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Andre Claro | Graphic Designer(@aclaro.design)'s profile avatar HD Profile

Andre Claro | Graphic Designer

@aclaro.design

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✏️Turning your ideas into brands
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Thinking about working together? 👋 I’ve put together a quick guide covering everything you might want to know before starting a project with me, what I can help with, how I work, pricing options, what the process looks like and what you can expect along the way. Swipe through and hopefully I’ve answered most of your questions before you even have to ask them. Still got a question, or have a project in mind? Drop me a DM or get in touch through my website. ✏️ #BrandDesigner #FreelanceGraphicDesigner #BrandingForSmallBusiness #BrandingForStartups #PackagingDesigner taken in London, United Kingdom by @aclaro.design
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a month ago
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What if those beach umbrella and chair rentals you see along the Algarve actually had a proper brand behind them? ☀️🌊 And what if it didn't stop at umbrellas and chairs? Surfboards, towels, beach accessories, everything you need for a day by the sea, all under one identity. That was the idea behind Manta Rota Beach Rentals. Taking something familiar and usually pretty functional, and imagining what it could look like with a little more personality. Sometimes you get an idea and just have to make it. ✏️ #BrandDesign #LogoDesign #VisualIdentity #BrandIdentity #GraphicDesign by @aclaro.design
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3 days ago
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Ground Hog Brewery 🍺 A craft beer identity built to balance bold personality with clarity, playful illustration, ingredient-led storytelling and packaging designed around the details craft beer drinkers actually care about. A little mischief. A lot of good beer. #BrandDesign #PackagingDesign #BeerBranding #GraphicDesign #BrandIdentity taken in London, United Kingdom by @aclaro.design
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a month ago
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taken in London, United Kingdom by @aclaro.design
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2 months ago
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Here’s a behind-the-scenes look at how I put together the carousel for my Ground Hog Brewery project! 🍻 For me, presenting a brand is almost as important as designing it. I wanted the carousel to feel like one continuous piece rather than a collection of separate slides, letting the illustrations, typography, packaging and product photography flow naturally from one frame into the next. There’s always a bit of extra work involved in getting everything to line up seamlessly, but seeing the full identity come together and transition from brand assets into a real-world product makes it worth it. It’s these little details that help turn a branding project into something that actually feels alive. ✏️ If you’re building a food or beverage brand and need help turning an idea into an identity and packaging that feels ready for the shelf, let’s work together. 👇 Start a project through the link in my bio. #BrandDesign #PackagingDesign #FoodAndBeverageBranding #BeerBranding #BrandIdentity food and beverage branding, craft beer branding, packaging design, beer label design, product branding, brand identity design, packaging mockups, product photography, carousel design, visual identity, F&B branding, freelance brand designer taken in London, United Kingdom by @aclaro.design
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2 months ago
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One of my favourite parts of any branding project is seeing it leave the artboard. Watching a collection of logos, typography, colours and illustrations evolve into something you could genuinely pick up from a shelf never gets old. That's when a brand starts to feel real. Ground Hog Brewery was built to feel playful, bold and full of personality, and seeing the identity come together on the final bottle made all those little design decisions worth it. From a wall of assets... to a product people would hopefully reach for. 🍻#logodesign #craftbeer #branding #brandesigner #logodesigner by @aclaro.design
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3 months ago
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Every great beer starts with a story. 🍻 Legend has it the groundhogs finally got tired of stealing hops... So they started brewing with them instead. That little legend became the foundation for Ground Hog Brewery - a playful craft beer brand built around curiosity, community, and the belief that the best beers are the ones shared with good company. Introducing Farmer's Bliss, our take on a classic American IPA. Packed with bright citrus, grapefruit and tropical fruit notes, balanced with a clean piney finish, it's bold enough for IPA lovers while staying incredibly drinkable. The entire identity was designed to feel fun, characterful and rewarding to explore. From the illustrated label to the storytelling hidden throughout the packaging, every detail helps build the world of Ground Hog Brewery and gives each beer its own personality. Farmer's Bliss is only the first member of the family... 🐴 Blind Horse – A rich, full-bodied stout with deep roasted flavours and a smooth finish. 🪿 Drowned Goose – A crisp, refreshing lager brewed for easy drinking and good company. ☀️ Summer's Kiss – A bright, easy-going pale ale packed with fresh hop character and made for long summer afternoons. Each beer tells a different story, but together they all belong to the same mischievous world. This project reminded me why I love packaging design. It's not just about creating something that looks good on the shelf, it's about building a brand people remember before they've even taken their first sip. Which one would you crack open first? 🍺 #logodesign #brandidentitydesign #graphicdesign #logo #branding taken in London, United Kingdom by @aclaro.design
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3 months ago
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From late-night pizzerias to bold culture-led brands 🍕 From the refined atmosphere of Pizza By Jagua, to the playful energy of Hip Hop Pizza Shop and the confident identity behind Shakara, every project here was built to create something distinctive, memorable, and full of personality. Strong branding should do more than look good, it should make people remember you. If you’re building a brand and want something that actually stands out, let’s talk 🦜 #graphicdesign #logodesign #brandidentitydesign #logodesigners #logodesigners taken in London, United Kingdom by @aclaro.design
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5 months ago
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Couldn’t resist joining in on this trend 👀 @logoarchive.now @logoarchive I’m Andre, a designer based in London focused on branding and visual identity design. Some of these logos are recent, some are older, and some never made it past the concept stage or the meeting room. But every single one played a part in shaping my work and pushing my style forward. It’s cool looking back at the progression already, and hopefully in a year’s time there’ll be a whole new set here. 👊 Do you have a favourite? #logoarchive #logoarchive_now #logodesign #logo #logodesigner taken in London, United Kingdom by @aclaro.design
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5 months ago
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I used to think making something feel premium meant redesigning everything. It doesn’t. Most of the time, it’s just small decisions done properly. ⸻ Inside: • Use one strong typeface • Keep motion subtle • Fix your spacing • Limit your color palette ⸻ Premium design isn’t about doing more. It’s about removing what doesn’t need to be there. If this helped, share it with someone building a product 👊 #graphicdesign #brandidentitydesign #logodesign #logodesigners #webdesign taken in London, United Kingdom by @aclaro.design
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5 months ago
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Same colours. Same typography. Same safe ideas. And the problem is… when everything looks the same, nothing stands out. That’s exactly what I wanted to avoid when working on Pizza By Jagua. A West African inspired pizzeria, vermuterìa, and cocktail bar based in Central London. Not your typical pizza spot. The goal wasn’t just to make it look “nice”… it was to build something with character. Something that felt: modern slightly raw late-night and a bit more elevated than your average pizzeria So instead of leaning into the usual clichés, I focused on contrast. Bold typography. Subtle textures. A system that feels confident but still approachable. Because at the end of the day… If your brand looks like everything else, it’ll be treated like everything else. And if you want people to notice your business, your branding has to give them a reason to. — If you’re building something and want it to stand out, let’s talk. #graphicdesign #logodesigners #brandidentitydesign #logodesign #graphicdesigner by @aclaro.design
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5 months ago
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009 - OSAKAKANJU 365 Days Of Posters #challenge #poster #posterdesign #typography #typographydesign #graphicdesign #designinspiration #baugasm #baugasminspired #adobeillustrator #adobe #typedesign #typetopia #graphicdesigner #ilovetype #typographyinspired #typegang #betype #goodtype #typedaily #dailytype #typesugar #sweettype #printisntdead #creative #typematters #sanserif #typetopia #typespiration #monochrome #cryptocurrency by @aclaro.design
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5 years ago
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