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diary of a girl running a design studio 👩🏾‍💻💌
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If every business is not the same, why do we keep trying to make them all look alike?

You CAN find your people, there just needs to be alignment in the visual identity. My client, Whitney LOVES pink, and her people found her with just that. We just needed a little… shaping. by @alafiahaus
5
7 months ago
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cnvrs | the dating app by @alafiahaus
1
7 months ago
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Every dating app felt the same: swipe, match, small talk, silence. The conversation part always felt like an afterthought.

cnvrs is a brand identity concept built around that idea. Because sometimes the best way to get to know someone… is simply to talk. by @alafiahaus
8
7 months ago
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I heard a @50cent song (21 Questions) and randomly came up with a dating app idea… so I designed it. 
#datingapps #appdesign #brandidentity #branddesigner by @alafiahaus
0
7 months ago
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Is it really that hard to ask a question back? #brandidentitydesign by @alafiahaus
38
8 months ago
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Sometimes a rebrand isn’t about looking better, it’s about being read accurately.

This is what happens when intention finally matches perception. by @alafiahaus
4
8 months ago
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This brand + website for Chicago’s favorite sex therapist was rooted in one intention: creating a soft, welcoming space where people feel safe enough to open up.

Inclusive. Affirming. Gentle by design. by @alafiahaus
12
9 months ago
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Oh 2025, what a year you’ve been. by @alafiahaus
2
10 months ago
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birthday dump + a couple core memories ❤️
(i should probably post more lmaooo) by @alafiahaus
67
10 months ago
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What’s nerdy, quirky and flirty? My client Sarah! As a sex therapist, she wanted a brand that would resonate with couples who sought a therapist who could understand their relationship dynamic and neurodivergent quirks, all while being skilled and sensitive in their treatment.

I did:
- Branding
- Photoshoot Creative Direction 
- Website Design on Showit

I love what we created! by @alafiahaus
4
a year ago
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A lack of conversions or getting repetitive questions always signals a disconnect.

Either your messaging/website copy is off, OR you aren’t showing people where they can find the information. In Whitney’s case there was a portion of her audience that felt like their needs weren’t being addressed. So to get more information, they would message her.

One or two DMs isn’t a big deal, BUT daily messages/emails all asking the same question means the site could use some tweaking.

Adding a top banner to the top of every page lowered the amount of repetitive questions and added time back to Whitney’s day so she could continue serving the clients she’s graced to work with.

Your designer should help you problem solve any snags that you may be experiencing so that your site truly can handle inquiries 24/7.

Q4 is in full swing. If you’re ready for a rebrand- let’s chat! by @alafiahaus
2
2 years ago
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Creating these types of transformations for my clients makes me invaluable. Al looks like it may be a powerful tool in the toolbox, but a replacement? Nah. by @alafiahaus
11
2 years ago
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