Instagram story viewer> @_shdsgn> Posts

Stuart

@_shdsgn

263

followers

650

following

POSTS STORIES REELS TAGGED

Mercer Labs redesign

One of my favourite projects this year. I redesigned Mercer Labs, a museum of art and technology based in NYC. Their old site was tired and didn’t match the Mercer experience. Since this site gets heaps of traffic every day, the redesign had to balance conversions with a better user experience. It was a challenge as there are always trade offs but I was really happy with the final result.

The redesign led to a ~40% lift in ticket sales in the first quarter after launch. Sadly, they were bought out and the site no longer looks like this, but it was such a fun project to work on. by @_shdsgn

13

9

19 days ago

My recent work for @x2ycreative has received an Honorable Mention from @awwwards 🤯

Absolutely mental to type that out. It was such a fun project to work on and seeing it get recognised makes it even better.

On to the next one 🤝 by @_shdsgn

11

14

5 months ago

Some concept designs for Coachella Festivals website but if it was super minimal. No UX was considered in the design and was just experimenting with small copy and grids. Sometimes it’s nice to jam it out and see what happens. Did some random micrographics for it too because why not?

#minimal #webdesign by @_shdsgn

11

2

5 months ago

New work for Whitewall Coffee.

Whitewall are a white label coffee roaster based in Wicklow, Ireland. They allow businesses to offer high quality coffee to their customers without needing their own roasting setup.

The goal for this identity was for it to be strong enough to stand alone and hold its own, but subtle enough to work as a backdrop when clients add their own branding.

Let me know what you think!

Mockups by: @bendito.mockup by @_shdsgn

16

7

6 months ago

Excited to share this one.

I teamed up with @x2ycreative to design and develop their new website. They’re an independent studio in the music industry. The goal was to have a site that reflected the work they were producing, so it was important to have their visuals front and centre. Really happy with how it’s turned out.

Let me know what you think!
→ www.x2ycreative.com

#Webflow #WebDesign #WebDevelopment #MusicIndustry #DesignInspiration by @_shdsgn

19

12

6 months ago

Can’t believe we’re almost in 2026!👴🏻

Some quick fire designs to finish off the year. Inspired by Nike run clubs and the outrageous pace of 2025. I’ve deconstructed the original lockup to create a few different layouts. Which one is your favourite?

#minimal #typography #graphicdesign #poster #typographyinspiration by @_shdsgn

25

7

10 months ago

20

6

a year ago

New website for @levrai.uk

An ecommerce store selling beautiful antique pieces from around the world.

Visual identity @hannahnoble_design

#ecommerce #antiques #webdesign #webdevlopment #design by @_shdsgn

27

5

a year ago

Cabü Hideaways 🏡

This is a conceptual redesign for @cabucabins homepage to kick things off for 2025. I’ve not stayed in one of their sites yet, but it’s definitely on the bucket list!

Let me know what you think 🤙🏼

#webdesigner #minimalist #clean #portfolio #personal #uidesign #uidesigner #web_design #webdesigninspiration #homepage #luxurygetaway

All images sourced from Cabü’s website by @_shdsgn

34

9

2 years ago

Delicious 🍰

It's been a while, so I thought I'd share one from the vaults. This is a mock poster design and the grid system I used to create it. Image is a bit crusty, but we move!

Let me know what you think 🙌

#poster #posterdesign #type #typedesign #posterinspo #typeposter by @_shdsgn

32

2

2 years ago

The Praying Mantis 🐛

I’m convinced if these guys were the size of cows we’d no longer be top of the food chain. Here’s a little hero I knocked up dedicated to these micro weapons and spiced it up with a nice load animation.

Let me know what you think!

#webdesign #minimal #webdesigninspiration #prayingmantis #hero #typography by @_shdsgn

26

5

3 years ago

Witness the Fitness 🏃‍♂️

Experimental landing page for the artist, Roots Manuva. I tried to steer away from traditional layouts for this one and had a lot of fun doing so! On the last slide you can see the grid system I used to create this design.

Let me know what you think! 🤙🏼

#rootsmanuva #witnessthefitness #webdesign #landingpage #minimalist #webdesigninspiration #clean by @_shdsgn

13

2

3 years ago