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ANNA SHMALII

@_shm.anna

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📍Paris
Model Agent | Casting Director
Founder & Organizer • Season 1
@missuniqueoftheworld | Monaco

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I have decided to step away from Miss Unique of the World.

The competition will continue, but without my involvement. Of course, I’ll still be happy to attend future events, but this time simply as a guest. 🤍

I truly believe that the competition and I have given each other everything we could. It has been an incredible journey of growth, experience, beautiful memories, and amazing people.

I’m deeply grateful to everyone who has been part of this chapter. ❤️

But life is about evolving, embracing change, and knowing when it’s time to move forward.

And now, a new chapter begins! ✨

Very soon, my team and I will introduce an exciting new project we’ve been working on.

If you have ideas or would like to collaborate, feel free to reach out. We’re always open to new opportunities!

Grateful for the past. Excited for the future.

Life is beautiful! 🤍 taken in Cannes by @_shm.anna

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8 days ago

Very soon, I’ll be sharing a video where I’ll tell you all about the changes happening in my life, especially when it comes to my career.

A lot is changing, and I can’t wait to share it all with you!

Stay tuned, you’ll hear all about it very soon. 🤍✨ taken in Cannes, Côte D'azur by @_shm.anna

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9 days ago

This is exactly what I wanted.

A 4 AM wake-up, breakfast at the airport, doing my makeup on the plane, and a whole new workday ahead.

Work trip to Nice officially starts now. ✈️
This is going to be fun. 🤍 taken in Nice, Côte d'Azur, France by @_shm.anna

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20 days ago

The preparation has officially begun! ✨

An exclusive masterclass on how to present yourself, shine with confidence, and bring out your very best at the Miss Unique of the World (Venice 2027) Semi-Final and Grand Final is now available in our private Telegram channel.

This masterclass is specially designed for our contestants who have successfully passed the casting and are now taking the next step in their journey. 👑

Our goal is to help every woman feel confident, prepared, and ready to show the very best version of herself on the Miss Unique of the World (Venice 2027) stage.

The journey to the crown starts long before the final. ✨#missuniqueoftheworld taken in Paris, France by @_shm.anna

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a month ago

Our MISS UNIQUE OF THE WORLD contestants have already started their exclusive preparation for the international stage.

From personal image, style and self-presentation to communication, confidence, etiquette and the way you carry yourself — we prepare our contestants to represent themselves on a truly international level.

MISS UNIQUE OF THE WORLD is more than a beauty competition.

Uniqueness has no age, weight or standard measurements.

We believe a true Queen is defined by her charisma, individuality, intelligence, confidence and presence — that special energy that makes her unforgettable.

And that leaves us with one exciting question:

Who will become the next MISS UNIQUE OF THE WORLD? 👑

Our European Casting Tour is now underway, and Online Casting is officially open.

Once you successfully pass the casting, you will immediately join our private contestants’ community, where your preparation begins — long before you step onto the international stage.

Follow us to discover which European cities are next, or send a message to our official page. Our team will provide you with all the details.#missuniqueoftheworld taken in Paris, France by @_shm.anna

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a month ago

Well, Berlin, thank you.

Somehow, everything worked out in a way that brought me here. And I came. Without any big expectations and definitely without realizing how much would change.

And a lot did change.
And now I’m sitting at the airport again, waiting for my flight and writing this post. Going back to Paris — as always, with my own rules, my plans, and as a slightly different version of myself.

I don’t want to romanticize this trip too much or say that Berlin completely turned my life upside down. But the fact is: I came here feeling one way, and I’m leaving feeling completely different.

So, simply — thank you, Berlin. For the people, the moments, the experience, and for everything working out exactly the way it was supposed to.

See you again! # Berlin taken in Berlin, Germany by @_shm.anna

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a month ago

Is it easy to build an international beauty competition from scratch?

Of course not.

At first, people see it as a startup. Some call it a scam. Some are convinced that every title has already been bought. Others criticize the women who participate, question their appearance, or say they should “get a real job” instead of walking on a stage.

During the six months we spent preparing our first season, we heard it all.

And strangely enough, every criticism made us even more certain that Miss Unique of the World needed not only a first season — but a second, a third, and many more to come.

Because we want to prove that an international competition can be honest.

Yes, building something from zero comes with challenges. Sometimes unexpected circumstances — even events on a global scale — can completely change your plans. Not everything can be predicted. But every time we faced a problem, we found a solution. And we continue to do so.

Because Miss Unique of the World was created around something much bigger than a crown.

It is about giving women the feeling that something in their lives can still change for the better.

We are proud to be surrounded by people who do not define a woman by the formula young = slim = beautiful.

We believe in individuality.

XS or 2XL.
20 or 50.
Different stories. Different bodies. Different lives.

And yes, we know what people say about beauty competitions: “The winners are chosen in advance. Everything is bought. Organizers only make money from the contestants.”

So let’s talk about it.

Honestly. Openly. Without pretending that building something this ambitious is always perfect.

That is exactly what we talk about in our interview.

@missuniqueoftheworld taken in Monaco by @_shm.anna

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a month ago

Back to work? Only with a fresh manicure and Clarins beauty essentials. 💅✨💄 taken in Paris, France by @_shm.anna

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2 months ago

After a summer dedicated to work, I’m finally giving myself one week to simply enjoy life.

A week to slow down, soak in every moment, find inspiration in the little things, and fall in love with Paris all over again. 🤍✨

P.S. My best friend @bransonnatali keeps reminding me not to relax too much… because I still need to make enough money for our trip to Saint-Tropez together. 😂🥂 taken in Paris, France by @_shm.anna

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2 months ago

@makeup_artist_raisa 🤍 taken in Monte-Carlo, Monaco by @_shm.anna

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3 months ago

How did I become the organizer of the international beauty pageant Miss Unique of the World?
The answer is actually very simple.
At the right moment, @unikat_agentur came into my life. Our values, energy, vision, and passion aligned. One day, we simply looked at each other and said, “Let’s do it.”
And that’s how this incredible journey began.
I’ve learned one important lesson: the best things happen when you’re brave enough to say “yes” to the opportunities life brings you. I choose to embrace every opportunity that comes my way, even when it feels challenging or impossible at first. That’s how I grow. That’s how new doors open.
And maybe it’s not a coincidence that you’re reading these words today.
Maybe we are the people who can open the door to a whole new world for you—a world of new opportunities, meaningful connections, confidence, and transformation.
Don’t be afraid to take a chance. Don’t be afraid to move forward. Sometimes, a single decision can completely change your life.
Are you ready to say “yes” to your next opportunity? ✨ taken in Paris, France by @_shm.anna

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3 months ago

I’m not afraid.

I’m not afraid to move forward.
I’m not afraid to start over.
I’m not afraid to let go of the past and create a future that feels true to me.

I’m not afraid to walk into the unknown.
I’m not afraid to step outside my comfort zone.
Because I know that’s where life truly begins.

But there’s something else that has always been a part of me.

I’ve always been curious.

Curious about people.
Curious about different cultures.
Curious about the way others see the world, create, dream, and live.

Even when I was living in Kyiv, I was always drawn to conversations with people from different countries. I wanted to understand their stories, their traditions, their art, and the beauty of their perspectives.

In this photo, you can see an African artist.

Take a moment and look beyond the painting itself. Look at the story, the emotion, the culture, the life behind every brushstroke.

That’s what fascinates me.

The world becomes so much more beautiful when we choose curiosity over judgment, and openness over fear.

I’m not afraid.
I’m curious.
I’m ready for everything this world has to teach me.

And maybe that’s what makes me… me. taken in Paris, France by @_shm.anna

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4 months ago