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Author | Columnist | Beauty Expert
Consultant, Master Make-up Artist, Speaker
Flawless Face Specialist
Beauty & Lifestyle Editor, FL
Founder, Fabelish
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Hello January Day, hello 2025.A perfect moment to (re)introduce myself. Welcome to the new faces here, and thank you to those who’ve been with me for years. 👋🏽My name is Amanda Rijff. British-born, Jamaican heritage, raised between the UK and the Netherlands. From a young age I’ve been mesmerised by faces, their architecture, character and the unspoken language they communicate. Reading a face in seconds has become second nature.I am an Author, Beauty & Lifestyle Editor, Master Make-up Artist, Beauty & Scent Strategist, and Consultant. For over 18 years, I’ve specialised in understanding how colour, texture, scent and technique shape presence and non-verbal communication. My work is rooted in helping women define their unique beauty signature, embracing individuality rather than perfection. Because you don’t need to be flawless to be unforgettable.I run two businesses:FABELISH.com — my editorial platform offering refined beauty & lifestyle reviews, cultural reflections, and partnerships with internationally renowned brands.(link in bio) AMANDARIJFF.com — my professional hub for make-up artistry, private (trending) masterclasses, consultations, public speaking and education. (Swipe) Outside my work, I’m passionate about travel 🌍, wellbeing, fitness, nutrition, style, reading and culture. The elements that feed and inspire my creative world.In summary:• Author of Flawless and Innerlijke Schoonheid• Renowned Make-up Artist with 16,000+ faces in my chair• Former lead MUA for TEDxAmsterdamWomen (14 years)• Jury member: Dutch Beauty Awards & Coiffure Awards• Beauty & Lifestyle print media Editor ✍🏽• Founding Member of the Harper’s Bazaar Business Club• Inclusion & Diversity Advisory Board — A.S. Watson Group• Beauty Consultant for multinational brands• Benelux Ambassador for XerjoffThank you for being here. I look forward to sharing more beauty, culture and inspiration with you this year.Continue in comments👇🏽📸 by @emmapeijnenburg #aboutme #beautysignature #expert #reintroduction #passionateabout by @amandarijff
106
2 years ago
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We did it!!! Still on cloud yellow. Yesterday was the official 🥂📚festive (press) launch of my new book: ‘Innerlijke Schoonheid’. I am eternally grateful 🥹 to everyone who was able to join and celebrate. The launch was everything I hoped for and so much more. A warm get together with likeminded people, touching speeches, and the perfect ambiance, bubbles and bites at @deleuropeams. Too many fab pictures to share, but here are a few. I will remember this afternoon for a very long time… Thanks for coming (You know who you are ♥️) and thanks again @kosmosuitgevers for the trust and amazing opportunity. 📸 @belleblanche #ISAmandaRijff #ARInnerlijkeSchoonheid©#Kosmosuitgevers #instoresnow #officiallaunch #press by @amandarijff
135
4 years ago
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Good morning. The word is out!!! 🙌🏽🙌🏽🙌🏽 Beyond joyful and excited to share that I will be contributing as a (freelance) beauty / lifestyle editor ✍🏽 for @harpersbazaarnl magazine. Very much looking forward to put my experiences, thoughts, knowledge and expertise into words. Thank you @miluskavantlam & @harpersbazaarnl for inviting me on board and, for the wonderful opportunity. I am truly honored. 🙏🏽♥️#harpersbazaarnl #beautyeditor #lifestyleeditor #printmedia by @amandarijff
132
5 years ago
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20 Years Together ❤️🥂 Still choosing each other. Still laughing. Still growing. Still making memories in cities we love.London, you were magic. And in two days, I get to celebrate your birthday too. 🙌🏽🖤🇬🇧More extraordinary highlights soon! #anniversary #london #love #hakkasan #together by @amandarijff
75
a day ago
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It’s My Birthday 🥳💃🏽🥂✨Another trip around the sun.Grateful.Still curious.Excited for everything that’s still to come 🙌🏽Cheers to beautiful moments, unexpected adventures, and making memories worth keeping.♓🅰🅿🅿🌱 🅱📍®🍄♓↩️🅰🌱 to me.Styling by @collectivescreatives📸 @ RVDG#HappyBirthday #JulyBaby #Gratitude #LifeWellLivede. by @amandarijff
177
9 days ago
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Founded in Paris by Swedish-born Stina Bibbi Seger, @bibbi.parfum has quickly earned cult status by blending Scandinavian minimalism with French luxury, creating fragrances that tell stories as much as they perfume the skin. 💙 📸 by @tesslochman As a make-up artist, I love products that do more than one job. These @driesvannoten tinted lip balms 💄 add a fresh veil of colour to the lips, double as a cream blush and come in one of the most beautiful refillable cases I’ve seen this year. Invited to the launch of Avant Garde Magazine Issue #2 at @houseofnoa.amsterdam House of NOA — the city’s new destination where gastronomy, cocktails and nightlife come together. 👌🏽🥢I don’t often share this side of me. But workout consistency deserves a little credit too. Beauty isn’t only what you see. It’s the strength you build when no one’s watching. 🙌🏽🏋🏾‍♀️Small daily habits. Big long-term results. These are a few essentials I reach for after every day @insentials.supplements 👌🏽#bibbiparfums #driesvannotenbeauty #houseofnoa #strengthtraining wellness amsterdam by @amandarijff
34
11 days ago
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The Book Club Symposium by @harpersbazaarnl and @stichtingcpnb, held in the breathtaking Cuypers Library at the @rijksmuseum, reaffirmed why books 📚 and language continue to matter.As an author, editor and columnist, I’ve always been drawn to the power of words.Through poetry, literature, music and personal stories, the speakers showed how language influences not only how we interpret the world, but also how we understand one another.Books have quietly shaped my own life. Feel the Fear… and Do It Anyway by Susan Jeffers has been my guiding mantra for years. It gave me the courage to write books of my own, embrace opportunities that felt daunting, and trust that growth begins just beyond fear.Here’s to filling this summer with books, ideas and conversations that matter. 🙌🏽📚What a night. Thank you: 🙏🏽♥️Editor in chief @miluskavantlamBrand direction @tatiana.faragSpeakers @sholeh_rezazadeh @aafjederoest @amatmoekrim @yoothasings Photography @katerinabezede#TheBookClub #harpersbazaarnl #BookLovers #AuthorLife #Rijksmuseum by @amandarijff
42
15 days ago
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An afternoon on the water 🌊 with @olcay and team @ogbbeauty, celebrating beauty, intimate tête-à-têtes and the start of birthday season. Fun fact: we both celebrate our 🎈 birthdays in July, making this month feel a little extra special.Sailed through the Amsterdam canals, raising a glass to another year filled with beauty(ful) memories, meaningful connections and exciting new chapters.Here’s to July, the month that always feels like summer at its best. 🥂💦 🚤 #amsterdamcanals #birthdayseason #julyvibes #beautyexpert #summermoments by @amandarijff
22
21 days ago
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A workweek shaped by beauty in all its forms.Fragrance is storytelling without words. From @penhaligons latest creations, while celebrating their 10 year 🥳 anniversary and timeless classics, to an exclusive preview of A World of Fine Fragrances at @ritualscosmetics HQ. It was a week of beautiful scents, inspiring conversations and garden party’s 🎈with celebrations of new olfactive chapters.Less hype. More healing. I discovered @mykindaskincare while judging the Dutch Beauty Award, and it has remained on my shelf ever since. Barrier-first skincare that simply makes sense. I shared my reflections on the range over on Fabelish.The best beauty stories don’t end with the events, they continue in the products you reach for again and again.More highlights in stories. Happy weekend. Cheers! Penhaligons pics 📸 captured by @katerinabezede #beautyexpert #fragrance #rituals #penhaligons #mykindaskincare🌿 by @amandarijff
35
22 days ago
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Summer 🌞 is the ultimate test for a waterproof mascara. Heat, humidity and long days quickly reveal which formulas are worth purchasing.I was honoured to be invited as one of the panelists for @ad_nl 🗞️ blind waterproof mascara test, featured in this weekend’s edition.A great mascara isn’t about dramatic lashes. It’s about the gaze. It opens the eyes, creates definition and subtly changes the way your face comes alive.The results genuinely surprised me. Some of the strongest formulas came from brands I hadn’t expected.Exactly the kind of knowledge you want before packing your beauty bag this summer.Thank you @ellekevanduin and @ad_nl for the invitation.#beautyexpert #beautyjournalism #waterproofmascara #summerbeauty #panelist by @amandarijff
39
a month ago
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While Amsterdam swelters in heat, I’ve been following the scent trail.A reunion with David Benedek and a first introduction to Collection Studio by @bdkparfumsparis. Three fashion-inspired fragrances designed to be layered, with Oud Paradisio stealing my attention.Then @abelfragrance Abel’s Double Scoop 🍨 launch, where a sophisticated vanilla fragrance was translated into burnt honey, wild rosemary and toasted sesame ice cream. Always special to see @francesshoemack and witness how far Abel has come since those early days 💚. Love it.At @babassubrands perfume event, I caught up with fellow Brit 🇬🇧 @sharmadeanreid, founder of @39bc.world . A conversation spanning scent, rituals, branding and the art of creating things people genuinely want to live with.And for those who make it to the final slides: a couple of snapshots from a memorable @amsterdamdinnerfoundation evening.#BDKParfums #OudParadisio #BabassuBrands #39BC #AbelOdor by @amandarijff
43
a month ago
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A Midsummer Night at @ypcoperaballet 2026 🩰A magical evening at the International Young Patrons Gala 2026. Surrounded by art, elegance, and inspiring creatives, I was treated to an extraordinary program of opera and ballet highlights. And the premiere of a brand-new ballet.A night to remember. Thank you @nationaleoperaballet for a spectacular evening ✨🎭🩰And a special thank you to the fabulous @thecollectives.amsterdam for the styling 🖤#AMidsummerNight #balletnight #nationaleoperaballet #youngpatronsgala2026 #TheCollectivesAmsterdam by @amandarijff
66
a month ago
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