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Progress > perfection
@riptidecreative.ca
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2024 Cine Reel

Last year was a big step for me getting into the commercial world & developing the new brand.

Thanks to all the friends and clients that supported the journey šŸ«¶šŸ¼šŸ«” taken in Toronto, Ontario by @_rijulk
76
2 years ago
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Postcards from yesterday with @yourfieldtrip.

The experience itself was something I really wanted to do for myself as a birthday gift and to use the opportunity to get some reps on shooting in the travel/lifestyle genre.

Had an absolutely great time and can’t wait to go back.

Ty @melinamagnatta for putting me on to this experience šŸ«¶šŸ¼

Shot on @sonycine FX3 & @sigmacanada 24-70 taken in Rosemont by @_rijulk
11
6 days ago
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Moments on set of a brand launch shoot for @ciannofficial.

Swipe to see some glimpses from the day plus a look into our final videos.

Thank you to @marianaxdiazzz for holding it down with me taken in Toronto, Ontario by @_rijulk
12
10 days ago
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At 18, I started freelancing for clients in fashion, sports, health, everything in between. Making $100-$300 a project and honestly just having fun.

I wanted to level up, so I went to film school & learned the hard way that making videos is way more than pointing & shooting. That’s how I found @markandrewbone YouTube channel, @theartofdocumentary & his short doc that changed my perspective on storytelling titled ā€œBATTLEGROUNDā€

I saved up, enrolled, went thru documentary foundations, advanced documentary, create & earn. Learned storytelling, cinematography, producing, the business side, and all of it was taught without losing the soul of the art. 

My skills got better, & so did my connections. I made friends with filmmakers all over Toronto & the world.

Because of what I learned & who I connected with thru AOD, I’ve worked with CATAN, Osmow’s, University Health Network, Sean Paul, The Royal Canadian Legion + more. Helped generate well over $200M in revenue and expand nonprofit impact.

So if you’re a filmmaker/creative who believes in storytelling, community & the art of our craft please check out AOD. 

Use RJ100 at checkout for $100 off :) taken in Toronto, Ontario by @_rijulk
11
21 days ago
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Destiny isn’t always about choosing a path - it’s about recognizing the path that was meant for you. Some people spend their lives searching for what they’re meant to do. For Doni Foreman, boxing is exactly that. The sleepless nights, losses, sacrifices, and relentless hunger have all led him here. Undefeated, with every professional fight ending by knockout, Doni believes boxing isn’t simply something he chose - it’s something he was called to do. And when you believe you’re destined for something, you keep going. 

You chase the belts, the records, the legacy, and everything waiting on the other side. As he prepares for his fifth professional fight, Doni isn’t just fighting for another win. He’s answering a calling. Something everyone should aim to do.

Starring: @doniforemanofficial 
Promoter: @unitedpromotions 

Production Company: @ziaproductions_ & @riptidecreative.ca 

Producers: @hayshamzia & @_rijulk 
Director: @hayshamzia 

Director of Photography: @_rijulk 
Gaffer: @cole_zimmerman 
Grip: @kedzierm_dp 

Sparring Extra: @damanjeet_s9ngh 

Editor: @hayshamzia 
Colour: @_rijulk 

Location: @brampton_boxing, @citybrampton, @citymississauga 

Sept 19th. Get your tickets now at Ticketmaster.ca. by @_rijulk
72
24 days ago
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A new look for Riptide Creative.

We spent months on the rebranding & when we finally crossed the finish line, the last thing I wanted to do was create a boring announcement post, so we made this.

Check out our new site & if you believe in storytelling, then let’s work! taken in Toronto, Canada by @_rijulk
26
2 months ago
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@uhn.foundation UHN Patient Spotlight 2/2: Rita

What stood out to me about Rita’s story was how it extended far beyond one person.

After receiving a heart transplant due to a genetic condition, Rita’s journey became intertwined with the lives of her children and family, highlighting how health challenges can ripple across generations.

As filmmakers, our job was to approach that story with care, finding moments that felt authentic while building a visual narrative that reflected both the personal and family impact of her experience.

This is Rita’s story. taken in Toronto, Ontario by @_rijulk
1
4 months ago
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@uhn.foundation UHN Patient Spotlight 1/2: Maya

Earlier this year, I was brought on by Genuis Films as Director of Photography for a 5-day production with @uhn.foundation telling the stories of two patients: Maya and Rita.

Over five days, we blended interviews, vérité coverage, and b-roll to build a visual narrative around each patient’s journey.

This is Maya’s story. taken in Toronto, Ontario by @_rijulk
8
4 months ago
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Trust is more important than ever.

After helping companies around the world rebuild their hiring processes, Empowered shifted focus to reshaping workplace culture. To support their new Keynote, we created a research-driven social campaign that highlights what their clients value most.

We turned insights into high-energy stories that spark conversations, showcase Empowered’s new services, and give audiences actionable ways to improve their work environment. By focusing on small, meaningful changes, the campaign not only raised brand awareness but also drove measurable business impact, proving that culture isn’t just feel good, it’s good for business.

Shot on @sonycine FX6 & FX30

Client: Empowered EDI
Production Company: @riptidecreative.ca

Producer/DP: @_rijulk
Director: @ryanlabrie
Gaffer: @itsgodswill_
BTS Video: @mikesmind__

Post Production House: @frametwostudio
Editor & MoGraph Artist: @mikesmind__
Colourist: @_rijulk
Sound Mixer: @ryanlabrie taken in Toronto, Ontario by @_rijulk
0
5 months ago
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Stangers in Work Clothes

The People Puzzle isn’t a typical workshop and the project couldn’t feel typical either.
After developing a research-driven team experience inside a historic Victorian space, Nigel needed more than coverage. He needed a brand film that captured the depth of the experiment and reinforced his positioning.

By immersing ourselves in the environment, we shaped a clear narrative arc of turning complex ideas into a story with movement and emotional weight.
Beyond the hero spot, we created supporting cuts designed for social and email distribution, extending the story across platforms.

The result is a distinctive content system that helps Nigel communicate what makes his work different and stand out in a category filled with predictable learning and development content.

Client: People Puzzle
Production Company: @riptidecreative.ca

Producer/Director: @by.chrisbrown
Co-Producer/Director of Photography: @_rijulk
Cam Ops: @kiamozaffari, @kedzierm_dp
BTS Video: @mikesmind__

Post Production House: @frametwostudio
Editor & Mograph Artist: @mikesmind__
Colourist: @_rijulk

Special Thanks to: @grossmangroup & @themindofandre taken in Toronto, Ontario by @_rijulk
3
6 months ago
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Good people, good vibes good food and the plot continues to chicken. by @_rijulk
11
6 months ago
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Behind The Scenes of Venus ā€œGet Energizedā€ Commercial

Client: Venus.ai
Agency: @augustmedia.ca
Production Company: @riptidecreative.ca

Talent: Katie & @burlaka.yuliia (@colli.models), @constance.angel , Teri, Gabriel

Executive Producer: @sashasasha_224
Producer/Director: @kiamozaffari
PM/Director of Photography: @_rijulk

1st AC: @marianaxdiazzz
2nd AC: @layamendizabal

Gaffer: @itsgodswill_
Rigging Gaffer: @mahan.ast
Key Grip: @grossmanaidan

Production Design: @trakjustin

HMU: @andrea.espinoza.makeup

Stylist: @asalfeizi

PA: @kjmops

BTS Video: @shot.by.alan

Post Production House: @frametwostudio
Editor & Mograph Artist: @mikesmind__
Colourist: @_rijulk
VFX: @senkin_igor taken in Viva Studios by @_rijulk
5
6 months ago
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