#BRANDING

my brain 24/7. caught by @surya.garg #branding #design

Questa mossa di marketing è GENIALE. Un brand di cioccolato ha venduto, letteralmente delle barrette con un pezzo mancante di proposito. Ne ha prodotte più di 5 milioni e in ognuna mancava l’ultimo quadretto. La gente scartava le barrette, vedeva che mancava un pezzo ed era incazzata. Alcuni chiamavano il servizio clienti e c’era perfino chi minacciava di fare causa. Poi è arrivato il colpo di scena: dentro la confezione c’era un biglietto con scritto “Richiedi il tuo pezzo mancante e te lo spediremo, oppure puoi inviarlo a una persona cara con un messaggio personalizzato”. E lì è cambiato tutto, perché oltre 500.000 persone hanno scelto di non tenere il pezzo per sé e di farlo mandare a un amico, a un familiare o a una persona cara. Se questo video ti è piaciuto seguimi faccio un video al giorno su temi di marketing e comunicazione. Tu a chi manderesti il pezzo mancante? #marketing #advertising #branding #viralmarketing

¿Team Dragon Sriracha o Team Huy Fong? 🌶️👀🔥 28 años de trabajo, un dron y una traición que terminó en una demanda millonaria. La historia detrás de la guerra de la Sriracha está de telenovela 🍿 #GossipMarketero #Sriracha #Marketing #Negocios #Branding

strawberry season 🍓 @psdudabueno #branding #design #identidadevisual

People only spend money on three things. Once you know which one you're selling, everything gets easier. → Solutions. You're paying to make a problem go away. A doctor, a lawyer, a plumber at midnight. The bigger the pain, the less anyone argues about price. → Convenience. You're paying to skip the hard way. Amazon didn't invent shopping, it made it one click. Uber didn't invent the taxi, it removed the wait. People pay forever to avoid friction. → Experience. You're paying to feel something. Disney doesn't sell rides, it sells a day your kids remember forever. The feeling is the product. Here's the practical part. Most businesses struggle because they can't name their one. They're vaguely doing all three, so the customer can't tell what they're actually getting or why it's worth it. So pick your lead. Write it down: "We mainly sell ______." Then make every ad, every price, every line on your site prove that one thing. The other two can support it, but only one leads. Which of the three are you mainly selling? #marketing #business #salestips #branding #entrepreneur

Are you team worm or team meatball!? Every graphic designer instantly knows what this question means. Leave a comment and let me know which @nasa logo is your favorite! #graphicdesign #branding #logo #strategy #nasa

@macielsilvamkt Eu posto estratégias de marketing e vendas todos os dias, siga para mais vídeos como esse. #marketing #branding #vendas

Calling all creative marketers.. right now is the time to step up the game. The world is begging for fresh and exciting ideas, so reach deep into your creative soul and push some boundaries instead of going through the motions with the current lazy status quo. #marketing #advertising #branding #creativedirection #contentmarketing

🍊 Produknya Sama, yang Berubah Hanya Cara Mengemasnya. Banyak orang mengira produk hebat pasti akan laku. Padahal, sering kali yang menentukan bukan produknya, melainkan cara kamu membangun branding, mengemas penawaran, dan menciptakan persepsi di mata pelanggan. Produk yang sama bisa memiliki nilai jual yang sangat berbeda hanya karena positioning yang berbeda. Ingat, pelanggan membeli nilai yang mereka rasakan, bukan hanya produk yang mereka lihat. Source : marziaprince #StrategiBisnis #Branding #Marketing #PersonalBranding #Bisnis

design edit suggestions :) which one made the biggest difference for you? [design tips, graphic design, small business branding]

The process of some recent work for @refillerycollective They’re a platform for the development of refill as a growing retail model. If you’re not familiar - Refill is all about being more circular and less wasteful of single use packages. You refill containers from bulk bins rather than buying a new prepackaged product. We explored themes like eco-friendly, circular, re-use, and Infiniti. Most of the refill space is littered with bottles and leaves so we steered clear of those. The goal was to create a mark that would be easily understood and be able to scale with the business as it grows its reach into the mainstream retail market. We ultimately landed on a returning arrow that also creates an R. We liked that the familiarity of the arrow in recycling would help people understand the concept quickly. But, packaging it in the R shape was the key. #branding #logodesigner #designprocess #graphicdesign #ecofriendly

What changes when you give a design more time, detail, and technique? 🥭 $50 process: quicker execution using a simpler technique. 🥭 $500 process: more time spent developing the details, including Illustrator’s 3D & Materials tools to create a realistic mango. The point isn’t that this simple mango design literally costs $50 or $500. The dollar amounts are simply a visual representation of two different levels of design investment and process. The actual price of a project depends on the scope, complexity, deliverables, and amount of work involved. Same concept. Different process. Very different result. #GraphicDesign #AdobeIllustrator #DesignProcess #Branding #GraphicDesigner DesignTips IllustratorTutorial