Instagram story viewer> @_marketingmel> Posts

Marketing Mel | Marketing & Brand Consultant + Agency (B2B)

@_marketingmel

155

posts

11.1K

followers

1926

following

Marketing & Brand Strategist
Consultant | Founder | Speaker
Building impactful brands beyond visibility
@culinarycollective_members | Bookings 📨

POSTS STORIES REELS TAGGED

Download All

I’ve never been truly drawn in by traditional “networking” scenarios.Too often it feels transactional, surface-level, and disconnected from how we actually want to show up in the world.Culinary Collective was born from a desire to create something different. A space where women can connect more honestly, not just through what we do, but through who we are.For Sandie ( @serenitylondon ) & I, it was about creating a space where conversation flows without agenda. Where success isn’t the only thing we bring to the table. Where there is room for softness, for joy, for life in all its fullness, and connection…especially over beautiful food.Our inaugural dinner was the beginning of that; a room that looked beautiful but felt even more so. Grateful for every woman who was part of it.We’re looking ahead to what’s next, and excited to welcome new ladies into the Collective for our upcoming event. ✨Hosted at @thenewmanlondon Photography @zaharaphotography_ Flowers @fulfordflowers1 by @_marketingmel

662

123

4 months ago

Many people are guilty of assuming things come easy when the outside looks polished.What they don’t see is early mornings, late nights, discipline, consistency, and sticking to the plan until you get what you came for.I’ve learned the loudest narratives usually come from people driven by ego, not results. They are not the ones you see in the gym at 6.30am or online tapping away at midnight. You won’t catch me opting out early, skipping the work, or relying on anything other than discipline.Results come from hard work. Always. by @_marketingmel

404

59

6 months ago

No.10 ❥ @10downingstreet a celebration of pure talent and positivity! “you should be proud of yourselves for being in this room, nothing was handed to you and it wasn’t easy” – Keir Starmer, Prime Minister #blackhistorymonth by @_marketingmel

463

67

2 years ago

“When women come together incredible things happen” — CC x DD 💋📸 @zaharaphotography_ by @_marketingmel

788

80

3 days ago

Women’s Empowerment Keynote 🎙️ Every time I’m invited to speak, I remind myself what a privilege it is.Not because I get to take to the stage, but because I get to leave people with something that can genuinely change the way they think, build or lead.I’ve never believed in gatekeeping knowledge. Some of the opportunities that have changed my career came because someone was generous enough to open a door, share their experience or make an introduction.I see it as my responsibility to do the same.Whether that’s speaking at events, mentoring founders, connecting people in a room or simply sharing what I’m learning along the way, success means very little if you don’t bring others with you.Here’s to living the example you want to see in the world. by @_marketingmel

154

59

5 days ago

A beautiful evening of connection and conversation, shared over cocktails & canapés.Familiar faces. New friends. Thoughtfully curated flavours.Venue @deardarlingmayfair Photography @zaharaphotography_ #culinarycollective #membersclub by @_marketingmel

133

44

5 days ago

IN THE ROOM 🎙️One of the biggest mistakes I see businesses make?Confusing urgency with strategy.Posting because you feel you should.Launching because everyone else is.Reacting instead of leading.Being busy isn’t the same as making progress.The strongest brands don’t move the fastest, they move with intention.That’s what I’m seeing in the room. by @_marketingmel

138

44

12 days ago

IN THE ROOM 🎙️The strongest brands don’t convince people to buy.They attract the right people by consistently demonstrating their expertise and value.By the time someone reaches out, they shouldn’t be asking, “Can you help me?”They should be asking, “How do we work together?”That’s what I’m seeing in the room. by @_marketingmel

207

36

20 days ago

-1

21

21 days ago

Impromptu Summer treats, tipples, and skylines with our Collective. by @_marketingmel

120

48

25 days ago

It’s becoming more and more clear that founder-led businesses have one advantage that larger brands spend millions trying to recreate:Trust.People don’t just buy products anymore, they buy people, values and stories they connect with.The founders who are willing to show up, share their perspective and build genuine relationships will always have a competitive advantage.A clip from a podcast conversation I enjoyed featuring on. 🎙️ by @_marketingmel

215

55

a month ago

A day at LinkedIn HQ 💙This week I was invited to participate in workshop hosted by @linkedin and mdg to hear directly from the team about platform trends, audience behaviour and how brands and creators are using LinkedIn to build influence, community and commercial impact.A few key takeaways stood out:🔹 Faces over LogosPeople want to connect with people. Founder-led content and personal brands continue to outperform traditional corporate messaging.🔹 Conversational over CorporateThe most effective content feels human, authentic and engaging rather than polished and overly formal.🔹 Demonstration over CommunicationShowing expertise, insights and experiences is more powerful than simply telling people what you do.🔹 Purpose MattersFor younger audiences in particular, values, impact and authenticity are becoming increasingly important decision-making factors.🔹 Gen Z Are Already HereMany brands still see LinkedIn as a platform for established professionals, but Gen Z are joining earlier than ever and engaging differently to previous generations.My biggest takeaway?The brands winning are building trust, creating value and understanding their audience.Thank you to the team for hosting such an insightful session. by @_marketingmel

153

60

a month ago