Instagram story viewer> @_bybona> Posts

Bona Joerg |Hair Artist

@_bybona

6.4K

followers

991

following

Editorial • Shows • Collections
Artistic Team @joicoeurope Founder @_bybonaprofessional

POSTS STORIES REELS TAGGED

Amazing cover thanks to @esteticamagazine from LINES OF VISION the stunning collection by @_bybona

Hair Color & Styling @_bybona
Photography @jamieblanshardphoto
Video @johnwilloughby.uk
MUA @katiemooremua
Styling @stylistellen

#bybona #joicoeurope #linesofvision #editorialstyle #haircollection #behindthelens #fashionhair #hairvision #haircouture. by @_bybona

62

6

a year ago

“The best design is the simplest one that works.” — Dieter Rams

________________________

For more Education Details visit⬇️
https://by-bona.com

HIGH QUALITY HAIRBOARD⬇️
https://by-bona.com/by-bona-hairboard/

#bybona #bybonaprofessional #haireducation #hairstylist #joicohaircare #joico #behindthescenes #hairshoot by @_bybona

3

34

8 months ago

What an incredible honour! @hairdressersjournal @schwarzkopfprouk

Absolutely thrilled to be named a Finalist for International Collection of the Year at the British Hairdressing Awards 2026.
So proud of this collection and incredibly grateful to the amazing team who brought this vision to life. @richmilesphoto @stylistellen @katiemooremua

And a very special thank you to @joicoeurope @joicoeducation for always believing in me and for your incredible support. 🤍

Congratulations to all the finalists! 🤍

See you in London! #bha26 #hairdresserjournal taken in London, United Kingdom by @_bybona

3

35

3 months ago

ETHÈREA
Sculpted from hair. Worn as armour.

So proud to see this image selected as a finalist for the British Hairdressing Awards 2026 Community Choice Award. @hairdressersjournal Grateful to the wonderful team behind this collection and to everyone supporting this journey.

I would love your vote ❤️ image 6001.❤️
Link in bio.
Your support would mean so much.
Voting closes 23 October.

ETHÈREA — finalist collection for International Collection of the Year at the British Hairdressing Awards 2026.

Creative Direction & Hair: Bona Joerg
Photography: Richard Miles
Makeup: Katie Moore
Styling: Ellen Spiller
Hair Assistant: Gianluca Turrini taken in London, United Kingdom by @_bybona

3

36

2 days ago

ETHERÈA

What if hair were your only protection?

I imagined hair expanding beyond the head, creating a space of its own. Somewhere between shelter and self-expression.

An opening image from ETHERÉA.

Honoured to be a finalist for International Collection of the Year at the 2026 British Hairdressing Awards, sponsored by Schwarzkopf Professional. @hairdressersjournal

Thank you to the entire team for bringing ETHERÉA to life with such care and dedication.🤍
A special thank you to JOICO Europe for all the support 🤍 @joicoeurope -
Concept & Hair: Bona Joerg
Photography: Richard Miles
Makeup: Katie Moore
Styling: Ellen Spiller
Hair Assistant: Gianluca Turrini taken in London, United Kingdom by @_bybona

3

39

11 days ago

The best way to start September? Bringing the glow to beautiful Norway. ✨

We had such an amazing time sharing warm colour tones and smart, efficient techniques.

A heartfelt thank you to everyone who joined the event and shared this special time with us, to the wonderful Norwegian team and, of course, to our beautiful models. We loved every moment and can’t wait to come back! 🇳🇴🤍

#norwayhair #warmtones #hairinspiration #hairartist #haireducation taken in Norway by @_bybona

3

19

22 days ago

Fresh out of the water. Hair pushed back, still wet and slightly undone — then straight into couture.

I love the contrast between the rawness of the hair and the elegance of the final look.

Captured backstage at Haute Couture Fashion Week.

#haute couture #wetlookhair #hairart #editorialhair #fashionweek by @_bybona

3

2

a month ago

A first glimpse into a new body of work.

Fragments of movement, texture and transformation — before the full story is revealed.

Still incredibly proud to be a finalist for International Collection of the Year at the British Hairdressing Awards. @hairdressersjournal
More soon.🤍

#owncollection #hair #hairstylist #editorial #bybona taken in London, United Kingdom by @_bybona

3

9

a month ago

A study in contrast.Soft copper against clean white.Sharp structure. Fluid length.

#hair #fashion #collection #copper #bybona by @_bybona

3

6

a month ago

FROM THE ARCHIVES.

//A backstage moment from one of my editorial collections.
Still love the energy, the creativity and everything about this shoot. Some work just stays with you. 🖤

#hairshape #avantgardehair #artistichair #creativehaircolor
#modernhairdesign by @_bybona

3

2

2 months ago

PARIS HAUTE COUTURE WEEK .

A few impressions from an unforgettable time at Haute Couture Week in Paris.

So much creativity, inspiration and amazing teamwork — truly one of those experiences I’ll always remember. 🤍

A very special thank you to @alex.von.trentini for having me as part of the team and for this incredible experience. I’m truly grateful for the trust, the inspiration and the opportunity to create together.

So grateful to have been part of it.
Until next time, Paris. ✨

#hautecouture #parisfashionweek #fashionweek #hairartist #behindthescenes by @_bybona

3

16

2 months ago

Incredibly grateful to once again be recognized as a Top 50 Finalist at the One Shot Hair Awards. Being recognized alongside so many talented artists from around the world is a true honor. @oneshothairawards

A heartfelt thank you to everyone who helped bring this collection to life.🤍 @jamieblanshardphoto @katiemooremua @stylistellen

A sincere thank you to @marybehindthechair @kevin.givens @behindthechair_oneshot and the @oneshothairawards team for creating such an inspiring platform for our industry. Truly honored and grateful. taken in London, United Kingdom by @_bybona

3

29

3 months ago