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Comms for People | Places | Projects with Purpose
✨ Marketing • Projects• Media 📷 • 🎥
💫 Natural • Built • Cultural sectors
📍 Herefordshire, UK
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Your place is one of a kind, but the challenges? 
Those are shared. 🌍

Whether you run a heritage site, cultural destination, stay experience, or a project built around connection, Almanac was made for you.

We’re expanding ~ bringing videography and photography to help tell your story visually. 

🌳 And later this summer, we’re launching a forestry management service, because trees do so much for people, places, and our planet. 🌲

We’re growing. Are you?

#PlacesWithPurpose #HeritageAndNature #AlmanacConsulting by @almanacconsulting
1
5 months ago
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Hate to break it to you but slippy season is here.

How does your marketing lean into the bad weather and make it beautiful so people will come?

#culturalmarketer by @almanacconsulting
0
4 days ago
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What a year it’s been. 🎬

Since launching Almanac Consulting in March, I’ve had the pleasure of working with some brilliant clients, from tourism, outdoor destinations, holidays and cultural venues to artisan retail, sustainable farming and even wine. I’ve also partnered with community and nature-based organisations who want more people to connect with what they do.

Whatever the size or sector, the challenges are often the same: reaching new audiences, telling your story in a way that feels true to you, and balancing purpose with income.

That’s where I come in. I get under the skin of your audience, use that insight to unlock the potential that’s already there, and turn it into a clear comms and marketing, programming or destination strategy. Then I can either help you deliver it, project manage it, provide media assets or coach your team to carry it forward with confidence. Teaching people to fish, not just handing over the catch.

If you want a consultant who is agile and relevant across big picture and inclusive thinking, with the practical delivery skills to match, and always rooted in what makes you/ your offer authentically you ~ then Almanac Consulting is for you. 

This autumn Almanac becomes a partnership, with forestry joining the mix. More on that soon!

I have space to take on two more clients. If you’ve got an ambition you’d like to grow, I’d love to hear from you. DM or email

anacarter@almanacconsulting.uk

#CulturalMarketing #TourismMarketing #ProjectManager by @almanacconsulting
0
9 days ago
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Between every two trees is a doorway to a new world.
Westbrook Court Country House ~ a Golden Valley unwind. Lose yourself in nature. Lose yourself in our new sculptural woodland trail. 

Group stays. Team retreats. Family celebrations. Weddings.

📍 Westbrook Court Country House, Nr Hay-on-Wye, Herefordshire, UK

#countrysideescape #visitherefordshire #westbrookcourt #goldenvalley #groupstays taken in Westbrook Court Country House by @almanacconsulting
0
9 days ago
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Social media marketing is not all witchcraft. It’s a mix of having the right strategy, knowing your audience and what they need and want from you.

If you’re a busy business owner struggling with socials ~ follow the E.A.S.Y method.

Or better still get a brand witch like me in to help you.

#culturalmarketer #socialmediamanagement #contentstrategy #instagram by @almanacconsulting
2
11 days ago
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Camera diehard. Drones are not old skool. Filming the filming.

Cooking it with the kit 📷 📱 🎤 

#culturalmarketer #marketingconsultant by @almanacconsulting
1
12 days ago
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Art. Both beautiful and utterly powerful. I believe it can do many things. It is often the best and sometimes the most universal way to connect people with hard stories or embody emotional truths.

If it provokes a conversation then surely it is ART.

What goes great art do for you? Are you a voyeur or do you want to immerse yourself in the depth of the artist’s mind?

#culturalmarketer #contemporaryart #artnarketing by @almanacconsulting
0
14 days ago
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Why be one of the herd when you could be a unicorn? 

A brilliant reminder that the things people stop for are the things that feel different.

Whether you’re a destination indoors or out, an exhibition or a programmed event, the aim is the same: catch attention and stand out from the rest. 

Start with what only you can offer, then match it to what your audience needs from you. That’s where your brand story comes to life.

What’s your unicorn? Tell me below.

#CulturalMarketer #BrandStory #destinationmarketing #VisitorExperience #AlmanacConsulting by @almanacconsulting
0
16 days ago
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Who knew cultural marketing branches out so well with trees🌳 

His and hers sides of the business.

I’ll be sharing much more about the trees and woodland side of the business so follow for more leafy wonders.

#culturalmarketer #trees #nature #peopleandplaces by @almanacconsulting
2
18 days ago
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When the groundwork pays off.
There’s nothing I love more than enabling and watching a client’s hard work get noticed.

@onlyfarmersofficial came to film at @whiteheronestate and @jo_hilditch and her farming team showcased the best of countryside, outdoor and farming experiences. 

Platforms like this are a gateway to people who need the outdoors more than ever, and that’s good news for rural businesses and for all of us. 

It’s probably the single best thing to happen for agri tourism in 2026.

#Agritourism #culturalmarketer #Herefordshire #OnlyFarmers #AlmanacConsulting taken in Lyonshall by @almanacconsulting
0
24 days ago
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What does a wine tour have to do with climate change, sustainable farming, UK jobs and human connection? Quite a lot, it turns out.

Ancient Roots, Fresh Vintage ~ A Wine Tour of Herefordshire is a tourism partnership I’ve been developing, marketing and leading for @whiteheronestate in partnership with @1276wines and @fromevalleyvineyard 
Three very different vineyards, all punching above their weight in award-winning, small batch English wine. Guests spend the day with the people who grow the grapes, make the wine and farm the land, hearing how a changing climate is reshaping English wine, seeing sustainable farming up close, and learning why neighbours working together matters for jobs and the rural economy.
English wine tourism is booming, with around 1.5 million winery visits in 2024. With people booking later and weighing up value more carefully than ever, an experience has to earn its place quickly. Real stories do that far better than a price list.
This is the work I love most: shaping experiences around the audience first.
Just four dates left this year, with a new format returning in 2027. Tour details in the comments.

Thanks to our LVEP county tourism partners helping us promote @visit_herefordshire.

#EnglishWine #WineTourism #Herefordshire #AuthenticExperiences #culturalmarketer by @almanacconsulting
1
a month ago
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Stop worrying about your competition and focus on the value your offer brings to the people who want and need it.

#culturalmarketer by @almanacconsulting
0
a month ago
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