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Outside The Ordinary

@theotohouse

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Ordinary was never the brief
Because your brand deserves more than just a shoot.
Creative direction • Production • Styling • Visuals
📍Delhi/Global
POSTS STORIES REELS
You’re watching the glossiest sunset bride🧡 of @makeupbyshreyaraj The idea was simple 💁🏻‍♀️ create something fresh for the Haldi bride because rhinestones and floral jewellery have had their moment. It was time to play with colours & keeping it fresh. Inspired by the magic of a sunset, we brought the palette alive through henna, dreamy eyes, playful hair details & of course, exceptionally beautiful statement jewellery. Vision & makeup @makeupbyshreyaraj Styling & creative direction @yashikatomar.styles Hair @hairbyanmol.yadav Outfit @gorviscreation Jewellery @chinar_jewels Henna @mehndiwithshruti Draping @letsdrapeit 📍 @ambriapushpanjali 📸 @abhayphotography01 @sandyyadavphotography Production house @theotohouse . . . . . . . . . . #makeupartist #bridalinspiration #bridalmakeupartist #bridetobe #haldi by @theotohouse
MEHBOOBA BY - @gurugranthraimakeup Hair by - @hair_by_tanishh Outfit - @libazbymann Jewellery - @chinar_jewels Drape - @letsdrapeit . . . . . . . . . #MakeupArtist #makeup #freelanemakeupartist #bridalmakeup #bridalmakeupartistindia by @theotohouse
OTO presents Mehbooba ~ husn, nazakat aur ek daastaan-e-ishq, Aroosa of @gurugranthraimakeup Team: Makeup @gurugranthraimakeup Hair @hair_by_tanishh Creative director & styling @yashikatomar.styles Assisted by @aifastyles @letsdrapeit Heena @mehndiwithshruti Outfit @libazbymann Jewellery @chinar_jewels 📍 @ambriapushpanjali 📸 @sandyyadavphotography @abhayphotography01 Production @theotohouse @kapil_kapadi . . . . . . . . . . . #outsidetheordinary #bridalinspiration #makeupartist #bridalmakeup #aestheticedits by @theotohouse
That minimal, elevated, modern red bride you’ve been waiting for is finally here ~ envisioned by @makeupbyshreyaraj ❤️‍🔥 The minimalist red lehenga. The statement jewels. The eyes that speak without saying a word. Tradition, reimagined. Elegance, elevated. A SR bride who needs no introduction✨ Makeup @makeupbyshreyaraj Styling & Creative director @yashikatomar.styles Outifit @libazbymann Jewellery 🫶🏻 @chinar_jewels Hair @hairbyanmol.yadav Mehndi @mehndiwithshruti Draping @letsdrapeit Production @theotohouse @kapil_kapadi @sandyyadavphotography @abhayphotography01 @ambriapushpanjali @aifastyles . . . . . #bridalinspiration #makeupbyshreyaraj #makeup #bridalinspo #bridaljewelry by @theotohouse
The Indian Juliet is all yours now🌸 Flushed cheeks, barely-there eyes, a floral crown & an old-world romanticism💗 This is how we imagined today’s sundowner bride🫶🏻 Soft. Poetic. Effortlessly regal 👸🏼 A little dreamy, a little dramatic ~ Outside The Ordinary The team behind the vision: Makeup — @gurugranthraimakeup Stylist & Creative Director — @yashikatomar.styles Hairstylist — @hair_by_tanishh Mehendi Artist — @mehndiwithshruti Drapist — @letsdrapeit Couture — @libazbymann Jewellery — @chinar_jewels Production Team — @theotohouse @kapil_kapadi @ambriapushpanjali @sandyyadavphotography @abhayphotography01 @aifastyles . . . . . . . #juliet #makeup #outsidetheordinary #bridalinspo #bridalfashion by @theotohouse
When Cinderella had a cocktail night in India🥂 A look you don’t just watch once, You watch on loop💛 Save this for your cocktail bridal moodboard. Conceptualised & envisioned by @makeupbyshreyaraj brought to life with the most beautiful team of OTO @yashikatomar.styles (After many sleepless nights we did it👏) @hairbyanmol.yadav @mehndiwithshruti @chinar_jewels @deeveecouture @kapil_kapadi @sandyyadavphotography @abhayphotography01 @ambriapushpanjali @rupa_1992 @aifastyles AURELLE — The Midnight Fairytale An OTO House Production. . . . . . . . #indiancindrella #cocktaillook #modernbride #makeupbyshreyaraj #outsidetheordinary by @theotohouse
The fairytale unfolds tomorrow ✨ . #cindrella #styling #vogue #fashion #bridal by @theotohouse
Some fairytales aren’t meant to be told, they’re meant to be witnessed with a vision @makeupbyshreyaraj A little Cinderella, a little royalty, entirely her own. Introducing AURELLE ~ The Midnight Fairytale A cocktail Indian Cinderella bride, reimagined by OTO. The magic unfolds TODAY 🥀 🤫 For @makeupbyshreyaraj Styling & creative direction @yashikatomar.styles Mehndi @mehndiwithshruti Hair @hairbyanmol.yadav Couture @deeveecouture Jewellery @chinar_jewels Captured by @sandyyadavphotography @abhayphotography01 @aifastyles @ambriapushpanjali @kapil_kapadi #theotohouse #outsidetheordinary #couturebride #bridaleditorial #bridalinspiration by @theotohouse
Because behind every “effortless” makeup look is a whole production. 😂✨ Team that was behind the chaos - @gurugranthraimakeup @hair_by_tanishh @sandyyadavphotography @rahulyadavphotographyonly1 @letsdrapeit @aifastyles @yashikatomar.styles @kapil_kapadi @theotohouse @mehndiwithshruti . . . . . . . . . . . . #bts #makeupshoot #funnymemes #lifeofamakeupartist #instagood by @theotohouse
GGR’s unapologetic bride ZEHRA - Enough to turn heads 😎 She is bold , she is herself & she is the Drama . Makeup & vision - @gurugranthraimakeup Hair - @hair_by_tanishh Label - @gorviscreation Jewellery- @chinar_jewels Drape - @letsdrapeit Mehendi - @mehndiwithshruti Production house & team - @theotohouse @kapil_kapadi @aifastyles @yashikatomar.styles Shot by - @sandyyadavphotography @abhayphotography01 . . . . . . . . . . . . . #makeupartist #trending #makeup #bridalmakeup #mua by @theotohouse
ZEHRA ~ THE NEW CLASSIC Makeup @gurugranthraimakeup Hair @hair_by_tanishh Creative direction @yashikatomar.styles Couture @gorviscreation Jewellery @chinar_jewels Camera @sandyyadavphotography @abhayphotography01 Mehndi @mehndiwithshruti Draping @letsdrapeit @aifastyles @kapil_kapadi @ambriapushpanjali @theotohouse . . . . . . #outsidetheordinary #aestheticedits #bridalinspiration #makeupartist #theotohouse by @theotohouse
Face by yours truly @makeupbyshreyaraj 😚 The art speaks for itself & no caption needed 👏 @yashikatomar.styles Hair that understood the assignment🫰🏻 @hairbyanmol.yadav Jewellery? Peak. Period. 💎 @chinar_jewels Not your regular lehenga @libazbymann 🩷 Mehndi magic by @mehndiwithshruti 🤌🏻 Behind the lens, always making it look THAT good @sandyyadavphotography & the final edit @abhayphotography01 🫡 @aifastyles @rupa_1992 @kapil_kapadi @ambriapushpanjali Big love to this entire team. OTO presents RAAZ ~~~ For the woman who was never meant to follow trends, she was meant to become one. Where femininity takes centre stage, tradition finds a new language, the bride becomes the art, Because ordinary was never the brief 😎 . . . . . . . . . . . #outsidetheordinary #makeupbyshreyaraj #editorial #bridalinspiration #aestheticedits by @theotohouse

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