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Alphanumeric 1998.

@alphanumeric1998

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➕My A# archive, piece by P.E.A.C.E.
➖For educational use only
✖️[email protected]
➗Alpha x @adaptsf ‘Back To School’ ⬇️⬇️

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a year ago

Alphanumeric ‘Baldwin’ Jeans, DS | Denim staples. Great detailing on this piece, all the subtle touches you would expect. Navy blue nylon is utilized throughout for a nice visual and tactile contrast to the denim, as backing for the rear leather patch, 2 rear belt loops, the 5th pocket, and on the inside branding. Custom A# rivets and buttons. Additional secondary button beneath the main fly button, similar to the unique button spacing employed on most of the button-ups and polos. By far the best feature however is the iconic B16 engine graphic adorning the front pocket pouches. by @alphanumeric1998

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Alphanumeric ‘Stuntastic’ Waterproof Snowboard Jacket - Lt. Grey/Grey/Yellow | Alpha outerwear at its finest. At its heart and soul Alphanumeric was a technical outerwear company. This piece was part of the highest-end range of 20,000MM waterproof-treated products (a small step below traditional GORE-TEX), with this particular jacket utilizing GELANOTS as their weatherproofing partner. This piece is loaded with features including 4 outer zippered pockets and 2 inner velcro pockets, waterproof pit zips, powder skirt, drawstrings at neck, hood, and waist, velcro wrist closures, and velcro closure storm flap. The patterns and color blocking on these pieces is insane, and has yet to be rivaled IMO. Last fun fact, this jacket (in the grey/orange colorway) was used in the ‘Business As Usual’ print ad featuring @jeremyjones. Thank you @stackaly by @alphanumeric1998

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2 months ago

Alphanumeric Tech Vest - Black/Navy | Really nice OG fleece and nylon technical vest from around 1999. I believe this piece was part of a system and could be zipped into a snowboard jacket. Features include fleece lining and rear fleece panel, multiple pockets, drawstring waist and rubber patch branding throughout. Great example of many of the classic Alpha elements and a personal favorite. by @alphanumeric1998

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Alphanumeric Grid Windbreaker - Forest/Orange | OG windbreaker from the first couple years of Alpha. There were a few different variants on both the colors and the actual detailings of these lightweight ripstop windbreakers — this one in the somewhat unusual forest and orange colorway. Lots of details including underarm and pocket ventilation grommets, 3M reflective piping and detailing, and cycling jersey-inspired lower rear pockets. This particular example also offers a stow-away rear pocket for the jacket to pack away into, but not all variants offered this option. by @alphanumeric1998

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Alphanumeric Retail Store — Tokyo, 2001 | Prior to a post by @antihype.tv I was unaware that a permanent Alphanumeric retail store had ever existed. These shots were taken at the A# Tokyo store in 2001, and is a glimpse into what a retail location would look like. A school-themed interior includes a chalkboard, cubbies, and student lockers. Note the @erichazenyc Alpha chalkboard tag on Slide 3. Would have loved to see the continuation of this concept had it branched out into additional locations. If anyone has additional images of this store I’d love to see them.Thanks to @antihype.tv for the pics/info + @stackaly for additional info by @alphanumeric1998

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a year ago

:SPEAKING WITH : EVAN LESSLER : ALPHANUMERIC + ADAPT Social media has made it easier to revisit archival stories and products. That’s what led us to @alphanumeric1998 archive page. Discovering this page felt like walking down memory lane, back to 2000 all over again. To top it off, Alphamnumeric 1998, along with @stackaly , founder of Alphanumeric, announced a special collaboration drop with @adapt from San Francisco. Founded by @evanlessler , who also manages the Alphanumeric 1998 archive page. That’s how we connected and started talking.Click the link on bio for the full interview 🔗 ⬆️ Photo courtesy of Adapt & Alphanumeric.#suavecartelmedia #alphanumeric #alphanumeric1998 #scmspeakingwith by @alphanumeric1998

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10 years ago today the @alphanumeric1998 page was born, a mechanism for archiving as well as showcasing original Alphanumeric products, many of which had been all but lost to time. It wasn’t on my bingo card that we might be contributing to the archive itself one day. Thanks for both following along and participating through tags, DMs, images and recollections — I’m still regularly seeing things for the first time which never ceases to amaze me. Here’s to the next 10 and the gems yet to come. by @alphanumeric1998

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