer ✨🫶

Limited pieces available — grab yours before they’re gone! 🤍

#SweelahSG #BambooKidsWear #SummerSet #MatchingVibes #KidsFashionSG ToddlerStyle BambooClothing SingaporeMums CuteKidsOutfit SummerOOTD KidsOOTD MomLifeSG TikTokMadeMeBuyIt by @sweelah.sg

Only 2 more days to Christmas 🎄✨
The season of family, laughter, and little traditions that turn into big memories.

From the kids to the adults, family matching outfits make Christmas feel extra special. Whether it’s for photos, dinner, or just staying in and enjoying the moment together. Because it’s not just about dressing up, it’s about being together. ❤️ by @sweelah.sg

And of course… it’s not just for the kids.
We created parents sets too, because nothing beats a twinning family moment during the festive season.

Christmas mornings, family photoshoots, cosy gatherings.
We wanted outfits that feel soft, breathable and beautiful for everyone.

This Christmas, we hope these pieces add a little sparkle to your family moments the laughter, the matching memories, the photos you’ll treasure for years. Here’s to a season filled with love, warmth and a touch of festive magic. 🎄❤️✨
.
.
.
#sgmummies #sgparents #sgparenthood #sgmumlife #sgkids #sgtoddlers #sgbabies #sgsmallbusiness #sgbrand #shopsg #supportlocal #supportlocalbusiness by @sweelah.sg

Our Christmas Collection is officially here and we’re so excited to share it with all of you! 🎅🏻✨

Every piece in this collection was drawn and designed by us, from the artwork to the final details. We manufacture everything ourselves to ensure the quality stays consistent and up to our standards.

Especially for the kids pieces, we selected premium bamboo fabric — soft, breathable and gentle on sensitive skin.
Light, cooling and perfect for our weather, so the little ones stay comfortable while looking festive.

What you can expect from our Christmas drop:
✔ Exclusive prints designed in-house
✔ Premium bamboo material for kids
✔ Soft, stretchy & comfortable for all-day wear
✔ Easy to wash (no shrinking!)
✔ Instock — ready to ship immediately

We only bring in pieces we genuinely trust and love, and we hope this Christmas Collection adds a little magic and joy to your family’s festive season 🎄💖

We can’t wait to see you dressed in our designs! ✨
.
.
.

#christmascollection #sgkidsfashion #familymatchingoutfits #bambooclothing #sgmummy #festiveseason2025 by @sweelah.sg

Ready, set… MATCH! 👨‍👩‍👧‍👦🎅
The cutest Christmas sets for kids + parents – perfect for family photos & cozy nights 🌲

⚡ Don’t miss out: Preorders open till 6 Oct 2025
🎁 Tap the link in bio & lock in your festive look today!

#MatchingOutfits #ChristmasMatching #FestiveSeason #sweelahsingapore by @sweelah.sg

@sweelah.sg really raised the bar when it came to creativity! Luv the durian!!!

Thank you swee lah for sponsoring this video!

#foodreview #mooncake #mooncakefestival #foodvlog #blindbox #sweelah by @sweelah.sg

Even kids love it!!! It’s not just a mooncake…
it’s a SURPRISE gathering with all laughters 🎁
7 Flavours. 1 Secret. Endless fun 🥳
Lotus, Yam, Jade, Chocolate, Durian, Coffee…
And the ultimate secret 👉 Pandan Golden Yolk 🌙✨

Lower sugar, so even Ah Ma & the little ones can enjoy 😍
.
.
.
.
#MidAutumnFestival #MooncakeSeason #MooncakeFestival #MooncakeMadness #SGMooncake #BlindBoxMooncake #Sweelahsingapore by @sweelah.sg

When customer feeling excited too 😝
It’s“blind box” style packaging hides a different blessing inside each one.
.
.
.
.
#mooncakefestival #mooncake #月饼礼盒 #月饼 #mooncake2025 #mooncake by @sweelah.sg

✨ Live vibes from last night 🫶
Mid-Autumn is here 🌕🥮 and our live was all about sharing festive joy + surprises! Not just mooncakes, but also the excitement of blind boxes 🎁—taste the tradition, unwrap the fun ❤️

📺 Catch us live next time for exclusive deals & instant giveaways 🔥
📦 Orders ship immediately
.
.
.
.

#MidAutumnFestival #MooncakeSeason #MooncakeFestival #MooncakeMadness #SGMooncake #BlindBoxMooncake #Sweelahsingapore #Blindbox #Sweelah by @sweelah.sg