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Amanda Catarzi | Brand Manager & Ghostwriter

@amandacatarzi

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💰The woman integrator behind the industry’s biggest brands
📚Ghostwriter for your fav authors
👇🏻My super cool stuff

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The struggle is real, but so is the transformation… stay dedicated to approaching each uncomfortable moment with unbridled curiosity and the world will be your oyster. by @amandacatarzi

Client A: $30k coaching client
Client B: $12k speaking gig
Client C: 3 events sold out for next quarter.

Love making good people successful.

#brickellmiami by @amandacatarzi

Here's a habit that will save you a lot of wasted time and money.

Before you launch anything, decide what you're going to do with the results.

If your ads generate leads, have the follow-up ready.

If your content starts conversations, have a way to turn those conversations into opportunities.

If a campaign underperforms, document what you learned before spending another dollar.

And assign someone to own each of those things. Even if that someone is you.

**The money you spend gets you information and opportunities. What you do next determines how valuable they become.**

A little planning on the front end can save you a whole lot of money on the back end.

Watch the full video on Youtube!

#BusinessGrowth #BusinessStrategy #EntrepreneurTips by @amandacatarzi

What if you could get more value from the money and time you're already spending in your business?

You might be leaving opportunities, leads, and valuable insights on the table simply because you're measuring success too narrowly.

In my new YouTube video, I'm sharing a lesson from The Surrender Experiment that will help you rethink your ROI and make better use of every business investment.

And yes, somehow a hippie who wanted to live alone in the woods taught me this. 😂

🎥 Watch the full video on YouTube @amandacatarzi

#thesurrenderexperiment #businessgrowth #ScalingYourBusiness by @amandacatarzi

Miss my Redding every day… and am so grateful for our sweet little Drax who is all love and cuddles. Dogs really are angels in disguise ❤️#pitbull #staffordshire #souldog by @amandacatarzi

Your employees have survived enough of your business epiphanies.

Every new system comes with a promise that things will finally get better.

But your team remembers the last three initiatives that started strong and quietly disappeared.

If you want buy-in, stop trying to impress people with a better process. Show them how their work is about to get easier.

The best change management starts with trust, not another training session.

Rolling out EOS, Scaling Up, or OKRs? DM me ROLLOUT before your next all-hands.

#eos #bizops #businessgrowth by @amandacatarzi

Congratulations. You've been promoted to the person responsible for making sh*t happen.

Here's what nobody tells new integrators:

You don't have to fix the entire company in your first 30 days.

You need to build trust, create accountability, and prove that the changes you're making actually work.

Start small. Stay consistent. And don't confuse being busy with making progress.

New integrator or manager? DM me INTEGRATOR and tell me where you're getting stuck.

#Integrator #EOS #FractionalCOO #BusinessOperations #Leadership by @amandacatarzi

A $30 book can turn into a $10,000 distraction if you're solving the wrong problem.

I've seen founders spend more time implementing systems than actually running their businesses.

Now I LOVE structure but more structure isn't always the answer... Sometimes you need fewer moving parts and better follow-through.

Before you add another process, figure out what's actually slowing your team down.

I explain when EOS, Scaling Up, and OKRs make sense in my latest YouTube video.

#youtube #operatingsystems #BusinessGrowth by @amandacatarzi

The wrong business system can create more work than it fixes.

I've seen founders get excited about a new framework, spend thousands implementing it, and wonder why nothing actually changed.

Here's what I look at before recommending one:

Who's making the decisions? Where does work get stuck? And what keeps landing back on the founder's desk?

Those answers tell me more than your employee count ever will.

Want to understand EOS, Scaling Up, and OKRs before choosing one?

Comment VIDEO and I'll send you my full YouTube breakdown.

#EOS #ScalingUp #OKRs #FractionalCOO #BusinessOperations by @amandacatarzi

The fastest way to waste a year? Build your entire business around a system your team won't use.

I've seen founders spend thousands on consultants, software, and training, only to end up right back where they started.

The problem isn't always execution, sometimes it's the system they chose in the first place.

Before you commit to a framework, make sure it solves the problem your business actually has.

I break down how to choose in my new YouTube video.

Comment VIDEO and I'll send you the full breakdown.

#youtubevideos #operatingsystem #eos #scalingup #okrs by @amandacatarzi

EOS, Scaling Up, or OKRs?

Three popular frameworks. Three very different purposes.

And choosing the wrong one can cost your team months of wasted meetings, money, and frustration.

I broke all three down like you're five, including which businesses they're best for and when you should skip all three.

No complicated business jargon just 6 minutes and 40 seconds to help you make a better decision.

Full video is live on my YouTube channel.

#EOS #ScalingUp #OKRs #BusinessOperations #FractionalCOO by @amandacatarzi

I took a break from YouTube. But I'm back, and we're starting with something that's been driving me nuts.

Everyone is starting to sound the same.

Same hooks. Same advice. Same recycled opinions dressed up as original thoughts.

And AI is making it worse.

After seven years of ghostwriting for entrepreneurs, I've learned that the best material almost never comes from asking someone what they want to say.

It comes from asking the questions they weren't expecting.

In this week's 3-minute YouTube video, I'm breaking down how I get my clients to sound like themselves, including:

Why writing alone might be making your content worse.

The questions I ask to pull out stories worth telling.

What to look for in a transcript before you let AI touch it.

And I'm sharing the one type of sentence I refuse to let any client publish.

If you're a founder, writer, or creator who's tired of sounding like everyone else, this one's for you.

The video is live on my YouTube channel now.

Head to Youtube and give me three minutes. You might never write your content the same way again.

#aiwriting #ghostwriter #copywriter by @amandacatarzi