Instagram story viewer> @_fiercemild> Posts

Fierce Mild

@_fiercemild

4.9K

followers

595

following

Unapologetically great tasting Irish beer, made without the alcohol. Ireland's award-winning non-alc brewery. DM for wholesale. #brewthingsdifferently

POSTS STORIES REELS

It’s live. Finally, the non-alc lager Ireland has been waiting for. ⚡️

Fierce Mild Lively Lager — our take on the classic Pilsner.

An Irish non‑alc beer for people who actually like the taste of beer.

Relentlessly refreshing. Bright gold, clean on the nose, crisp where it counts. Four natural ingredients. Gluten-free. Cold conditioned. Pale malt, floral hops, a light bitter finish.

Avaliable in @tescoirl alongside our XPA.

Stocking enquiries → hello@fiercemild.beer

Ask for the Irish one. ⚡️

#brewthingsdifferently by @_fiercemild

We borrowed an admobile and took Lively Lager for a spin around Dublin, stopping at a few very ‘random’ spots you might recognise.

For too long, ordering a non-alc lager meant getting the default.

There’s a much better choice now. All you have to do is Ask for the Irish one. 🍻 by @_fiercemild

One of the really challenging things of late has been putting a spotlight on recent awards and achievements while remaining modest and not filling your feed! Spreading the word, without notions or getting big heads.

While we know these wins are as result of years of hard work and a pretty dam delicious product, we just don’t want to be going on about it! 😄

This one though, is super special. It’s the pinnacle in Irish food and drink. Judged blind, on quality and taste alone. No noise. No story. Just what’s in the glass.

Blás celebrates and rewards the very best tasting Irish products, and the passionate, driven producers who make them.

Sláinte to @blasnaheireann for the coveted 2025 gold medal🥇- we’re honoured.

#fiercemild #brewthingsdifferently by @_fiercemild

Ah here, is that all you’ve got?

Ireland finally has a non-alc lager of its own.

So next time don’t just accept the default option.
Ask for the Irish One.
Fierce Mild — Lively Lager by @_fiercemild

Perfect conditions ☔️ @boundarybrewingrunningclub @asicstrail

Great to be a part of it 🍺 🏃‍♀️ 🏃‍♂️ 👟 by @_fiercemild

Fierce Mild challenges Heineken 0.0 in Ireland

Fierce Mild is challenging Heineken 0.0 as Ireland’s non-alcoholic beer market grows, with Lively Lager driving its push for choice

Read more at ShelfLife.ie

#nolo #fiercemild #retail #grocery #convenience @_fiercemild by @_fiercemild

Two lads from Dundalk, a billboard, and a fairly ridiculous amount of messing to get that H lined up behind us.

Bit of craic and plenty of stares on O'Connell Bridge, but the point is real enough: there’s finally more choice in non-alc beer.

So next time, don’t just ask for “a non-alc”.
Ask for the Irish One.
Fierce Mild Lively Lager by @_fiercemild

Not our words. Theirs.

Huge thanks for the backing 👏
Cillian @_mochara
Jack @5rockskerries
Dee @theroyaloakd8

Drinkers no longer have to settle for the default, bland overprocessed 0.0 lager. With Lively, they have a naturally brewed, flavour forward, alcohol and gluten free Irish lager.

Not stocking yet? Get in touch.

#AskForTheIrishOne 🍻 by @_fiercemild

Lively Lager. The verdict. 👇

”Genuine, full-bodied, crisp — you could drink 5 or 6 of them.”

“...a taste of ‘let’s go back to it.’”

We’ve spent the Summer on the road slowly rolling out Lively Lager, and these are some honest reactions from a few of our fantastic supporters. @bluebarskerries @cobblestonepubdublin @theroyaloakd8 @5rockskerries

Drinkers no longer have to settle for the default, bland overprocessed 0.0 lager. With Lively, they have a naturally brewed, flavour forward, alcohol and gluten free Irish lager.

After launching in retail at the start of summer, we’re now 5 weeks into getting Lively into restaurants and bars — the feedback and demand have blown us away.

Not stocking yet? Get in touch on DM — and available through @classicdrinksireland ☎️

#fiercemild #brewthingsdifferently #livelylager #askfortheirishone by @_fiercemild

Snaps from a recent fund raising Yoga & Pilates event in memory of Niall Duffy. Thanks to the community we raised €1576, which has gone to the Simon Community.

Thanks to our friends @_fiercemild for supplying the refreshments!

A few pictures/Videos here too from recent Sundays because as ever, we continue to move. by @_fiercemild

Massive weekend at our first @tasteofdublin

Four days. Lots of great conversations. Plenty of cold beer.

Thanks to everyone who came by for a chat, a sample and a first taste of our NEW! Lively Lager. We’d call that a pretty good debut.

A special shout-out to @acharadublin @bigfanbao @shakumakudublin @daata_restaurants @king_sitric @the_salty_buoy @bovinitydublin @chimacdublin and @ericadrumie for the incredible food and for sharing a few beers with us along the way.

See you at the next one. 🍻

#TasteofDublin #FierceMild #AlcoholFreeBeer #BrewThingsDifferently by @_fiercemild

Lively lads.

Our first stockist 2 years ago and incredible supporters ever since!

New Lively Lager now @_mochara

#AskForTheIrishOne #BrewThingsDifferently by @_fiercemild