We’ll keep this simple.
A super high grading counts for nothing if a diamond has been poorly cut like this one 👩🏻⚕️
A certificate doesn’t measure sparkle and the one thing a diamond needs to do, literally the ONLY thing - is sparkle ✨
We borrowed this diamond from a wholesaler for this reel and returned it shortly after. Someone bought it the next day. We’ve blanked out the certificate number so they won’t realise this was theirs but someone, somewhere would have benefited from reading this 💎
👀 This is why we still physically check every diamond by hand and not just the certificate. We know this isn’t the prettiest or eye catching content but it’s hopefully useful 😃
@londondiamondsofficial
🚫 No compromises, no sales patter, no pressure and no pretending diamonds are rare.
✅ Just beautiful rings and the most responsive service you’ve ever received.
📲 Get in touch to discuss your plans and we’ll advise further.
👋🏼 Contact us
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☎️ 0203 897 9745 👈🏻 (Office Team)
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[email protected]
💻 www.londondiamonds.com
🔗 Links in our BIO
#bespokerings #labgrowndiamonds #londondiamonds #radiantcut #radiantdiamond #sparkle