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Walked into the makeup aisle feeling like a luxury beauty influencer… walked out remembering I have six kids and groceries cost money. The minis humbled me REAL fast. #MomMath #MakeupShopping #RealityCheck #MomBudget #BeautyHumor
what matters to you when you're buying beauty? if you're new here, reviewing beauty products in a finance-y way is kinda my thing, hence my signature series: beauty math! i always review things from a wholistic lens - price/g, formula and performance - to see if a product is worth the $$$ i'd LOVE to see brands reporting the price / g (or oz, ml, etc) along with the price so consumers can easily shop based on value, but that's probably not what some want 🥲 let me know what you care about and how you shop and let's make some changes!!! #productorpackaging #beautymathbyrachel #beautymathclass #beautymath #makeupworththemoney
BEAUTY MATH: BRONZERS…🫢 (details below) if you're new here - welcome!! my name is rachel, i worked in finance for the last two years and reviewing beauty products from an analytical or "finance-y" lens is kinda my thing! 👩🏼‍💻 i created beauty math to take my videos one step further and REALLY dive into this analysis comment "GUIDE" for a direct link to the PDF but as a refresher, here's how "beauty math" works: - each episode focuses on a new product "category" (i.e., concealers, skin tints, cream blush, etc.) - we'll focus on typical packaging size, product amount, good / bad things to look for and most importantly VALUE of each category - by the end of the series you'll be able to quickly assess any product as you're shopping so you know when something is good value... or not🫣 along with each episode i drop the PDF for the category so you can go look at how any product stacks up against the rest ! so follow along, drop your fav bronzer in the comments and vote what category we should discuss next !! see you next time💌 #beautymath #beautymathbyrachel #beautymathclass #bestbronzers #bestpowderbronzer
💄Never have I ever seen a beauty campaign that lowkey / highkey glamorizes MATH! 🌎Historically math has usually been used in advertising to portray the ick: the nerd, the loser, the smart person that no one relates to - math is the thing we avoid. 🗞️The last time a beauty brand even talked about math was when Benefit Cosmetics created an ad that promoted being late for class because doing your makeup was WAY more important. I actually went on a huge campaign to take that ad down (they eventually did!) because I was so upset at the message it was sending young girls: the way you look is way more important than what’s in your brain 😡 @sephora’s new Makeup Math campaign is a huge win for so many reasons! It’s great to see a beauty brand showing girls that being smart and doing math are not the OPPOSITE of being feminine and artsy but that the two can seamlessly go hand in hand ✋ A huge win for women everywhere on the heels of #internationalwomensday 💖 I’m curious: what do you think of #sephora’s new campaign? Let me know in the comments👇✨💭
When you spend all your money on makeup… I’m eating either way 😌💸🛍️ #MakeupLover #retailtherapy #MakeupRoutine #AcneProneSkin #GirlMath
The shade is She’s Seductive - Cream and Powder Blush Duo by @patricktabeauty #girlmath #makeup #polkadots #funny #relatable
Girl math I made $20!!! Woohoo!!!
my Canadian bestie picks my makeup routine?! 😏🇨🇦💄 @madisonlhandleyy #makeupchallenge #grwmmakeup #beautychallenge #challenge #sephora
what matters to you when you're buying beauty? if you're new here, reviewing beauty products in a finance-y way is kinda my thing, hence my signature series: beauty math! i always review things from a wholistic lens - price/g, formula and performance - to see if a product is worth the $$$ i'd LOVE to see brands reporting the price / g (or oz, ml, etc) along with the price so consumers can easily shop based on value, but that's probably not what some want 🥲 let me know what you care about and how you shop and let's make some changes!!! #productorpackaging #beautymathbyrachel #beautymathclass #beautymath #makeupworththemoney
Apparently I’ve been doing my makeup wrong... The right way to do it is by searching up “my makeup type” on TikTok! Products: @rhode @maybelline @tower28beauty @saiebeauty @benefitcanada @rarebeauty @narsissist @tartecosmetics @rimmellondonus @lorealparis @fentybeauty #mymakeuptypetrend #mymakeuptrend #makeuproutine #beautyreels #makeuptutorial
how much does one use makeup actually cost? products used: @heimish_cosmetic cushion @rarebeauty concealer & liquid highlight & blush @revive7beauty brow gel @yslbeauty blush @florasis.official palette @flowerknows_global palette @physiciansformula bronzer @maybelline mascara @fentybeauty highlight @morphebrushes eyeshadow @heartpercent lipliner @loreal.canada lip gloss #beautymath #microinfluencer #makeupcost #luxurymakeup #expensivemakeup
Okay but why did I just find @mcobeauty casually sitting at Walmart in Canada??? I’ve seen the luxury dupes all over my feed and now I’m standing in the aisle debating everything 😫 I didn’t buy anything (self control?? who is she) but I kind of want to go back and do a full face test… What should I grab and try first? 😬 #mcobeauty #drugstoremakeup #trendingmakeup #canadianmakeupartist #makeupdupes
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